Ten Commandments To Using Social Media
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The document outlines 10 commandments for using social media as a journalist: 1) remain unbiased when generating content, 2) provide accurate attribution for facts, and 3) be truthful in every post. It notes that journalists must maintain a professional demeanor on social media to avoid damaging their brand or their newsroom's reputation. Journalists are also expected to be accessible and accountable to the public through social media.
Ten Commandments To Using Social Media
- 1. The Ten Commandments To Using Social Media By: Nina Moini JP Regan Erica Martin Tara Grimes
- 2. Social Media Mission Statement: To harbor and create dialogue about what is happening in the community. Therefore, it is our responsibility as journalists to continue and stimulate the dialogue, with that, we have created the following ethical guidelines for social media use:
- 3. Unbiased Journalists must remain objective whenever generating content through social media.
- 4. Attribution Journalists must provide accurate attribution for any facts they post.
- 5. Truth Journalists must be truthful in every post.
- 6. Timeliness Journalists must provide breaking, urgent facts to news consumers as soon as accuracy can be fully obtained.
- 7. Professionalism Journalists must maintain a professional demeanor so as not to taint their personal or professional brand or that of their newsroom.
- 8. Accessibility Journalists are masters of the content they generate therefore, they must remain open and accountable to challenges and questions news consumers may have about their content.
- 9. Privacy Journalists must remain open to the public through social media in order to be adequately accessible, and therefore should not expect full privacy while posting.
- 10. Moderation Journalists are not obligated to endure senseless abuse from news consumers, and are therefore entitled to moderate personal social media outlets this includes but is not limited to: blocking users and deleting comments.
- 11. Service Journalists must work as an extended arm of the public; therefore they should utilize social media to gather questions from news consumers to ensure adequate coverage of issues.
- 12. Mindful Journalists must bear in mind that videos, pictures, and other forms of media posted online remain under the same journalistic scrutiny as written content.
- 13. Conclusion The above guidelines were written with the understanding that a journalist is an extension of his/her newsroom regardless of physical location. Journalists are encouraged to live by the Journalists Creed introduced by Walter Williams. Therefore, these guidelines subscribe to the general common sense as should be understood by all journalists.
- 14. Sources Baltimore Sun, Baltimore, Maryland WBNS-TV, Columbus, Ohio WSIL-TV, Carterville, Illinois Kansas City Star, Kansas City, Missouri WEWS-TV, C leveland, Ohio Charleston Daily Mail, Charleston, West Virginia WTVR-TV Richmond, Virginia KING-TV, S eattle, Washington