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The library personality

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The document discusses identifying and promoting the personality of a library. It suggests determining a library's personality by asking staff, patrons, and non-patrons. The personality should be refined to reflect the library's vision and direction. Personality can be injected through unexpected elements, personalized correspondence, and accessible trained staff instead of scripts. Personality moments can develop relationships and connect patrons to real people by recognizing opportunities to share human stories behind books.

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The library personalityIdentifying and promoting your traits
What is personality?Why it mattersHow policies & procedures affect it
Who has personality?AppleStarbucksZapposNYPL
Determine your librarys personalityAsk people who work thereAsk people who use the library Ask people who dont use the library
Does it the personality work?Which changes to make?How can you define/refine it to reflect a new vision/directionImprove by building relationships and letting your people express their personalities.
Injecting personality into alibrary Something unexpectedGet rid ofautomated call/phone treesPersonalize correspondence, no more dear Patron email notifications about their booksMake your best-trained people accessible on front lines; no scriptsCan overlook your collection or location but not your personalities
Personality momentsDevelop relationships with your captive audiencePersonalities up front; let patrons connect to real peopleMarketing your collection: a book from library is differentfrom a book from a store--you own it, you paid for itRecognize a moment and share the human story behind authorship of their favorite bookEstablish hooks in a persons characterClever lines like Saving you from bad books since 1911When they open book what will they find there?

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The library personality

  • 1. The library personalityIdentifying and promoting your traits
  • 2. What is personality?Why it mattersHow policies & procedures affect it
  • 4. Determine your librarys personalityAsk people who work thereAsk people who use the library Ask people who dont use the library
  • 5. Does it the personality work?Which changes to make?How can you define/refine it to reflect a new vision/directionImprove by building relationships and letting your people express their personalities.
  • 6. Injecting personality into alibrary Something unexpectedGet rid ofautomated call/phone treesPersonalize correspondence, no more dear Patron email notifications about their booksMake your best-trained people accessible on front lines; no scriptsCan overlook your collection or location but not your personalities
  • 7. Personality momentsDevelop relationships with your captive audiencePersonalities up front; let patrons connect to real peopleMarketing your collection: a book from library is differentfrom a book from a store--you own it, you paid for itRecognize a moment and share the human story behind authorship of their favorite bookEstablish hooks in a persons characterClever lines like Saving you from bad books since 1911When they open book what will they find there?