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USA Host City Bid for the 2018/2022 FIFA World CupTM
The Heart of a continent,
The Spirit of our nation,
Kansas City, the American City
USA Host City Bid
for the 2018/2022 FIFA World CupTM

The FIFA World CupTM
Held every 4 years, and lasting an entire month, the FIFA World CupTM
is the
world’s largest sporting event.
• 3.6 million people attended the 1994 FIFA World CupTM
in the USA, an
average of 69,000 per match - both numbers are still records.
• 3.4 million people attended the 2006 FIFA World CupTM
in Germany, an
average of 52,000 per match.
• South Africa, the 2010 host, projects an economic impact of $2.7 billion U.S.
More people watch the FIFA World CupTM
than any other sporting event.
• The 2006 FIFA World CupTM
had cumulative viewer ship of over 26.3 billion
people in 214 countries vs 4.7 billion for the 2008 Beijing Olympic Games.
(Sources: FIFA & Neilson)
• 715 million people watched the 2006 FIFA World CupTM
Final.
• Each of the 64 matches in 2006 received on average 858 hours of dedicated
coverage and drew an audience of 260 million viewers.

204 countries compete over 3 years for the 32 places in the FIFA World CupTM
.
Only 7 nations have won the World Cup in 18 tournaments since 1930.
• Brazil (5), Italy (4), Germany (3), Argentina (2), Uruguay (2), England (1) & France (1).
South Africa will host the 2010 FIFA World CupTM
, and Brazil will host
the 2014 FIFA World CupTM
.
The USA has again qualified for the 2010 World Cup, our 9th
overall and 6th
in a
row – a streak only 6 other countries can match.
The best finishes for the USA were 3rd
in 1930 and the final 8 in 2002.
9 other country bids are competing with the USA to host either the 2018 or
2022 FIFA World CupTM
.
• Australia, Belgium/Netherlands, England, Indonesia, Japan, Portugal/Spain, Qatar,
Russia and South Korea

What’s Happening Now
U.S. Soccer (the national governing body for Soccer in the USA) is
bidding to host either the 2018 or 2022 FIFA World CupTM
.
Kansas City has been short-listed from over 50 US cities bidding to be
one of the final 18 in the USA bid.
The final 18 USA bid cities will be chosen in December of this year.
FIFA will select the Host Country for both the 2018 and 2022 FIFA World
CupsTM
in December of 2010.
Kansas City has a VERY GOOD chance to be named a final USA bid city
and the USA has a VERY GOOD chance to to host either the 2018 or
2022 FIFA World CupTM
.

Our Competitors
26 other cities currently remain on the short-list with Kansas City
competing to be named one of the 18 USA bid venues:
Houston,TX
Indianapolis, IN
Jacksonville, FL
Los Angeles, CA
Miami, FL
Nashville, TN
New York-New Jersey
Oakland, CA
Orlando, FL
Atlanta, GA
Baltimore, MD
Boston, MA
Charlotte, NC
Chicago, IL
Cleveland, OH
Dallas, TX
Denver, CO
Detroit, MI
9 cities in red were World Cup USA 1994 Venues
Philadelphia, PA
Phoenix-Glendale, AZ
San Diego, CA
San Francisco, CA
Seattle, WA
St. Louis, MO
Tampa Bay, FL
Washington, DC

Selection Process
U.S. Soccer began the almost two-year effort to host the FIFA World CupTM
in
early 2009. The process continues through December of 2010.
The selection process:
• Apr, 2009 KC/Arrowhead 1 of 70 venues to submit its interest in bidding to U.S. Soccer.
• Jun, 2009 Kansas City selected to receive bid documents by U.S. Soccer.
• Jul, 2009 Kansas City submitted its bid book to U.S. Soccer.
• Aug, 2009 U.S. Soccer names Kansas City to short-list of 27 cities and 32 stadiums.
• Nov, 2009 Short-listed cities make final presentations to U.S. Soccer.
• Dec, 2009 U.S. Soccer selects 18 cities as U.S. Bid Cities.
• May, 2010 U.S. Soccer submits bid to FIFA.
• Aug, 2010 FIFA conducts inspection tours of all competing countries.
• Dec, 2010 FIFA announces host countries for 2018 & 2022 FIFA World CupTM
.
• 5 years prior FIFA & Host Country select final host cities (2013 & 2017)

