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NewMediaLab 
How international collaboration 
facilitated digital experimentation 
Merel van der Vaart 
Digital Museum Expo 2014 
V-MusT.net ? meSch ? Allard Pierson Museum 
@MerelVaart
Introduction 
Merel van der Vaart 
PhD Candidate - meSch (2013-2017) 
Amsterdam School for Heritage and Memory Studies 
Allard Pierson Museum 
University of Amsterdam 
Mediating the Museum: 
The impact of on-gallery technology 
on visitors' engagement with museum objects.
Introduction 
Introduction 
Developing the NewMediaLab in four steps 
Challenges 
Results 
Future
Introduction 
There is a lot we don¡¯t know¡­ 
about the use of technology in the museum.
Introduction 
The Allard Pierson Museum has integrated three labs into its core offer 
for research and experimentation at the heart of the museum, 
feeding into the museum¡¯s dynamic collections presentation. 
Heritage Lab 
Archeolab (ArcheoHotspot) 
NewMediaLab ¨C made possible by v-MusT.net
Introduction: The NewMediaLab space
Developing the NewMediaLab: Step 1 
We were given installations to test as part of the project we were part of. 
Etruscanning 
(2012-2013)
Developing the NewMediaLab: Step 2 
We moved out of the physical lab & talked to our visitors. 
Museum Night 
(2013)
Developing the NewMediaLab: Step 2 
We moved out of the physical lab & tested beta versions on-gallery. 
Eternal Egypt Experience 
(2013-2014)
Developing the NewMediaLab: Step 2 
Eternal Egypt Experience 
(2013-2014) 
We moved out of the physical lab & tested beta versions on-gallery.
Developing the NewMediaLab: Step 3 
Developers worked in the museum, surrounded by our collections. 
meSch Loupe prototype 
(2014)
Developing the NewMediaLab: Step 4 
We have requests & work with new partners when prototyping for our exhibitions. 
Domus prototype 
(2013-2014)
Developing the NewMediaLab: Step 4 
We have requests & work with new partners who want to use us as a test case. 
Tomb Reader app 
(2014)
Challenges 
The NewMediaLab is not longer a space, but not quite a department. 
We have no in-house development. 
Matching our research with exhibition development planning. 
Aligning needs and expectations of various partners. 
Finding suitable evaluation methods. 
In-house advocacy.
Results 
Understanding relationship between our exhibitions & technology. 
Understanding relationship between our objects & technology. 
Ongoing experimentation with object recognition software. 
Ongoing experimentation with sensor-based software. 
Sharing findings at conferences and a magazine.
Future challenges & plans 
Long-term sustainability. 
Better integration. 
Larger network of ¡®friends¡¯ (especially within UvA & HvA). 
More long-term focussed research.
Thank you. 
Merel van der Vaart 
Digital Museum Expo 2014 
V-MusT.net ? meSch ? Allard Pierson Museum 
m.j.vandervaart@uva.nl ? @MerelVaart 
The meSch project (2013-2017) receives funding from the European Community¡¯s 
Seventh Framework Programme ¡®ICT for access to cultural resources¡¯ (ICT Call 9: FP7- 
ICT-2011-9) under the Grant Agreement 600851. v-MusT.net (2011-2015) is a EU 
FP7-funded Network of Excellence (Grant Agreement 270404)

More Related Content

The NewMediaLab of the Allard Pierson Museum

  • 1. NewMediaLab How international collaboration facilitated digital experimentation Merel van der Vaart Digital Museum Expo 2014 V-MusT.net ? meSch ? Allard Pierson Museum @MerelVaart
  • 2. Introduction Merel van der Vaart PhD Candidate - meSch (2013-2017) Amsterdam School for Heritage and Memory Studies Allard Pierson Museum University of Amsterdam Mediating the Museum: The impact of on-gallery technology on visitors' engagement with museum objects.
  • 3. Introduction Introduction Developing the NewMediaLab in four steps Challenges Results Future
  • 4. Introduction There is a lot we don¡¯t know¡­ about the use of technology in the museum.
  • 5. Introduction The Allard Pierson Museum has integrated three labs into its core offer for research and experimentation at the heart of the museum, feeding into the museum¡¯s dynamic collections presentation. Heritage Lab Archeolab (ArcheoHotspot) NewMediaLab ¨C made possible by v-MusT.net
  • 7. Developing the NewMediaLab: Step 1 We were given installations to test as part of the project we were part of. Etruscanning (2012-2013)
  • 8. Developing the NewMediaLab: Step 2 We moved out of the physical lab & talked to our visitors. Museum Night (2013)
  • 9. Developing the NewMediaLab: Step 2 We moved out of the physical lab & tested beta versions on-gallery. Eternal Egypt Experience (2013-2014)
  • 10. Developing the NewMediaLab: Step 2 Eternal Egypt Experience (2013-2014) We moved out of the physical lab & tested beta versions on-gallery.
  • 11. Developing the NewMediaLab: Step 3 Developers worked in the museum, surrounded by our collections. meSch Loupe prototype (2014)
  • 12. Developing the NewMediaLab: Step 4 We have requests & work with new partners when prototyping for our exhibitions. Domus prototype (2013-2014)
  • 13. Developing the NewMediaLab: Step 4 We have requests & work with new partners who want to use us as a test case. Tomb Reader app (2014)
  • 14. Challenges The NewMediaLab is not longer a space, but not quite a department. We have no in-house development. Matching our research with exhibition development planning. Aligning needs and expectations of various partners. Finding suitable evaluation methods. In-house advocacy.
  • 15. Results Understanding relationship between our exhibitions & technology. Understanding relationship between our objects & technology. Ongoing experimentation with object recognition software. Ongoing experimentation with sensor-based software. Sharing findings at conferences and a magazine.
  • 16. Future challenges & plans Long-term sustainability. Better integration. Larger network of ¡®friends¡¯ (especially within UvA & HvA). More long-term focussed research.
  • 17. Thank you. Merel van der Vaart Digital Museum Expo 2014 V-MusT.net ? meSch ? Allard Pierson Museum m.j.vandervaart@uva.nl ? @MerelVaart The meSch project (2013-2017) receives funding from the European Community¡¯s Seventh Framework Programme ¡®ICT for access to cultural resources¡¯ (ICT Call 9: FP7- ICT-2011-9) under the Grant Agreement 600851. v-MusT.net (2011-2015) is a EU FP7-funded Network of Excellence (Grant Agreement 270404)