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The$Answer$to$the$Dreaded$Annual$ 
Review:$No$Surprises
No#ma&er#what#business#youre#in#or#what# 
posi4on#you#hold,#theres#one#guarantee. 
Everyone(hates(annual(reviews.
 Big%companies%hate%them%because%reviews%are%a%poten5al%point% 
of%conflict%that%mean%stacks%of%paperwork%and%missed%hours%of% 
produc5on. 
 Small%companies%hate%them%because%reviews%destroy%the%idea% 
that%everyone%is%just%one%big%happy%team.
 Managers)hate)reviews)because)they)dont)want)to)appear)like) 
Big)Brother)breathing)down)the)worker)bees)necks.) 
 And)employees)hate)them)because)they)never)know)whats) 
coming==a)raise)or)a)reprimand.)
The$reality$is$that$everyones$fumbling$around$for$a$good$ 
framework,$hoping$that$this$uncomfortable$;me$for$judging$ 
employee$performance$can$pass$without$too$much$drama$or$ 
antacid$consump;on.
As#a#result,#the#lets#just#get#this#over#with#mentality#drives# 
companies#to#choose#lousy#review#formats.#Some#appear#as#rigid# 
forms,#long#ques?onnaires#and#li@le#room#for#feedback#for# 
management.#Others#show#up#as#laidDback#conversa?ons#full#of# 
encouragement,#empty#promises,#and#li@le#direc?on.
Bad$Reviews
Examples)of)lousy)reviews)abound.)If)youve)been)in)any)company) 
for)any)length)of)<me,)youve)had)one)or)given)one.)
If#so,#dont#despair.#Youll#get#another# 
chance#to#improve#the#process99for#both# 
you#and#the#employee.#But#first,#lets#talk# 
about#some#of#those#dysfunc?onal#review# 
methods#so#we#can#steer#clear#of#them.
The$Naughty$and$Nice$List
This%is%the%annual%airing%of%praise%and% 
grievances%that%can%cover%everything%from% 
a%huge%victory%to%that%6me%you%walked%in% 
late%twice99about%eight%months%ago.
This%barrage%of%disjointed%performance% 
feedback%is%not%helpful%because%the% 
employee%either%doesnt%remember%the% 
incidents%or%isnt%emo9onally%invested%in% 
them.%Usually,%the%focus%is%on%trivial% 
ma>ers%like%a>endance,%and%the%employee% 
leaves%the%mee9ng%feeling%beat%up%and% 
confused,%especially%if%their%overall% 
performance%is%good.
The$Coffee$Chat
This%approach%is%used%by%managers%who% 
want%to%tone%down%the%anxiety%that% 
naturally%appears%around%reviews,%so%they% 
try%to%stage%the%event%like%its%just%a%couple% 
of%buddies%going%out%for%coffee.
The$tone$is$usually$casual$and$friendly,$but$o4en,$the$manager$ 
doesnt$communicate$clearly$about$issues$that$need$a8en9on,$and$ 
he$comes$off$looking$uncomfortable$with$his$authority.$This$leaves$ 
the$employee$confused$and$less$than$confident$in$the$managers$ 
leadership.$
No#Review
Companies*that*skip*reviews*do*usually*do*it*for*understandable* 
reasons:*theyre*not*comfortable*giving*them*and*its*easy*to*put* 
them*off*for*another*day,*another*month,*or*another*year.*
Hopefully,*theres*s0ll*a*regular,*structured* 
method*for*communica0on*in*place.*If*not,* 
the*company*has*just*missed*an* 
opportunity*to*invest*in*their*people.* 
Employees*dont*feel*valued,*and*an* 
essen0al*communica0on*pipeline*is* 
missing.
Good$Reviews$Offer$Power$and$ 
Poten2al
Yes,%Virginia,%there%is%such%a%thing%as%a% 
good%review44and%even%an%excellent%one!
Great&annual&reviews&can&happen&in&many&ways&that&integrate& 
smoothly&into&your&management&style&and&your&companys& 
expecta8ons.&In&fact,&they&can&even&be&a&tool&that&creates&be>er& 
communica8on,&increased&focus&and&produc8vity,&and&employee& 
reten8on.
Think&of&it&this&way.&If&being&a&manager& 
means&that&youve&moved&from&a& 
produc;on&unit&to&a&communica;on&hub,& 
then&planning&and&using&good&annual& 
reviews&are&like&swapping&out&a&dial>up& 
modem&for&a&fiber&op;c&link&to&your&team.
Everything+happens+more+smoothly. 
When%you%take%the%pressure%off%yourself%to%perform%admirably%in% 
this%uncomfortable%situa7on,%you%have%room%to%hear%whats% 
important%to%the%employees%youre%managing.%They%have%the% 
chance%to%tell%you%what%ma?ers%to%them,%and%you%all%have%an% 
opportunity%to%make%your%work%together%more%than%just%a%job.