Importance to Kansas City
If the USA is selected to host the FIFA World CupTM
, Kansas City will join
other world-class cities as a host of FIFA World CupTM
matches.
• Berlin, Buenos Aires, London, Madrid, Mexico City, Milan, Munich, New
York, Paris, Rio de Janeiro, Rome, Seoul, Tokyo.
Hundreds of millions of people will watch each match, increasing global
awareness of Kansas City beyond any other promotional vehicle.
• With an expected minimum of 4 matches per host city, and equal viewer-
ship to the 2006 event, over 1 billion people around the world could be
introduced to Kansas City.
generates a huge economic impact.
• The economic impact study projects a FIFA World CupTM
in the USA will
generate $300 - $500 million* in economic impact and generate 5,000 –
8,000 jobs in each venue city. (*In 2009 dollars)

The BIG-6: Why Kansas City is the ideal Host City for a FIFA World CupTM
.
1. We have World-Class Facilities
A newly renovated Arrowhead Stadium, state of the art modern training grounds,
dynamic downtown hospitality & exhibition facilities. In short, almost every recent
investment in public amenities helps our case.
2. We are a Soccer City
Over $50 million has been spent on soccer facilities in the past 3 years with another
$200 million to come when the Wizards stadium and tournament fields complex
breaks ground. KC is also home to over 30 collegiate soccer programs. Our boys and
girls high school programs consistently win state championships both in MO & KS. At
the youth level, we consistently rank within the top-5 nationally in participation rates.
3. We are in the Heart of our Continent
Our proximity to 55 million Americans within a 1-day drive ensures a festive
celebration drawing visitors to KC from across America.
Why Kansas City?

The BIG-6: Why Kansas City is the ideal Host City for a FIFA World CupTM
.
4. We are a Leader in Sustainability
The exposure of the World Cup will allow us to highlight our strong foundation of
sustainable initiatives, build upon them in the lead up to the tournament, then
during the Cup, demonstrate to the world the Triple Bottom Line Benefits of our
commitments, leaving a Legacy far beyond the world of sports.
5. We are a Sports-Mad Region
We are passionate supporters of a wide variety of sports at the professional,
collegiate, and youth levels and will fill Arrowhead Stadium with the most
passionate fans for every World Cup game we host.
6. We are the American City
A glowing example of Midwest hospitality, the home of jazz and BBQ, featuring
hard-working, down to earth people, our spirit exemplifies that which built our great
country. We stand ready to share it with the world.
Why Kansas City?

Games would be played at the New Arrowhead Stadium
The Kansas City Venue

Proposed Team Team Base Camps & Training Sites:
Wizards New Stadium (Kansas City, KS) Swope Park Soccer Complex (Kansas City, MO)
Also: Kansas City Chiefs Training Camp (St. Joseph, MO)
Mid-America Nazarene University Soccer Complex (Olathe, KS)
Park University - Julian Field Soccer Stadium (Parkville, MO)
University of Kansas - Jayhawk Soccer Complex (Lawrence, KS)

Proposed FIFA Fan Fest Locations:
Liberty Memorial (North Lawn)
Volker Park
Sprint Center (3-D)

Proposed Special Events & Locations:
Kauffman Center for the Performing Arts - FIFA Preliminary Draw
Arrowhead Stadium - FIFA Confederations Cup
Bartle Hall - International Broadcast Center
Bartle Hall Ballroom - FIFA Congress
Union Station - Transportation Hub and World Cup Museum

A Civic Request
Public support is one of the criteria used to select the final 18 USA cities.
The Kansas City Host City Bid City has launched a public signature drive.
Our goal is finish as the top-supported city by December 1st
.
Our request to the Kansas City Blogging Community:
Support the Kansas City bid and encourage your readership to sign the
USA Bid site’s online petition at www.goUSAbid.com/kc

A Civic Request
“It is not often that citizens from every walk of life have the
opportunity to play such an important role in bringing a
world-class event to their city. This is one of those rare
opportunities.”
- Kansas City Bid Co-Chairman Neal Patterson

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The Game is In KC

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