The document outlines Cory Miller's perspective on the new rules of entrepreneurship, arguing that the traditional focus solely on profit is flawed and that entrepreneurship should have a higher purpose of making a positive impact and difference in people's lives. Miller proposes that entrepreneurship should be focused on people, purpose and profit, with the three being interconnected rather than mutually exclusive. Successful businesses will champion their customers' causes and help fulfill their hopes and dreams, which will in turn lead to customer loyalty, attract talented people, and make the world a better place while also being profitable.
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The New Rules of Entrepreneurship
1. The New Rules of
Entrepreneurship
Cory J. Miller
iThemes
@corymiller303