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WELCOME! NON-SUCKY GREETINGS TO ALL OF YOU!   #not2suck


                      HOW
 NOT 2 SUCK
 NOT 2 YOUR WORK
 AT PRESENTING SUCK
    Because bad presentations can kill good ideas
            Megan Mead & Michael Gibson
HOW NOT 2 SUCK AT PRESENTING YOUR WORK             #not2suck


 	 MEGAN MEAD               ART DIRECTOR/DESIGNER
                            CREATIVE SUITCASE, AUSTIN


       Megan Mead          ·	FA Visual Communica-
                             B
                             tions, double minor
                             in Theatre  Marketing

                           ·	 yrs theatrical training
                             15
                              experience



     Michael Gibson        ·	 orked with brands such
                             W
                             as ATT, 7-11, FedEx, Gallo
                             Wines, The Long Center,
                              Westcave Preserve




                      02
HOW NOT 2 SUCK AT PRESENTING YOUR WORK                                  #not2suck


 	 MICHAEL GIBSON                               DIRECTOR, GRAD PROGRAMS: DESIGN
                                                UNIVERSITY OF NORTH TEXAS

       Megan Mead                          ·	
                                           	
                                           	
                                                28 years professional design
                                                 design research background
                                                in visual communication
                                           	    design, IxD, UxD
                                           	    and industrial design

                                           ·	 member of UNT’s Design
                                           	 Research Center faculty team

                                           ·	   design research collaboration
       ILLUSTRATION: LANCE TRACHIER        	     management experience
           UNT COM DESIGN STUDENT          	    in children’s health, education
                                           	     urban revitalization


                                      03
WHAT WE WILL TALK
	 ABOUT TODAY
·	 why presenting well is a big deal

·	 what good presentations do/should achieve

·	 how to give a good presentation

·	 some story telling strategies  acting techniques




                                       04
HOW NOT 2 SUCK AT PRESENTING YOUR WORK                           #not2suck


 	 WHY IS MAKING A GOOD
 	 PRESENTATION A BIG DEAL?
 	 BAD PRESENTATIONS CAN KILL GOOD IDEAS
 ·	audiences/clients have a hard time separating a good
 	 idea from a poor presentation

 ·	 it’s your responsibility to help client’s/project partners
 	 choose the ideas(s) that is/are best for them

 ·	 avoid singing a great song badly



                                       05
HOW NOT 2 SUCK AT PRESENTING YOUR WORK                      #not2suck


 	 WHY IS MAKING A GOOD
    What we’ll be presenting
 	 PRESENTATIONyou today
       to all of A BIG DEAL?
 	 A GOOD PRESENTATION CREATES VALUES
 	 The Presentation Tri-force:
 	 sustains valuable relationships              CLIENT
 	 between these 3 kingdoms

                                                IDEA
                                          YOU            YOUR
                                                         TEAM


                                     06
HOW NOT 2 SUCK AT PRESENTING YOUR WORK           #not2suck


 	 WHY IS MAKING A GOOD
 	 PRESENTATION A BIG DEAL?
 	 MEGG’S SALARY SAGA
 ·	 how I talked my way into my job

 ·	 presenting well can have a concrete effect
 	 on your career path

 ·	 Age is relative — skills are not.




                                        07
HOW NOT 2 SUCK AT PRESENTING YOUR WORK                   #not2suck


 	 A GOOD PRESENTATION SHOULD…
 	 MAKE THE COMPLEX UNDERSTANDABLE
 ·	 in ways that make sense to your audience/clients

 ·	 they won’t advocate for what they can’t understand




                                   08
HOW NOT 2 SUCK AT PRESENTING YOUR WORK                  #not2suck


 	 A GOOD PRESENTATION SHOULD…
 	 CREATE EMPATHY
 ·	 understanding an idea(s) is different than caring
 	 about it

 ·	 why they should care and how it will create value
 	 for them now and in the future




                                    09
HOW NOT 2 SUCK AT PRESENTING YOUR WORK   #not2suck



  	 A GOOD PRESENTATION SHOULD…
  	 MEET THE FOLLOWING PRIMARY GOALS
  ·	 it is well-organized

  ·	 it is engaging

  ·	 it is professional




                            10
HOW NOT 2 SUCK AT PRESENTING YOUR WORK   #not2suck


 	 A GOOD PRESENTATION	
 	 IS WELL-ORGANIZED:
 	 THE 3 “P’S” OF PRESENTING
 ·	plan

 ·	prepare

 ·	practice




                               11
HOW NOT 2 SUCK AT PRESENTING YOUR WORK                         #not2suck


 	 A GOOD PRESENTATION	
 	 IS WELL-ORGANIZED:
 	 THE 1ST “P:” PLAN WELL
 ·	 Don’t overload your slides!

