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The Future of Social Media@mrtomollertonwww.deepandmeaningless.com
      What Do I Know?
There is no future in social media!
We will stop talking about social media
The future of social media
       Most (normal) people dont anyway
	The future is a omnipresent social web
What will we see?
	New social platforms will capitalise on existing human behaviour
	New social platforms will capitalise on existing human behaviourNot create new ones...
Collaboration
The future of social media
Secret cinemaSecret Cinema油
Sour
Laziness
The future of social media
	More TV is being watched now than anytime in the last five years
The future of social media
Social Television
Sharing
Plan Cast
The future of social media
Ratings Everywhere
Social Shopping
The future of social media
Mobile
45% of all mobile use online
Location, location, location
The future of social media
The future of social media
The future of social media
Playing
200 million people play social games every month
1.1 Billion today  25% growth in 6 months
Online games passed e-mail as the second-most popular activity online
The future of social media
80 Million
Thats more active users than
When was the last time you decided to leverage farmville as a viable social platform?
The future of social media
The future of social media
The future of social media
Go
Baby dies while doctor plays Go game online
The Real World
Fiat ecoDrive
The future of social media
Why So Serious?
People Can Be Evil
The future of social media
$15,000
          Is this the future?
          Is this the future?
Conclusion
	1. The future is a omnipresent social web
	1. The future is a omnipresent social web	2. New social platforms will capitalise on existing human behaviour
	1. The future is a omnipresent social web	2. New social platforms will capitalise on existing human behaviour	3. Your social strategy = digital strategy
tom@skive.co.uk@mrtomollertonwww.deepandmeaningless.com

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The future of social media

Editor's Notes

  • #29: Geo / fsquare / FT .com / fbook places / voucher cloudHabits will change a tech gets better / Iphonesintitate 50% more searches than other handsets
  • #30: Geo / fsquare / FT .com / fbook places / voucher cloudHabits will change a tech gets better / Iphonesintitate 50% more searches than other handsets
  • #31: Geo / fsquare / FT .com / fbook places / voucher cloudHabits will change a tech gets better / Iphonesintitate 50% more searches than other handsets
  • #32: Geo / fsquare / FT .com / fbook places / voucher cloudHabits will change a tech gets better / Iphonesintitate 50% more searches than other handsets
  • #56: What I mean by this is that what we know now as the social web will permeate all aspects of the web so much so that we cant tell where the normal web stops and the new social web starts.
  • #57: What I mean by this is that what we know now as the social web will permeate all aspects of the web so much so that we cant tell where the normal web stops and the new social web starts.
  • #58: What I mean by this is that what we know now as the social web will permeate all aspects of the web so much so that we cant tell where the normal web stops and the new social web starts.