際際滷

際際滷Share a Scribd company logo

That Girl Is Hoisin: Blog Lessons

Denuo Group
Denuo Group

Hoisinivy is a fashion and beauty blog started in 2009 by the author to share attainable looks and tips. It focuses on tutorials and features the author's humorous personality. The blog has grown popularity over time following blogging best practices like regular updates, high quality photos, and engaging with readers through comments and giveaways. The author's goal is to enjoy sharing her interests while maintaining a classy, personal tone.

1 of 19
07 SEPTEMBER 2010 DENUO PRESO: THAT GIRL IS HOISIN Denuo Group 息 2010 / All Contents Proprietary and Con鍖dential
THE LONG HISTORY OF HOISINIVY
HISTORYWHEN & WHY? Started in May, 2009 www.hoisinivy.blogspot.com Because I was always looking for fashion, beauty, advise, & inspiration Because all of the fashion blogs were unattainable for the average person Srsly, why so much monies? And because what I found was that a lot of my friends were coming to me for fashion & beauty tips Also, sheer vanity
THE NAMESO STRANGE that girl is poison + + poison ivy hoisin sauce = that girl is hoisin = hoisinivy [name] [url]
KAY, BUT WHAT IS IT? A live journal of my life anything from travel & outings to LOTDs & tutorials LOTD = Look of the Day (typically when bloggers take photos of their out鍖ts for the day) Focuses more on beauty & tutorials (than fashion) Because thats what Im better atalso, I cant afford new clothes everyday Looks that are attainable & affordable
MY PERSONAL BLOGGING RULES
GOTTA KEEP EM SEPARATED No tweets, no Facebook updates about my blog Selected friends / family know of it And now, the rest of Denuo By personal choice Haters gonna hate Security Opening the gate to weirdos out there
DONT TAKE YOURSELF TOO SERIOUSLY Its just fashion peopleI aint saving any lives here! I dont do this for a living People like to laugh Id like to think Im pretty funny
BE PERSONABLE Nothing worse than a DRY read about how to do a cat-eye I like my readersI want them to like me too
BUT NOT TOO PERSONAL Nothing too intimate, no work-related stuff, no rants Friends, colleagues, BOSSES can read it Lets keep it classy
UPDATE ON A REGULAR BASIS I am the WORST Lack of inspiration / I need a break Blame Style Genius Consistency is key Especially for non-followers Readers will drop otherwise I learned the hard waysads
TAKE GUD PIKSHURES Personally am not drawn to lackluster pictures Who is? Doesnt need to be professional-grade Self-timer is my friend Tripod / Ryan can be key My exception when Im traveling & in a hotel may, 2009 march, 2010
DONT WRITE EPIC-LONG POSTS Highly visual; keep readers interested Do they really care about my problems? Do let your personality shine through I am starting to write more Exception tutorials where step-by-step instructions are required
HAVE A BLOG-ROLL Giving LURVE to those who follow you by giving linking to their blogs They will often times do it in return MOAR readers Bloggers tend to be the ones who leave comments / spread the word Sponsors will often ask to be on your roll They too will link out to you
BE RESPONSIVE / ATTAINABLE People take the time to leave comments or ask questions You should reply Leaving comments on others often will lead to other readers to 鍖nd your blog
GUEST POST People often guest blog on each others sites Companies will recruit bloggers to write for content For free / publicity Review products Giveaways It cant hurt & often may give you new readers I often feature Ryan Readers have asked how to dress their boyfriends Hes a better dresser than I am pocketchange.become.com
HOST A GIVEAWAY Sponsored or your own For a small shout-out, companies will give away a product / goody on a blog Make it easy for readers; often bloggers will require you to: Follow them on blog-lovin Leave a comment Follow them on Twitter Tweet about it Post about it (on your personal blog) It cant hurt & often will give you new readers
AND FINALLYDO IT LIKE YOU LIKE IT This is ME out on the interwebs I am often a victim of obligation But no one likes to read about how blogging is a chore I can stop at any point, so I might as well enjoy it while it lasts If anything, its a good photo album for when Im old & wrinkly
GRACIAS!

