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Renter Policies
The housing market is going! 
through a shift
What was once a homeowner 
dominated market is now beginning to 
transition towards renting, and with 
that comes a lot of adjustments.
More and more people, especially 
Millennials, are choosing to rent 
property over buying it
The Rental Policies You Need to Know About
Home purchases seem too risky to 
the younger generation
What if they don¡¯t like 
their city?
What if they are unhappy 
with their new job?
Renting is viewed as an ! 
opportunity to test the waters
It is important for companies to 
recognize and understand that they 
need to accommodate renters as 
much as they do their homeowners
Being prepared and properly informed 
about the rental market (and the process 
as a whole) is going to be the best tool 
that you can have at your disposal ¨C ! 
for both your sake and your employees
We have outlined the renting 
phenomenon and everything you 
need to know about how to approach 
it to benefit your transferees
1. The Reason For The Shift
There is a high demand for skilled 
talent to fill talent gaps due to an 
aging population and Baby-boomers 
leaving the workforce
This has led to an increase of 
hiring and relocating Millennials 
right out of college
And since Millennials love to rent¡­
This has resulted in a 
spike of the amount of 
renters present in the 
workforce
Not only are Millennials apprehensive 
about the commitment that comes 
along with homebuying¡­
¡­they likely aren¡¯t coming into the 
housing marketing with the most 
attractive credit score.! 
! 
in fact¡­
2/3 of the graduates walking away 
holding their shiny new degree ! 
are also carrying a whopping ! 
$26,600 ! 
in debt
Along with this, there are 
many other sticky situations 
homeowners can find 
themselves in
Foreclosure
Short Sale
Bad Market
With these less than ideal situations 
relocating transferees can find 
themselves in, it is no surprise that 
they have gravitated towards renting 
instead of buying
2. What You Need to Know
There are many challenges existing in 
the market today
Higher Rent Prices
Limited Availability
Stubborn Landlords
With this, real estate brokers and 
agents are working even harder to 
provide services to renter transferees
Even with this, renters aren¡¯t receiving 
the level of assistance they need due 
to a lack of attention from employers
For example:! 
Many companies do not 
understand rental 
assistance and finder¡¯s fees
Let us explain
Finder¡¯s Fee: a fee for ! 
helping a tenant to ! 
find an apartment
Rental Assistance: services provided 
to help the relocating employee 
familiarize themselves with their 
housing options
Agents may be with a transferee from 
dawn to dusk until a residence is located
Although agents do their ! 
best to set expectations ! 
with the transferee up front¡­
¡­situations may arise where an agent 
continues to work with the transferee ! 
for several days, but only gets 
compensated for the number of allowed 
days provided by the employer
3. The Challenges
There are a lot of possible roadblocks 
that a renter can face
While current renters won¡¯t 
experience a loss on sale, that 
doesn¡¯t mean leaving an old 
apartment behind doesn¡¯t come with 
its own set of costs as well
The result 
of all this:
A landlord controlled market.
Landlords are less likely to ! 
negotiate on price, as well as other 
considerations including the ! 
inclusion of a lease-break clause ! 
in the lease agreement
This can cause a big strain on those 
with a time-sensitive move or are only 
moving for a temporary assignment
Employers can often find themselves 
having to cover any of these 
additional costs their transferring 
employee faces if they are in a time 
crunch
Every little 
cost 
adds up!
And every bit of reimbursement helps
Lump sum and relocation ! 
technology alike have now begun to ! 
fit the mold of renters needs
This is substantially 
more difficult ! 
to handle for an 
expatriate
Does your expatriate 
have credit?
Do they have a visa?
Do they have an 
Employment Letter from 
their previous employer?
Your expatriate needs all of these 
things before they even start to think 
about the process of actually 
obtaining a place to live
Prepare your 
expatriate for
High rent depending 
on location
School districting
Transportation
The more you can streamline the 
process for each transferee, the more 
structure and guidance your 
transferee is going to feel, making it 
easier on you in the long run
4. The resources your 
transferee needs
Finding a place to live is a stressful task with 
which transferees need your guidance
Encourage homefinding trips
Prepare them for the costs ! 
they will face if they are going ! 
to need temporary housing
And make sure you understand the 
rental market to give them plenty of 
time to work out their accommodations
If you can avoid confusion,! 
stress, and anxiety¡­
¡­the relocation process will be 
smoother for both you, making for 
a happier (and more productive) 
employee

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The Rental Policies You Need to Know About