SEO is a set of practices aimed at improving a website's visibility on search engines through optimizing elements like keywords, user experience, and backlinks to match search engine algorithms and increase organic, non-paid traffic. Ensuring a positive user experience through factors like mobile friendliness and page speed is crucial in SEO, as is researching keywords relevant to a business and strategically building quality backlinks from other reputable websites to improve a site's authority.
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The Basic of SEO: What is Search Engine Optimization
1. What is SEO
(Search Engine Optimization)?
Search Engines
Organic Traffic
User Experience
Keywords
Link Building
SEO, or Search Engine Optimization, is a set
of practices aimed at improving a website's
visibility on search engines.
It focuses on increasing organic (non-paid)
traffic to a website by optimizing various
elements to match search engine
algorithms.
Ensuring a positive user experience is
crucial in SEO, involving factors like mobile
friendliness, page speed, and overall
website usability.
SEO involves researching and strategically using
keywords relevant to a business or content to
attract users actively searching for related
information.
SEO emphasizes building quality backlinks from
other reputable websites, as these are considered
a vote of confidence and can improve a site's
authority.
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