This document provides an introduction to social entrepreneurship. It defines social entrepreneurs as individuals with innovative solutions to social problems who aim to create wide-scale change. It discusses the skills needed for entrepreneurship, including communication, fundraising, and tenacity. It also presents a case study of LandWatch Monterey County, a nonprofit founded in 1997 to address the problem of urban sprawl through citizen involvement and advocacy. The document concludes by soliciting ideas for social enterprises that could create positive change in Rome.
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Supersonic Introduction to Social Entrepreneurship
1. A Supersonic
Introduction to Social
Entrepreneurship
Michael D. DeLapa
DeLapa Consulting
www.mdelapa.com
April 2015
Innovative Solutions to
Social Problems
3. Today
What is a social entrepreneur
How does entrepreneurship work
What skills are needed
LandWatch case study
What I have learned
Questions & discussion: opportunities for social change in
Rome
4. Im curious
Something is screwed up
Someone should do something about it
I wonder why no one hasnt?
Heroes are not giant statues framed against a
red sky. They are people who say; This is my
community, and its my responsibility to make
it better. Tom McCall
5. What is a social entrepreneur?
Social entrepreneurs are individuals with innovative
solutions to society's most pressing social problems. [They
are ambitious and persistent, tackling major social issues
and offering new ideas for wide-scale change.]
Ashoka (innovators for the public)
[https://www.ashoka.org/social_entrepreneur]
6. Universe of Social Needs
Animals
Wildlife conservation
organizations
Pet and Animal Welfare
Organizations
Hunting & Fishing
Conservation
Zoos and Aquariums
Environmental
Environmental Conservation
& Protection
Parks and Nature Centers
Health
Disease & Disorder
Medical Services & Treatment
Medical Research
Patient and Family Support
Education
Primary Schools
Universities and Colleges
Scholarship and Financial Aid
School Reform and Experimental
Education
7. Universe of Need (more )
International
Development
Disaster Relief &
Humanitarian
Peace & Human Rights
Conservation
Child Sponsorship
Arts & Culture
Museums & Art Galleries
Performing Arts
Libraries & Historical Societies
Public Broadcasting and Media
More
Youth
Seniors
Law & civil rights
Sports
http://topnonprofits.com/lists/types-of-charities/
8. Simple Entrepreneurial Model
or service
Key Questions:
Whats the problem?
Who has it?
How big?
Whats the (initial) solution?
Whos going to pay for it?
problem
9. Key Skills of an Entrepreneur
Reading, analysis, & critical thinking
Communication, writing & public speaking
Fundraising
Accounting & financial management
Project/product management
Sales, marketing, creativity & persuasion
Human relations, team-building & motivation
But
Tenacity
10. One path mine
High school - Study & compete
College - Think critically
First job - Live independently & lead
MBA - Management & networking
Politics Get things done
Sea Studios - Filmmaking, community organizing &
environmental entrepreneurship
Silicon Valley - Technology entrepreneurship,
consulting & coaching
Rome Exploration, learning & consulting
11. Your path
Different from mine
No right path
More is better
Skills
Languages
Experiences
Professional contacts (friends)
16. Sprawl is the problem, but why?
Bad planning
Developers who have money
Unaware voters
Unaccountable elected officials
Mis-representative government
Who has it? How big?
Everywhere in California (and most of America).
17. Whats the solution?
Smart growth policies
Professional staff to watchdog
Organized citizens to exert political pressure (counter $)
Transparency and light
18. Whos going to pay
First money visionaries
Second money foundations
Persistent money - individuals
19. Why has it been successful for ~ 20
years?
Compelling, persistent problem
Great leadership
Fundraising
20. What I learned
Passion and commitment
start great organizations
People matter most
Money matters a lot
People and ideas matter to
get money
Think big, start small
Be organized
Be grateful
Dont quit
24. Finito
Questions?
What needs do you see for social change in Rome?
Whats your idea for a social enterprise?
Further reading.
25. My ideas
Clean up the Tiber
Raise awareness about litter
Develop public sand volleyball courts
Nonprofit to support public spaces (e.g., parks)
Create a culture of giving by reforming laws to encourage
tax-deductible gift
26. Further Reading & Watching
Washington: A Life (Ron Chernow)
Desert Solitaire (Edward Abbey)
A Soldier of the Great War (Mark Helprin)
The River Why (David James Duncan)
Timmy and Rocky, The Short and Long of It (DeLapa
Consulting Blog)
10 Most Important Books That You Dont Read in High
School (DeLapa Consulting Blog)
Inspiration Tag (DeLapa Consulting Blog)
27. Further Reading & Watching
Mans Search for Meaning (Viktor Frankl)
The Last Lecture (Randy Pausch and Jeffrey Zaslow)
Randy Pausch Last Lecture: Achieving Your Childhood
Dreams (video on YouTube)
Zen and the Art of Motorcycle Maintenance: An Inquiry
Into Values (Robert M. Pirsig)
3 Things I Learned While My Plane Crashed (Ric Elias
video on Ted.com)
Editor's Notes
#2: Good morning. Ive very happy to here today to talk with you about entrepreneurship. While Ill be focusing on social entrepreneurship, much of what Ill say also applies to for-profit entrepreneurs.
This is actually my fourth time in front of St. Stephens students. I first substituted as a PE teacher. Then I led a basketball clinic. And after that I talk two classes of environmental science. And now Im here in front of the entire school.
And thats a bit of a metaphor about how entrepreneurship works. You see an opportunity and take it. And then you see another one. And the next thing you know, youve got a big opportunity.
So whats next? Well, as an entrepreneur I think, maybe Ill start my own school. Dont worry Mr. Mayer, it wont be in Rome because youre doing such a great job with St. Stephens.
#3: Every opportunity leads to something new. Entrepreneurs see and seize opportunities. And thats why Im excited to talk with you about the newness of social entrepreneurship.
#4: We have limited time, so today will be a quick overview of the topic.
#6: Solutions dont need to be the most innovative, but they need to be effective
Social problems dont need to be most pressing, but they need to be important
#13: Most of my experience is with environmental startups that is, organizations that aim to improve the natural environment and consequently human health and well being
Founded three within a two year period, but Ive served on the board of many others, seen organizations thrive and fail
#14: Overview
History: Founded in 1997, conceived in 1989
Vision: Model for county-level smart growth
Mission: See above
What did we see in 1989?
#15: Struggle throughout California for the preservation of farmland and open space. Generally, being lost to development that is called sprawl. What you would visual when you think of Los Angeles.
#16: Related to sprawl is transportation. Sprawl creates traffic congestions, and it makes public transportation difficult or impossible.
#19: Big question
Peter/Gillian story
Packard
Today
#23: How did I become a social entrepreneur? What skills does it require?