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DENISE, DEALO
DELA CRUZ, CLARISSE
ERNACIO, ALEA
LAA, ANGELICA
The Role of Consumer!
ROLE OF THE CONSUMER
1. Purchasing Goods and
Services
2.Maximize Utility
3.Make rational purchasing
decisions
PURCHASE GOODS AND
SERVICES
The main role of the consumer is
to spend money.
How much money a person
spends is primarily based on
his/her income.
MAXIMIZE UTILITY
Consumers play a role in the
economy by maximizing utility,
which means allocating their scarce
resources, such as limited time or
money, most efficiently.
MAKE RATIONAL PURCHASING
DECISIONS
Economic consumer theory hinges on
consumers making rational buying decisions.
The role is to measure all possible outcomes
of their choices and use this knowledge to
make an informed decision.
TRAITS OF A SMART CONSUMER
Seeks value for
every money spent
PANIC BUYING
Knowing the
quality first
Has alternatives
Follows the
budget
Seeks variety
SOURCES OF INCOME
PAYDAY!!!
Households derive their incomes
from three basic sources:
1. From wages or salaries in
exchange of labor;
2.From property  that is,
capital, land, and so on
3.From government
WAGES AND SALARIES
Wages and salaries in cash consist of
wages or salaries payable at regular
weekly, monthly or other intervals,
including payments by results and
piecework payments; plus allowances
such as those for working overtime; plus
bonuses; plus commissions, gratuities
and tips received by employees.
INCOME FROM PROPERTY
Property income is the income
from the ownership of real
property and financial
holdings. It takes the form of
profits, interest, dividends,
and rents.
INCOME FROM THE GOVERNMENT:
TRANSFER PAYMENTS
Income from the governments are in the form
of transfer payments. Transfer payments are
payments by government to people who do
not supply goods or services in exchange.
Some, but not all, transfer payments are made
to people with low incomes.
Transfer programs are largely designed to
provide income to those in need.

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The Role of Consumer!

  • 1. DENISE, DEALO DELA CRUZ, CLARISSE ERNACIO, ALEA LAA, ANGELICA
  • 3. ROLE OF THE CONSUMER 1. Purchasing Goods and Services 2.Maximize Utility 3.Make rational purchasing decisions
  • 4. PURCHASE GOODS AND SERVICES The main role of the consumer is to spend money. How much money a person spends is primarily based on his/her income.
  • 5. MAXIMIZE UTILITY Consumers play a role in the economy by maximizing utility, which means allocating their scarce resources, such as limited time or money, most efficiently.
  • 6. MAKE RATIONAL PURCHASING DECISIONS Economic consumer theory hinges on consumers making rational buying decisions. The role is to measure all possible outcomes of their choices and use this knowledge to make an informed decision.
  • 7. TRAITS OF A SMART CONSUMER Seeks value for every money spent PANIC BUYING Knowing the quality first Has alternatives Follows the budget Seeks variety
  • 9. Households derive their incomes from three basic sources: 1. From wages or salaries in exchange of labor; 2.From property that is, capital, land, and so on 3.From government
  • 10. WAGES AND SALARIES Wages and salaries in cash consist of wages or salaries payable at regular weekly, monthly or other intervals, including payments by results and piecework payments; plus allowances such as those for working overtime; plus bonuses; plus commissions, gratuities and tips received by employees.
  • 11. INCOME FROM PROPERTY Property income is the income from the ownership of real property and financial holdings. It takes the form of profits, interest, dividends, and rents.
  • 12. INCOME FROM THE GOVERNMENT: TRANSFER PAYMENTS Income from the governments are in the form of transfer payments. Transfer payments are payments by government to people who do not supply goods or services in exchange. Some, but not all, transfer payments are made to people with low incomes. Transfer programs are largely designed to provide income to those in need.