Much has happened in HR Tech in Talent Acquisition. Candidate Experience has reached a new high thanks to AI driven recruiting solutions. Yet where are the limits, where do we need human intelligence for succesful recruitment?
Presentation at Talent Acquisition Live 2019 in Amsterdam (https://ta-live.com/)
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Talent Acquisition - The role of Robots and AI vs. Human Intelligence
1. THE RETURN OF THE HUMAN
or why robots arent going to save us.
Christoph Fellinger, Beiersdorf AG | TA live Amsterdam | April 18, 2019
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The Return of the Humans | Chr. Fellinger, Beiersdorf | TA Live 2019 Amsterdam
WE ALL HR TECH
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The Return of the Humans | Chr. Fellinger, Beiersdorf | TA Live 2019 Amsterdam
WHERE ROBOTS RULE
AUTOMATION
DISCOVERY OF PATTERN
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The Return of the Humans | Chr. Fellinger, Beiersdorf | TA Live 2019 Amsterdam
AUTOMATION
YES / NO
CLICK / NO CLICK
APPL / NO APPL
SIMILARITY IN %
MACHINES = 1 HUMANS = 0
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The Return of the Humans | Chr. Fellinger, Beiersdorf | TA Live 2019 Amsterdam
DISCOVERY OF PATTERN
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The Return of the Humans | Chr. Fellinger, Beiersdorf | TA Live 2019 Amsterdam
RELATION OR SPURIOUS CORRELATION?
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The Return of the Humans | Chr. Fellinger, Beiersdorf | TA Live 2019 Amsterdam
INTERPRETATION OF PATTERN
MACHINES = 2 HUMANS = 1
8. The Return of the Humans | Chr. Fellinger, Beiersdorf | TA Live 2019 Amsterdam
April. 2019 | Page 8
VUCA EATS MACHINES FOR BREAKFAST
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The Return of the Humans | Chr. Fellinger, Beiersdorf | TA Live 2019 Amsterdam
ITS A VUCA WORLD
V OLATILE
U NCERTAIN
C OMPLEX
A MBIGIOUS
10. The Return of the Humans | Chr. Fellinger, Beiersdorf | TA Live 2019 Amsterdam
April. 2019 | Page 10
WHY MACHINES STRUGGLE WITH VUCA
THEY ARE LOOKING AT THE WRONG THINGS
THEY ARE NOT GOOD AT LOOKING AT THE RIGHT THINGS
11. The Return of the Humans | Chr. Fellinger, Beiersdorf | TA Live 2019 Amsterdam
April. 2019 | Page 11
PAST LEARNINGS DONT HELP
12. The Return of the Humans | Chr. Fellinger, Beiersdorf | TA Live 2019 Amsterdam
April. 2019 | Page 12
WHATS YOUR TRAINING, DUDE?
MACHINES VS HUMANS ITS A TIE!
13. The Return of the Humans | Chr. Fellinger, Beiersdorf | TA Live 2019 Amsterdam
April. 2019 | Page 13
WHAT ARE YOU LOOKING FOR?
14. The Return of the Humans | Chr. Fellinger, Beiersdorf | TA Live 2019 Amsterdam
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VUCA READINESS
COGNITIVE ABILITY
LEARNING ABILITY
SELF-REFLECTION
ADAPTABLE
15. The Return of the Humans | Chr. Fellinger, Beiersdorf | TA Live 2019 Amsterdam
April. 2019 | Page 15
READY, COMPUTER?
COGNITIVE ABILITY I
LEARNING ABILITY 0
SELF-REFLECTION 0
ADAPTABLE 0
MACHINES = 3 HUMANS = 4
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The Return of the Humans | Chr. Fellinger, Beiersdorf | TA Live 2019 Amsterdam
YOURE GONNA BE ALRIGHT, KID!
TRAIN ALGORITHMS
ETHICALLY DEFINE + DECIDE
AMEND THE MACHINE
BRING EMOTIONS
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The Return of the Humans | Chr. Fellinger, Beiersdorf | TA Live 2019 Amsterdam
18. The Return of the Humans | Chr. Fellinger, Beiersdorf | TA Live 2019 Amsterdam
April. 2019 | Page 18
SORRY, STORM-TROOPER!
#3: Photo by Paul MawsonaufPixabay
We all love HR Tech. I love HR Tech.Im serious! What weve seen coming to the market in the past years is fantastic:
Much has been said about robots in recruiting:
Chatbots as the answer to a better candiate experience
Matching algorithms replacing traditional job ads
Artificial intelligence as the antagonist of human bias
But as much as I believe that HR Tech will improve all our lives - as recruiter, as hiring manager as candidate there are some areas, where machines fall short and nothing will replace us as humans. And this is what I will try to shed some light on.
#4: Photo byRock'n Roll MonkeyonUnsplash
Lets start by taking a look at what machines are particular good at. If you ask me there are two main areas:
AUTOMATION
DISCOVERY of pattern in data
#5: Photo by ainthomeon Pixabay
AUTOMATION can be applied in almost all areas of TA funnel. When does Automation work best? When the machine is measuring...
...yes/no, right/wrong answers
...clicks vs no clicks
...application vs no applications
...similarities in % against given profiles
It will start a set of predefined set of actions based on the results of above mentioned questions. Machines are here clearly superior to humans as they are able to process MORE information IN PARALLEL, FASTER than any human mind.
