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How To Use Webinars To Grow Your List and Content Library

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Tawanna Browne Smith
Tawanna Browne Smith

TBEX '15 Costa Brava presentation that provides an overview of how travel entrepreneurs can use webinars to grow their email list and their content library.

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How To Use Webinars To Build Your List and Content Library Tawanna Browne Smith
Agenda What is a Webinar? Who uses webinars? Why use webinars? Webinar Platforms How To Structure a webinar? Webinars for Travel entrepeneurs Questions
Introductions Tawanna Browne Smith @worldtravelmom #TBEXwebinars
Room Poll
What Is a Webinar?
A webinar is an online on-screen presentation that delivers value to the user. Delivers content in a different format. Allows presenter to interact and engage with audience in real-time
Who Uses Webinars? Fortune 500 Companies Internet Marketers Coaches Freelancers Hubspot Hootsuite
Benefits of Webinars Increases Authority Lead generation List Growth Increase Sales Content Library
Webinar Platforms Go To Webinar Google Hangouts Evergreen Business System Stealth Webinar Webinars On Air Webinar Jam
Platform Pricing GoToWebinar 30-day FREE trial $99 per month Webinar Jam $397 per year Evergreen Business System $497 one-time Easy Webinar $397 per year Stealth Seminar $97 setup/$70 monthly fee Webinars On Air 30 day FREE trial $19.97/mo for 25; $59.97 for 50
Equipment
How To Use Webinars In Your Travel Business
Youre presenting what you want to teach or sell to your audience Ask yourself: What do you want to teach or sell? Answer: your services/product; a destination; how-to advice To Teach
Build Your Content Library Engage with your audience to create content for your webinar Use questions from webinar for subsequent content Webinar itself as a form of content Repurpose the webinar into other types of content
How To Choose Where To Go For Your Next Family Vacation List Building and Selling
How To Get Started Decide On Your Topic Schedule Your Webinar Promote It Create An Outline Prepare Your 際際滷s Prep and Practice
Setup Sign In Early System and Sound Check Start Recording Welcome Attendees Set Out Agenda Present Material/Offer Follow Up
Structure Welcome and Housekeeping Agenda Introduction / Who You Are / Your Story Presentation/Content Your Offer Q & A
Next Steps
Action Items Sign up for a webinar Choose a webinar service with a trial period Decide what you want to teach and/or sell Create presentation slides in ppt. Send out invites to your list Do a test run with friends.
Questions
Contact Information Tawanna Browne Smith @worldtravelmom

More Related Content

How To Use Webinars To Grow Your List and Content Library

  • 1. How To Use Webinars To Build Your List and Content Library Tawanna Browne Smith
  • 2. Agenda What is a Webinar? Who uses webinars? Why use webinars? Webinar Platforms How To Structure a webinar? Webinars for Travel entrepeneurs Questions
  • 5. What Is a Webinar?
  • 6. A webinar is an online on-screen presentation that delivers value to the user. Delivers content in a different format. Allows presenter to interact and engage with audience in real-time
  • 7. Who Uses Webinars? Fortune 500 Companies Internet Marketers Coaches Freelancers Hubspot Hootsuite
  • 8. Benefits of Webinars Increases Authority Lead generation List Growth Increase Sales Content Library
  • 9. Webinar Platforms Go To Webinar Google Hangouts Evergreen Business System Stealth Webinar Webinars On Air Webinar Jam
  • 10. Platform Pricing GoToWebinar 30-day FREE trial $99 per month Webinar Jam $397 per year Evergreen Business System $497 one-time Easy Webinar $397 per year Stealth Seminar $97 setup/$70 monthly fee Webinars On Air 30 day FREE trial $19.97/mo for 25; $59.97 for 50
  • 12. How To Use Webinars In Your Travel Business
  • 13. Youre presenting what you want to teach or sell to your audience Ask yourself: What do you want to teach or sell? Answer: your services/product; a destination; how-to advice To Teach
  • 14. Build Your Content Library Engage with your audience to create content for your webinar Use questions from webinar for subsequent content Webinar itself as a form of content Repurpose the webinar into other types of content
  • 15. How To Choose Where To Go For Your Next Family Vacation List Building and Selling
  • 16. How To Get Started Decide On Your Topic Schedule Your Webinar Promote It Create An Outline Prepare Your 際際滷s Prep and Practice
  • 17. Setup Sign In Early System and Sound Check Start Recording Welcome Attendees Set Out Agenda Present Material/Offer Follow Up
  • 18. Structure Welcome and Housekeeping Agenda Introduction / Who You Are / Your Story Presentation/Content Your Offer Q & A
  • 20. Action Items Sign up for a webinar Choose a webinar service with a trial period Decide what you want to teach and/or sell Create presentation slides in ppt. Send out invites to your list Do a test run with friends.
  • 22. Contact Information Tawanna Browne Smith @worldtravelmom

Editor's Notes

  • #2: To read the presentation notes for this webinar, go to http://momsguidetotravel.com/tbex15-using-webinars-for-your-business
  • #20: Lets talk about actionable steps you can take to start hosting your own webinars.