 ·	 Be a diva—nothing, not even your slides— should upstage you

 ·	 Tell a well-structured story. “You’re not Quentin Tarrantino:”
 	 don’t jump into the middle; provide an easy-to-follow storyline…




                                    12
HOW NOT 2 SUCK AT PRESENTING YOUR WORK                                  #not2suck


 	 A GOOD PRESENTATION	
 	 IS WELL-ORGANIZED:
 	 THE 1ST “P:” PLAN WELL | STORY STRUCTURE

            1                     2                        3
  INTRO/FRAMING          OUTLINE KEY POINTS      REITERATE KEY POINTS
  WHY THEY SHOULD CARE   ARTICULATE THEM         SUMMARIZE
                         SUPPORT W/ RATIONALES   END W/ MEMORY BITE



                                         13
HOW NOT 2 SUCK AT PRESENTING YOUR WORK                          #not2suck


 	 A GOOD PRESENTATION	
 	 IS WELL-ORGANIZED:
 	 THE 2ND “P:” PREPARE
 ·	 tailor your presentation to your audience (a CEO requires
 	 info  delivery different from a CD, or a Board President)

 ·	 vocal warm-ups: prep it up to step it up




                                      14
HOW NOT 2 SUCK AT PRESENTING YOUR WORK       #not2suck


 	 A GOOD PRESENTATION	
 	 IS ORGANIZED:
 	 THE 2ND “P:” VOCAL WARM UPS | WHY?
 ·	 Preps: Your voice is your #1 tool

 ·	 Relaxes: Your voice can betray you
 	 “A warm voice is a confident voice”

 ·	 Focuses: Take a minute for yourself




                                        15
HOW NOT 2 SUCK AT PRESENTING YOUR WORK                     #not2suck


 	A GOOD PRESENTATION
   IS ORGANIZED
 	 THE 2ND “P:” VOCAL WARM UPS | HOW?
 ·	 shake it out: get loose and get silly to get ready

 ·	 BDGD: warm up your vocal muscles

 ·	 tongue twisters: get your mouth ready for any sound,
 	 any sentence—anything




                                       16
HOW NOT 2 SUCK AT PRESENTING YOUR WORK                 #not2suck


 	A GOOD PRESENTATION
   IS ORGANIZED
 	 THE 2ND “P:” TONGUE TWISTERS
 ·	 Unique New York. You need New York. You know you
 	 need unique New York.

 ·	 toy boat, toy boat, toy boat…




                                    17
HOW NOT 2 SUCK AT PRESENTING YOUR WORK            #not2suck


 	A GOOD PRESENTATION
   IS WELL-ORGANIZED
 	 THE 3RD “P”: PRACTICE, PRACTICE, PRACTICE
 ·	do not “wing it”

 ·	 practice in a way(s) that works for you

 ·	 if you practice well, you will present well




                                        18
HOW NOT 2 SUCK AT PRESENTING YOUR WORK            #not2suck


 	A GOOD PRESENTATION
   IS ENGAGING
 	 DON’T READ STRAIGHT FROM THE SLIDES
 ·	 they can read, so you should talk

 ·	
   straight reading kills your vocal projection

 ·	 undermines the strength of your ideas
   it




                                        19
HOW NOT 2 SUCK AT PRESENTING YOUR WORK                         #not2suck


 	A GOOD PRESENTATION
   IS ENGAGING
 	 IMPROV EXERCISE #1: SPEAK ON THE FLY
 ·	 things rarely go by script—practice extemporaneous speaking

 ·	ow: grab a magazine, pick a page at random, and speak
   h
   about its contents for 60 seconds non-stop

 ·	 hy?: doing this helps you practice speaking on the fly,
   w
   as well as the ability to think on your feet



                                     20
HOW NOT 2 SUCK AT PRESENTING YOUR WORK            #not2suck


 	A GOOD PRESENTATION
   IS ENGAGING
 	 SHOW SOME ENTHUSIASM
 ·	 if you aren’t excited, they won’t be either

 ·	 channel your nervousness

 ·	 fake it ’til you make it




                                       21
HOW NOT 2 SUCK AT PRESENTING YOUR WORK                           #not2suck


 	A GOOD PRESENTATION
   IS ENGAGING
 	 IMPROV EXERCISE #2: BE IN THE SPOTLIGHT
 ·	 practice drawing positive attention to yourself whenever
 	 you can

 ·	ow: be an audience volunteer, read out loud to your spouse
   h
   or pet, make announcements at work