More Related Content

That Girl Is Hoisin: Blog Lessons

  • 1. 07 SEPTEMBER 2010 DENUO PRESO: THAT GIRL IS HOISIN Denuo Group 息 2010 / All Contents Proprietary and Con鍖dential
  • 2. THE LONG HISTORY OF HOISINIVY
  • 3. HISTORYWHEN & WHY? Started in May, 2009 www.hoisinivy.blogspot.com Because I was always looking for fashion, beauty, advise, & inspiration Because all of the fashion blogs were unattainable for the average person Srsly, why so much monies? And because what I found was that a lot of my friends were coming to me for fashion & beauty tips Also, sheer vanity
  • 4. THE NAMESO STRANGE that girl is poison + + poison ivy hoisin sauce = that girl is hoisin = hoisinivy [name] [url]
  • 5. KAY, BUT WHAT IS IT? A live journal of my life anything from travel & outings to LOTDs & tutorials LOTD = Look of the Day (typically when bloggers take photos of their out鍖ts for the day) Focuses more on beauty & tutorials (than fashion) Because thats what Im better atalso, I cant afford new clothes everyday Looks that are attainable & affordable
  • 7. GOTTA KEEP EM SEPARATED No tweets, no Facebook updates about my blog Selected friends / family know of it And now, the rest of Denuo By personal choice Haters gonna hate Security Opening the gate to weirdos out there
  • 8. DONT TAKE YOURSELF TOO SERIOUSLY Its just fashion peopleI aint saving any lives here! I dont do this for a living People like to laugh Id like to think Im pretty funny
  • 9. BE PERSONABLE Nothing worse than a DRY read about how to do a cat-eye I like my readersI want them to like me too
  • 10. BUT NOT TOO PERSONAL Nothing too intimate, no work-related stuff, no rants Friends, colleagues, BOSSES can read it Lets keep it classy
  • 11. UPDATE ON A REGULAR BASIS I am the WORST Lack of inspiration / I need a break Blame Style Genius Consistency is key Especially for non-followers Readers will drop otherwise I learned the hard waysads
  • 12. TAKE GUD PIKSHURES Personally am not drawn to lackluster pictures Who is? Doesnt need to be professional-grade Self-timer is my friend Tripod / Ryan can be key My exception when Im traveling & in a hotel may, 2009 march, 2010
  • 13. DONT WRITE EPIC-LONG POSTS Highly visual; keep readers interested Do they really care about my problems? Do let your personality shine through I am starting to write more Exception tutorials where step-by-step instructions are required
  • 14. HAVE A BLOG-ROLL Giving LURVE to those who follow you by giving linking to their blogs They will often times do it in return MOAR readers Bloggers tend to be the ones who leave comments / spread the word Sponsors will often ask to be on your roll They too will link out to you
  • 15. BE RESPONSIVE / ATTAINABLE People take the time to leave comments or ask questions You should reply Leaving comments on others often will lead to other readers to 鍖nd your blog
  • 16. GUEST POST People often guest blog on each others sites Companies will recruit bloggers to write for content For free / publicity Review products Giveaways It cant hurt & often may give you new readers I often feature Ryan Readers have asked how to dress their boyfriends Hes a better dresser than I am pocketchange.become.com
  • 17. HOST A GIVEAWAY Sponsored or your own For a small shout-out, companies will give away a product / goody on a blog Make it easy for readers; often bloggers will require you to: Follow them on blog-lovin Leave a comment Follow them on Twitter Tweet about it Post about it (on your personal blog) It cant hurt & often will give you new readers
  • 18. AND FINALLYDO IT LIKE YOU LIKE IT This is ME out on the interwebs I am often a victim of obligation But no one likes to read about how blogging is a chore I can stop at any point, so I might as well enjoy it while it lasts If anything, its a good photo album for when Im old & wrinkly