But$this$doesnt$happen$overnight.$Im$a$firm$believer$that$regular$ 
feedback$on$small$issues$has$the$biggest$impact$to$shape$a$posi;ve$ 
employee=manager$rela;onship.$ 
The$annual$review,$if$done$well,$is$simply$an$extension$of$those$ 
conversa8ons.
Im$happy$to$say$that$I$now$have$years$of$prac3ce$giving$great$ 
reviews$under$my$belt,$and$it$has$made$all$the$difference$in$what$I$ 
can$expect$from$my$teams$and$what$they$can$expect$from$me.$
Great&reviews&=&possibility
The$biggest$surprise$that$most$managers$ 
get$from$an$excellent$review$process$is$ 
that$employees$actually$look$forward$to$ 
this$process.$ 
No#kidding.
Employees)see)it)as)their)/me)to)reflect)back)to)you)whats) 
working,)whats)not,)and)what)theyd)love)to)do.)It)has)the)poten/al) 
to)feel)like)a)great)jam)session)rather)than)a)trip)to)the)principals) 
office.) 
Now$lets$talk$about$how$to$make$this$possible$for$you$and$the$ 
team$you$manage.$
The$Best$Review,,No$Surprises.
I"was"lucky"enough"to"work"for"a"company"for"several"years"that" 
was"dedicated"to"having"a"great"annual"review"system."Seeing"that" 
process"in"ac:on"and"having"it"supported"at"every"level"of"the" 
company"definitely"transformed"my"review"process.
But$even$if$youve$never$had$a$good$review33from$either$side$of$the$ 
table33you$can$s9ll$make$it$happen$for$your$department.$ 
Heres&how.
No#surprises,#period. 
My#first#rule#for#reviews#is#that#no#employee#will#ever#hear# 
informa5on#for#the#first#5me.#No#excep5ons.
It#doesnt#ma,er#if#their#performance#has#been#exemplary#or#just# 
so9so,#I#refuse#to#blindside#them#with#that#informa<on#during#this# 
significant#closed9door#mee<ng.
Of#course,#this#Zero#Surprises#approach#depends#on#a#policy#of# 
consistent#feedback#throughout#the#year,#and#Ill#cover#that#issue#in# 
detail#in#an#upcoming#ar=cle.#But#for#now,#remember#that#this#is#not# 
the#=me#or#the#place#to#break#big#newsAAgood#or#bad.
Even%if%youve%had%a%nasty%blowout%or%a% 
huge%win%with%an%employee%just%days% 
before%the%review,%handle%that%in%a% 
separate%mee:ng.%Dont%derail%the%agenda% 
with%one%issue%when%you%need%to%take%the% 
long%view%for%an%en:re%year.
The$No$Surprises$Annual$Review$checklist 
Yes,%prepara)on%is%the%key%to%success%everywhere,%and%cra6ing% 
good%reviews%is%no%excep)on.%Heres%the%founda)on%to%crea)ng%a% 
great%annual%review.
Set$a$date.!Employees!should!know!exactly!when!the!review!is! 
coming!and!have!8me!to!prepare!their!materials!such!as!goals,! 
feedback,!and!ques8ons!for!you!(see!below).!I!suggest!scheduling! 
this!at!least!2B6!weeks!in!advance!and!leaving!at!least!an!hour!to! 
cover!the!material.
Choose&a&loca*on.!An!annual!review!needs!to!take!place!one3on3 
one!in!a!private!se4ng,!so!choose!a!conference!room!or!an!office! 
with!door!so!you!can!speak!openly.
Check&in&with&management&about&the& 
financials."Know"well&before"the"review" 
whether"or"not"you"can"offer"raises33and" 
know"what"that"number"will"be."No" 
Surprises"means"no"nego?a?ng"during" 
the"review.
Prepare&a&simple&evalua-on&form.!Asking!employees!to!rate!their! 
own!performance!automa6cally!turns!the!review!into!a!dialogue.! 
My!standby!form!includes!several!(about!5!to!10)!performance! 
areas!like!produc6vity,!quality,!financial!impact,!and!so!on.!Ask!the! 
employees!to!indicate!whether!they!did!well!or!need!to!improve!in! 
those!areas.
Create&an&agenda&that&you&share&with&the&employee.!This!lets! 
everyone!know!exactly!what!the!mee4ng!will!cover!so!you!have77 
you!guessed!it77no!surprises.!Make!sure!you!leave!4me!during!the! 
mee4ng!for!their!ques4ons!or!unexpected!issues!that!crop!up.
