The document provides guidance for bloggers on what types of content to write about issues facing the world in 2050. It suggests focusing on topics related to critical resources like food, water, air, and space that will need to be sustainably managed for a population of 11 billion people. Example topics outlined include demography, life expectancy, lifestyle changes, herbal medicine, and building "trees" of subtopics to explore each issue from different angles in a refined and interconnected way. The document encourages bloggers to use their imagination to expand short articles into comprehensive, multi-faceted discussions using a "5W1H" approach.
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The Blogger's Red String
1. 2050r e d s t r i n g
the blogger practical guide
what to write for content
2. 2050
population 11 billion (now 6 billion)
critical & sensitive issues
space
clean food
clean water
clean air
4. 2050
creates global gap in
economy-social-culture-technology
which causes
the all bad things (you name it)
and needs to launch strategies for
keeping & maintaining resources
6. 2050
what articles to write in our blogs
economy-social-culture-technology
from highest down to lowest level
from big to small, macro to micro, top
to bottom, wide to narrow
which correspond to the gaps
7. 2050
example, the topic framework
2050 demography-life expectancy-
longevity-lifestyle-back to nature-
medicine-herbal/organic materials-
yoga/meditation/religion
build the tree, refine each topic
bottom-up, top-down, get links
8. 2050
example of a tree
herbal/organic materials -merit-seed-
soil-climate-fertilizer-water-merit-
plantation-technology-market-price-
consumers-side effects-legals-
refine even more
your imagination
9. 2050
a very short article
the doctrine of signatures is the belief
that natural objects that resemble various
parts of the body can be used to treat
ailments
expand the article
use 5W1H rule, split into several topics