Machines=1, humans=nil
#6: Photo byMarkus SpiskeonUnsplash
DISCOVERY
Machines can also analyse more information than any human. They dont overlook information, they dont forget to include data, they pay attention all the time. This enables them to analyse information way better than us. As a result they can detect pattern in data much better than us. Now heres the thing: they are better in detecting pattern, but are they really better in INTERPRETING the pattern? We have endless examples of significant statistical relations where human intelligence clearly tells us there is no connection. Think! The relation between suicides and investments in science & space technology in the US.
#7: What we see here is a seemingly clear relation between US spendings in science, space and technology (red line) and Suicides by hanging, strangulation and suffocation (black line). For the machine it displays a statistically highly relevant correlation where the human mind immediately rejects the correlation as highly unlikely.
#8: Photo byMarkus SpiskeonUnsplash
Why is that? Because the machine did/could not consider all relevant information do invalidate the decision, where the human mind already jumps to the conclusion that a correlation between two items is most unlikely and can therefore be discarded. The human mind can draw conclusions where the machines needs information to invalidate. For the foreseeable future the machine will not cover all the information the human mind has and will still need human intelligence to validate discovered pattern.
So far so good: machines=2, human=1.
#9: Lets move on to another factor why I think we wont loose our jobs as recruiters - and that has to do with the core of our jobs: finding the right people to secure the success of our organizations.
#10: Success has become increasingly futile over the past years, economic growth is not as predictable as it used to be. There is a term for this world we are living in: VUCA. It stands for VOLATILE, UNCERTAIN, COMPLEX, AMBIGIOUS.
Past models and behaviors dont necessarily work anymore. Organizations have to increasingly navigate through unknown territory and make decisions either in the absence of sufficient or in the face of overwhelming information. Which is why we need to hire people that have the capabilities to navigate in such an environment.
#11: And while I love HR Tech - the ability of machines in this context is limited for two reasons:
1) They are looking at the wrong things
2) They are not good at looking at the right things
#12: Sergio Leone [Public domain], https://commons.wikimedia.org/wiki/File:Clint_Eastwood1.png
WRONG THINGS
Machines are trained looking back. We feed them with past behaviour that led to success. That is at most a predictor for very short term success under the same conditions. Thus it will not help you finding that future talent your CEO is asking you for.
#13: Photo byXuan NguyenonUnsplash
Machines are (equally) biased - because their data input remains to be. Most data used to train algorithms is based on human assessment of success. I dont think it need to say any more, everybody think of performance management systems they know and managers feeding these systems for the past decades. Youve all heard the Amazon example, I dont think I need to go there.
So here we see a tie between men and machine: Men is biased and hence is the machine. But it adds to the fact why machines will not be able to asses by themselves until all relevant data is collected objectively enough to come to an valid foundation. When that tipping point is going to be reached remains in the vast mist of the future (someone hand me a crystal ball...)
So in this assessment scenario we see a major conflict in the two areas where Machines are naturally strong: Matching (which is AUTOMATION) - doesnt work because its looking at the past, Discovery - or more precise Predictive - is weak because the data is flawed.
#14: Photo bydavide ragusaonUnsplash
NOT THE RIGHT THINGS
Now if its not past behaviour that is going to help us - what will???
#15: Photo byFares HamoucheonUnsplash
Looking at current research there are more or less four factors that qualify as VUCA- or digital readiness:
# Smart
# Learning ability
# Self-reflection
# Adaptable
As we are in the TA profession, how can we assess these - and can they be automated?
#16: Photo byFares HamoucheonUnsplash
# Smart
# Learning ability
# Self-reflection
# Adaptable
How smart a person is can be assessed with proven cognitive tests. These are scientifically validated tests that thanks to HR Tech have become much more candidate friendly than the old paper/pencil tests of the past. Whether one should choose gamified or game based assessments is topic for another talk. At the end these tests are similar to very elaborate yes/no answers with an ability to adapt to the users performance thus they more or less fall into one of the strength areas of machines, automation.
The last three are soft skills. Even in given scientific personality assessments the reliability of the findings require a multi dimensional approach to reach a sufficient level for making a hiring decision. No sane diagnostic expert would hire a person only based on their assessment results - they would always amend them with other instruments, most likely interviews. Again this can not be substituted by a machine because what would they measure the candidates answers against? It takes human intelligence - and emotional intelligence - to amend assessment findings and identify the most suitable candidate - not to speak of assessing their personal fit to the organization and convincing them to join (thats a whole other story).
#17: Photo byAndy KellyonUnsplash
So wrapping it up: Machines for the foreseeable future will help us in most TA fields due to automation, yet the least in assessment. Here we need the human
# to train algorithms
# to ethically define and decide their training basis
# to amend machine findings
# to bring emotional intelligence to the recruiting process
After all joining an organizations is much more than the sum of rational 0I decisions but very much an emotional process on both sides!
Think of HR Tech not as the autonomous driving vehicle it remains your driver assistant system! Familiarize yourself with it, let it support you but keep your hands close to the steering wheel.
#18: Or asElbert Hubbard, American writer and philosopher put it at the beginning of last century: "One machine can do the work of fifty ordinary men. No machine can do the work of one extraordinary man."