During'the'review
LISTEN.(Then(listen(some(more.!Youre!a! 
communica-on!hub,!so!make!sure!the! 
communica-on!goes!both!ways.!Take!as! 
much!-me!as!needed!to!go!through!the! 
material!theyve!provided!so!you!have!a! 
clear!sense!of!their!perspec-ve.
Pay$a%en(on$to$their$dreams.!Once!your!team!members! 
understand!and!trust!that!you!are!listening,!they!will!open!up!and! 
offer!sugges8ons!you!never!imagined.!These!might!range!from! 
revamping!a!workflow!frustra8on!thats!been!plaguing!the!team!or! 
something!like!a!company@sponsored!smoking!cessa8on!class.!You! 
never!know!when!youre!going!to!hear!a!great!idea.
Be#clear#with#comments,#pro#or#con.!If!their!performance!is! 
substandard!in!a!certain!area,!state!that!clearly.!Be!equally!as!open! 
about!the!stellar!work!they!contribute.!Dont!leave!them!wondering! 
what!you!think!of!their!contribu?ons.
Keep$your$comments$short$and$sweet.! 
This!isnt!the!*me!to!pon*ficate!about! 
your!frustra*ons!or!hammer!home!the! 
companys!mission!statement.!An! 
excellent!review!is!*me!for!two<way! 
communica*on,!not!soapbox!rants.
A"er%the%review
Hang%on%to%the%evalua-on%form.!This! 
becomes!the!compass!for!weekly!or! 
quarterly!reviews!and!is!a!simple!way!to! 
maintain!the!No!Surprises!policy.!When! 
employees!know!youre!taking!their! 
comments!seriously,!theyll!honor!yours,! 
too.
Use$the$needs$improvement$column$as$an$opportunity$for$ 
investment.!Once!you!see!the!annual!review!process!as!a! 
communica4on!tool!instead!of!a!yards4ck,!you!have!the!ability!to! 
iden4fy!areas!for!growth!and!ways!to!provide!real!support.!This! 
support!can!yield!huge!posi4ve!outcomes.
Be#flexible#on#the#goals#and#dreams#you#set.!Yes,!its!great!to!have! 
accountability!for!goals!and!outcomes,!but!realize!that!about!30%! 
of!the!items!youd!love!to!accomplish!for!the!year!dont!pan!out!for! 
a!number!or!valid!reasons.!Dont!threaten!your!team!with!their!own! 
words.
But$What$if$My$Company$Has$a$ 
Firmly$Established$Review$Process?$ 
Or$None$at$All?
No#Surprises#Annual#Reviews#s2ll#have#a#place#in#companies#where# 
the#human#resources#department#handles#all#of#the#reviews...#or#the# 
company#is#so#small#that#it#fits#in#one#room.
Big$companies$occasionally$insist$that$ 
reviews$are$best$handled$by$professionals$ 
who$can$manage$and$contain$these$ 
interac7ons.$Some$small$companies$ 
squirm$at$the$perceived$constraint$of$a$ 
process$that$feels$like$needless$ 
bureaucracy.
In#either#case,#I"completely"stand"behind"the"idea"that"a"direct" 
rela3onship"with"employees"is"essen3al"to"excellent"outcomes. 
U"lizing(excellent(annual(reviews(has(eliminated(confusion(and( 
dras"cally(reduced(turnover(in(the(teams(that(Ive(supervised,(so(I( 
make(sure(I(use(them.
If#you#cant#officially#conduct#an#annual# 
review,#find#a#6me#and#place#off:campus# 
to#make#it#happen.#Go#out#for#coffee#or#a# 
beer,#but#be#clear#with#the#employee#that# 
this#mee6ng#is#significant#to#you.#
Make%it%Count
If#I#had#one#piece#of#advice#for#new#managers#facing#the#dreaded# 
annual#review#process,#it#would#be#this: 
Take%the%(me%to%do%an%annual%review%that%ma3ers.
Why$go$through$a$process$that$just$ 
gathers$dust$in$a$file$cabinet$when$you$can$ 
have$a$tool$that$creates$trust,$loyalty,$ 
focus,$and$imagina;on? 
One$of$the$best$management$moves$Ive$ 
made$was$to$trade$my$apprehension$ 
around$annual$reviews$for$a$real$ 
communica:on$plan$that$offered$you<<and$ 
my$team<<no$surprises.$
Become&a&Be(er&Technical&Manager 
I"get"paid"to"coach"newly"minted"technical"managers."My"clients" 
quickly"feel"drama:cally"more"confident"and"capable"and"start" 
seeing"be=er"performance"from"themselves"and"their"team"within" 
weeks. 
I"am"taking"the"same"insigh-ul,"ac2onable"lessons"I"teach"in"my" 
coaching"and"pu8ng"them"out"as"a"free"newsle<er."Sign"up"to" 
become"a"be<er"manager"here.

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The Answer to the Dreaded Annual Review: No Surprises