The document discusses strategies for cutting through information overload on the web. It notes that people now receive the equivalent of 174 newspapers' worth of information every day. To be effective, web strategies need a clear vision, to understand the audience, simplify content, and prioritize how information is communicated visually and on mobile platforms. The key takeaways are to prioritize reaching new people, simplify content, and focus on content for mobile devices.
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1. Web strategies that rise above the noise
Dawn Nicole Baldwin :: @DawnNicole
Information Overload