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The Traffic Light of Needs

Idea R | Strategic Digital Design
Idea R | Strategic Digital Design

This document proposes a new digital welfare model called TLN (Traffic Light of Needs) to better connect those in need with volunteers. It would use a cloud-based system and mobile app to create a social "board of needs" where volunteers could see requests in their area marked as red (unassigned), yellow (partially assigned), or green (no current needs). This aims to more efficiently match needs with volunteers based on location and timing. The system would also analyze collected social data to help authorities improve social policies. It outlines the team developing the project, plans for data protection and verification, and financial projections showing profitability by 2025.

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TLN THE TRAFFIC LIGHT OF NEEDS Dissemination of prosociality in order to promote the sociality of people, stimulating their emancipation and connecting needy and volunteers in a smart and fair way.
THE NEW SOCIAL DEMAND COMPLEXITY The growing complexity of the Social Service and Demand needs to be clearly understood and coded. TLN is the light that helps citizens express their needs and guides them on in its path of autonomy and emancipation. Organization physically placed that host volunteers: they do not know the needs required and if they are really necessary that day in that place.
THE SOLUTION New digital welfare model that becomes a combination of opportunity - responsibility allowing the volunteers to recognize the new social needs. Cloud web services & mobile App to create a social board of needs that connect needy and registered volunteers. The traffic light on the App will guide the volunteers: RED => unassigned needs, YELLOW => only assigned needs, GREEN => no needs on the board.
UNFAIR ADVANTAGES It is an out-of-the-box business model. New ways of living.
COMPETITIVE SCENARIO Create a single smart environment that can be a common basis for all these communities where it is possible to optimize the collection and management of needs, where to increase the number of people, especially young people, to take an interest in the common good, where to analyze social phenomena and being able to apply effective policies on the territory. Create a single smart environment that can be a common basis for all those in need where they can look for a community in the area that can help them while respecting the person in difficulty and their dignity. In person - The connection between the needy and the volunteer is not smart: the needy has to go to organizations placed in strategic points without the certainty to find the volunteers that can satisfy him needs: ther is no smart strategy that guide the volunteers in the correct place and at correct timing. Word of mouth - via chat, whatsapp groups, phone calls, Facebook posts, ... THE TOMORROWS TECHNOLOGY THE TODAYS TECHNOLOGY
PROJECT ROADMAP STEP 1 STEP 2 STEP 3 STEP 4 STEP 5 TIME TO MARKET SCALING ICT INFRASTRUCTURE TO THE GROWTH OF COLLECTED DATA DEVELOP APPS ON MOBILE OPERATING SYSTEMS CREATE DATA COLLECTION, ANALYSIS AND PUBLICATION INFRASTRUCTURE (OPEN DATA) MARKETING AND LAUNCH STRATEGY
OUR TEAM The team is made up of professionals and IT managers, doctors in communication, and engineers able to carry out every phase of the project up to the disclosure in the market. IGOR DE RUITZ VALERIO RENNA ANDREA BERETTA SARA TONINI VINCENZO ROMANO GIOVANNI GALLOTTA Marketing & Design Mobile Development ITC Business Development Cloud & Big Data Business Development
HIGH QUALITY DATA PROTECTED DATA Data is secured, encrypted and stored anonymously, to safeguard privacy of both the needy and the donor. VERIFIED DATA Any data concerning a need is managed by the community managers who consequently define the truthfulness of the data itself. OPEN DATA Sentiment Analysis algorithms can catalog the needs and made them available to the authorities for social policies.
FINANCIALS 2021 2025 Costs: 380.000 Costs: 785.000 Revenues: 6.000 Revenues: 2.500.000 EBITDA: -374.000 EBITDA: 1.715.000 CASH GENERATION -1000000 -500000 0 500000 1000000 1500000 2000000 2500000 2025 2024 2023 2022 2021 CAGR +47%
THANKS DO IT RIGHT, CHECK THE TRAFFIC LIGHT!

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The Traffic Light of Needs

  • 1. TLN THE TRAFFIC LIGHT OF NEEDS Dissemination of prosociality in order to promote the sociality of people, stimulating their emancipation and connecting needy and volunteers in a smart and fair way.
  • 2. THE NEW SOCIAL DEMAND COMPLEXITY The growing complexity of the Social Service and Demand needs to be clearly understood and coded. TLN is the light that helps citizens express their needs and guides them on in its path of autonomy and emancipation. Organization physically placed that host volunteers: they do not know the needs required and if they are really necessary that day in that place.
  • 3. THE SOLUTION New digital welfare model that becomes a combination of opportunity - responsibility allowing the volunteers to recognize the new social needs. Cloud web services & mobile App to create a social board of needs that connect needy and registered volunteers. The traffic light on the App will guide the volunteers: RED => unassigned needs, YELLOW => only assigned needs, GREEN => no needs on the board.
  • 4. UNFAIR ADVANTAGES It is an out-of-the-box business model. New ways of living.
  • 5. COMPETITIVE SCENARIO Create a single smart environment that can be a common basis for all these communities where it is possible to optimize the collection and management of needs, where to increase the number of people, especially young people, to take an interest in the common good, where to analyze social phenomena and being able to apply effective policies on the territory. Create a single smart environment that can be a common basis for all those in need where they can look for a community in the area that can help them while respecting the person in difficulty and their dignity. In person - The connection between the needy and the volunteer is not smart: the needy has to go to organizations placed in strategic points without the certainty to find the volunteers that can satisfy him needs: ther is no smart strategy that guide the volunteers in the correct place and at correct timing. Word of mouth - via chat, whatsapp groups, phone calls, Facebook posts, ... THE TOMORROWS TECHNOLOGY THE TODAYS TECHNOLOGY
  • 6. PROJECT ROADMAP STEP 1 STEP 2 STEP 3 STEP 4 STEP 5 TIME TO MARKET SCALING ICT INFRASTRUCTURE TO THE GROWTH OF COLLECTED DATA DEVELOP APPS ON MOBILE OPERATING SYSTEMS CREATE DATA COLLECTION, ANALYSIS AND PUBLICATION INFRASTRUCTURE (OPEN DATA) MARKETING AND LAUNCH STRATEGY
  • 7. OUR TEAM The team is made up of professionals and IT managers, doctors in communication, and engineers able to carry out every phase of the project up to the disclosure in the market. IGOR DE RUITZ VALERIO RENNA ANDREA BERETTA SARA TONINI VINCENZO ROMANO GIOVANNI GALLOTTA Marketing & Design Mobile Development ITC Business Development Cloud & Big Data Business Development
  • 8. HIGH QUALITY DATA PROTECTED DATA Data is secured, encrypted and stored anonymously, to safeguard privacy of both the needy and the donor. VERIFIED DATA Any data concerning a need is managed by the community managers who consequently define the truthfulness of the data itself. OPEN DATA Sentiment Analysis algorithms can catalog the needs and made them available to the authorities for social policies.
  • 9. FINANCIALS 2021 2025 Costs: 380.000 Costs: 785.000 Revenues: 6.000 Revenues: 2.500.000 EBITDA: -374.000 EBITDA: 1.715.000 CASH GENERATION -1000000 -500000 0 500000 1000000 1500000 2000000 2500000 2025 2024 2023 2022 2021 CAGR +47%
  • 10. THANKS DO IT RIGHT, CHECK THE TRAFFIC LIGHT!