 ·	 why?: practice creates confidence  confidence
 	 is more engaging


                                    22
HOW NOT 2 SUCK AT PRESENTING YOUR WORK                           #not2suck


 	A GOOD PRESENTATION
   IS ENGAGING
 	 BODY LANGUAGE  STAGE PRESENCE
 ·	 stay open: don’t cross your arms or slump your shoulders

 ·	 stay respectful: stand or sit professionally  confidently

 ·	 stay appropriate: utilize the “cone of movement”




                                      23
HOW NOT 2 SUCK AT PRESENTING YOUR WORK                    #not2suck


 	A GOOD PRESENTATION
   IS PROFESSIONAL
 	 ATTIRE  ATTITUDE
 ·	 act as if time and money are on the line every time

 ·	 dress, speak  act appropriately

 ·	 when in doubt, dress up  speak up




                                       24
HOW NOT 2 SUCK AT PRESENTING YOUR WORK                        #not2suck


 	A GOOD PRESENTATION
   IS PROFESSIONAL
 	 IMPROV EXERCISE #3: RULE OF AGREEMENT
 ·	 how: don’t deny your scene partner’s declarations

 ·	 why?: this helps you appear more professional  unified

 ·	 use “and” rather than “no”




                                    25
HOW NOT 2 SUCK AT PRESENTING YOUR WORK              #not2suck


 	 TO SUMMARIZE
 	 BE YOURSELF, BUT BETTER
 ·	 a good presentation is a genuine presentation

 ·	 find what works, forget what doesn’t

 ·	 be true to you (just be a less nervous you)




                                     26
HOW NOT 2 SUCK AT PRESENTING YOUR WORK                       #not2suck


 	 AND ALWAYS REMEMBER...
 	 PRESENTING WELL IS PARAMOUNT
 ·	 plan, prepare  practice

 ·	 utilize some of these tips  tricks to improve
 	 your presentation performance

