THE REAL DEFINITION OF STRATEGY
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Your true, actual strategy may not really be what it says in your mission, vision or strategic plan; Here's the litmus test.
THE REAL DEFINITION OF STRATEGY
- 1. WHAT IS THE REAL DEFINITION OF STRATEGY ? CEO 911 Lesson 9 from: 20 Learnings from Electroline & Places of Lesser Repute I had been a CEO more than 10 years when I finally learned this simple, compelling definition of strategy.
- 2. STRATEGY: Its not what your mission or vision or strategic plan or operating plan says, it¨s where your company actually spends and invests its money. So scratch out the word ＾Expenses￣ everywhere it appears in your financial statements and replace it with ＾Strategic Investments￣ then look very hard at every line and every penny underneath C because those line items are the reality of your strategy. CEO 911