The document discusses how engaging with colleagues using online tools can improve science. It describes how blogs, social networks, and question/answer sites can enhance information discovery. Online discussion platforms allow for peer review and solving problems collaboratively. Maintaining an online presence can lead to crowdfunding opportunities. Tools like preprint servers, data repositories, and altmetrics are changing scholarly discourse by enabling rapid sharing and new measures of impact. The talk encourages scientists to participate online through blogs, Twitter, and other venues.