 ·	 above all, be organized, be engaging  be professional




                                     27
HOW NOT 2 SUCK AT PRESENTING YOUR WORK   #not2suck




         Q A
                      28

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Sxsw slides 3-9-13_v2f3

  • 1. WELCOME! NON-SUCKY GREETINGS TO ALL OF YOU! #not2suck HOW NOT 2 SUCK NOT 2 YOUR WORK AT PRESENTING SUCK Because bad presentations can kill good ideas Megan Mead & Michael Gibson
  • 2. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck MEGAN MEAD ART DIRECTOR/DESIGNER CREATIVE SUITCASE, AUSTIN Megan Mead · FA Visual Communica- B tions, double minor in Theatre Marketing · yrs theatrical training 15 experience Michael Gibson · orked with brands such W as ATT, 7-11, FedEx, Gallo Wines, The Long Center, Westcave Preserve 02
  • 3. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck MICHAEL GIBSON DIRECTOR, GRAD PROGRAMS: DESIGN UNIVERSITY OF NORTH TEXAS Megan Mead · 28 years professional design design research background in visual communication design, IxD, UxD and industrial design · member of UNT’s Design Research Center faculty team · design research collaboration ILLUSTRATION: LANCE TRACHIER management experience UNT COM DESIGN STUDENT in children’s health, education urban revitalization 03
  • 4. WHAT WE WILL TALK ABOUT TODAY · why presenting well is a big deal · what good presentations do/should achieve · how to give a good presentation · some story telling strategies acting techniques 04
  • 5. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck WHY IS MAKING A GOOD PRESENTATION A BIG DEAL? BAD PRESENTATIONS CAN KILL GOOD IDEAS · audiences/clients have a hard time separating a good idea from a poor presentation · it’s your responsibility to help client’s/project partners choose the ideas(s) that is/are best for them · avoid singing a great song badly 05
  • 6. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck WHY IS MAKING A GOOD What we’ll be presenting PRESENTATIONyou today to all of A BIG DEAL? A GOOD PRESENTATION CREATES VALUES The Presentation Tri-force: sustains valuable relationships CLIENT between these 3 kingdoms IDEA YOU YOUR TEAM 06
  • 7. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck WHY IS MAKING A GOOD PRESENTATION A BIG DEAL? MEGG’S SALARY SAGA · how I talked my way into my job · presenting well can have a concrete effect on your career path · Age is relative — skills are not. 07
  • 8. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck A GOOD PRESENTATION SHOULD… MAKE THE COMPLEX UNDERSTANDABLE · in ways that make sense to your audience/clients · they won’t advocate for what they can’t understand 08
  • 9. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck A GOOD PRESENTATION SHOULD… CREATE EMPATHY · understanding an idea(s) is different than caring about it · why they should care and how it will create value for them now and in the future 09
  • 10. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck A GOOD PRESENTATION SHOULD… MEET THE FOLLOWING PRIMARY GOALS · it is well-organized · it is engaging · it is professional 10
  • 11. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck A GOOD PRESENTATION IS WELL-ORGANIZED: THE 3 “P’S” OF PRESENTING · plan · prepare · practice 11
  • 12. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck A GOOD PRESENTATION IS WELL-ORGANIZED: THE 1ST “P:” PLAN WELL · Don’t overload your slides! · Be a diva—nothing, not even your slides— should upstage you · Tell a well-structured story. “You’re not Quentin Tarrantino:” don’t jump into the middle; provide an easy-to-follow storyline… 12
  • 13. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck A GOOD PRESENTATION IS WELL-ORGANIZED: THE 1ST “P:” PLAN WELL | STORY STRUCTURE 1 2 3 INTRO/FRAMING OUTLINE KEY POINTS REITERATE KEY POINTS WHY THEY SHOULD CARE ARTICULATE THEM SUMMARIZE SUPPORT W/ RATIONALES END W/ MEMORY BITE 13
  • 14. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck A GOOD PRESENTATION IS WELL-ORGANIZED: THE 2ND “P:” PREPARE · tailor your presentation to your audience (a CEO requires info delivery different from a CD, or a Board President) · vocal warm-ups: prep it up to step it up 14
  • 15. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck A GOOD PRESENTATION IS ORGANIZED: THE 2ND “P:” VOCAL WARM UPS | WHY? · Preps: Your voice is your #1 tool · Relaxes: Your voice can betray you “A warm voice is a confident voice” · Focuses: Take a minute for yourself 15
  • 16. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck A GOOD PRESENTATION IS ORGANIZED THE 2ND “P:” VOCAL WARM UPS | HOW? · shake it out: get loose and get silly to get ready · BDGD: warm up your vocal muscles · tongue twisters: get your mouth ready for any sound, any sentence—anything 16
  • 17. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck A GOOD PRESENTATION IS ORGANIZED THE 2ND “P:” TONGUE TWISTERS · Unique New York. You need New York. You know you need unique New York. · toy boat, toy boat, toy boat… 17
  • 18. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck A GOOD PRESENTATION IS WELL-ORGANIZED THE 3RD “P”: PRACTICE, PRACTICE, PRACTICE · do not “wing it” · practice in a way(s) that works for you · if you practice well, you will present well 18
  • 19. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck A GOOD PRESENTATION IS ENGAGING DON’T READ STRAIGHT FROM THE SLIDES · they can read, so you should talk · straight reading kills your vocal projection · undermines the strength of your ideas it 19
  • 20. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck A GOOD PRESENTATION IS ENGAGING IMPROV EXERCISE #1: SPEAK ON THE FLY · things rarely go by script—practice extemporaneous speaking · ow: grab a magazine, pick a page at random, and speak h about its contents for 60 seconds non-stop · hy?: doing this helps you practice speaking on the fly, w as well as the ability to think on your feet 20
  • 21. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck A GOOD PRESENTATION IS ENGAGING SHOW SOME ENTHUSIASM · if you aren’t excited, they won’t be either · channel your nervousness · fake it ’til you make it 21
  • 22. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck A GOOD PRESENTATION IS ENGAGING IMPROV EXERCISE #2: BE IN THE SPOTLIGHT · practice drawing positive attention to yourself whenever you can · ow: be an audience volunteer, read out loud to your spouse h or pet, make announcements at work · why?: practice creates confidence confidence is more engaging 22
  • 23. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck A GOOD PRESENTATION IS ENGAGING BODY LANGUAGE STAGE PRESENCE · stay open: don’t cross your arms or slump your shoulders · stay respectful: stand or sit professionally confidently · stay appropriate: utilize the “cone of movement” 23
  • 24. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck A GOOD PRESENTATION IS PROFESSIONAL ATTIRE ATTITUDE · act as if time and money are on the line every time · dress, speak act appropriately · when in doubt, dress up speak up 24
  • 25. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck A GOOD PRESENTATION IS PROFESSIONAL IMPROV EXERCISE #3: RULE OF AGREEMENT · how: don’t deny your scene partner’s declarations · why?: this helps you appear more professional unified · use “and” rather than “no” 25
  • 26. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck TO SUMMARIZE BE YOURSELF, BUT BETTER · a good presentation is a genuine presentation · find what works, forget what doesn’t · be true to you (just be a less nervous you) 26
  • 27. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck AND ALWAYS REMEMBER... PRESENTING WELL IS PARAMOUNT · plan, prepare practice · utilize some of these tips tricks to improve your presentation performance · above all, be organized, be engaging be professional 27
  • 28. HOW NOT 2 SUCK AT PRESENTING YOUR WORK #not2suck Q A 28