2. WHAT WELL COVER
5 SECONDS ON WHO WE ARE!
10 SECONDS ON THE STATE OF THE PLATFORM
NATION!
A BIT LONGER! ON THE EXCITING WORLD OF
ROBO!
BUT MOSTLY! WHAT DOES AN ADVICE FIRM
AIMING TO SERVE THE NEXT GENERATION OF
WEALTHY CLIENTS NEED TO LOOK LIKE?
3. WHATS A LANG CAT ANYWAY?
WE HELP COMPANIES BUILD BETTER
WE HELP COMPANIES TALK BETTER
WE DO MARKET INSIGHT
WE PUBLISH RESEARCH
WE DO PR
WE DO MARKETING COMMUNICATIONS
WE ARE 12
WE ARE 5
WE ARE (ALMOST ALL) LEITHERS
9. THE REALITY?
WE ESTIMATE THAT THERE IS NO MORE THAN
贈200M IN ROBO-ADVICE PROPOSITIONS
HARGREAVES ALONE HAS 贈2.3BN OF NET INFLOWS
IN Q1 THIS YEAR
oh.
10. D2C IS HARD
Customer acquisition and engagement is where the battle is won
and lost
Do people even know what they are looking for?
Ease of access & execution, blending online, telephone, face to
face
Acceptable/exceptional service levels. A few small to medium
players struggling with this.
Brand reassurance and confidence, with media visibility
Use of data and database quality for CRM & marketing essential,
especially for digital distribution
11. WAR GAMES
What if someone gets robo
right?
<50bps advised TCO about
to launch
Vanguard?
What if the banks dont screw up (again)?
If you were starting from scratch today, what would you
do?
Is legacy tech holding you back?