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Tightly Social Persuasive Technology to Form Habits

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Frank Chen
Frank Chen

I present Design to Run, a simple, tightly social prototype to form habits through baby steps. I used email to learn constraints and strengths of this system to support habits.

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Design to Run Simple, tightly social prototype to form habits through baby steps Exercise is hard. 1 12/1/2011 @frankc: Simple tightly social tech.
Design to Run Simple, tightly social prototype to form habits through baby steps Exercise is hard. 1 I ran socially with my buddy -> easier. 2 12/1/2011 @frankc: Simple tightly social tech.
Design to Run Simple, tightly social prototype to form habits through baby steps Exercise is hard. 1 I ran socially with my buddy -> easier. 2 I started sucking at maintaining my runs. 12/1/2011 @frankc: Simple tightly social tech.
Design Constraints Structure (& tracking) Social support (incentive) Advice Started with a Facebook comment¡­ 12/1/2011 @frankc: Simple tightly social tech.
I sent this after every run 12/1/2011 @frankc: Simple tightly social tech.
Persuasive Technology I used a short feedback loop through emailing 10 friends (some were runners) every time I run + Create my support group through email. Fast not perfect prototype. Apps take time. Nuanced. 3 12/1/2011 @frankc: Simple tightly social tech.
When I search on Gmail this is what I see See run times, freq., 12/1/2011 distance, reflection @frankc: Simple tightly social tech.
Results I got #quantified. I ran consistently (barring injury). I got advice (Running music. Stomach aches. Pacing. Knees. Ankles. Cold weather.) 12/1/2011 @frankc: Simple tightly social tech.
Results I got #quantified. I ran consistently (barring injury). I got advice (Running music. Stomach aches. Pacing. Knees. Ankles. Cold weather.) Made me focused in my running. The baby steps (see above) enabled maintenance. 12/1/2011 @frankc: Simple tightly social tech.
Surprises Participants were not annoyed, but mentioned enjoying the emails. One person is now using this system for their research writing. 12/1/2011 @frankc: Simple tightly social tech.
Surprises Social support: I had both received encouragement & I encouraged others to run through consistent emails (triggered!). 12/1/2011 @frankc: Simple tightly social tech.
Thanks! Now: building out system to test more hypothesis for tightly social supported habit change. Frank Chen @frankc 12/1/2011 @frankc: Simple tightly social tech.
References [1] Sechrist, K. R., Walker, S. N. and Pender, N. J. (1987), Development and psychometric evaluation of the exercise benefits/barriers scale. Research in Nursing & Health, 10: 357¨C365. [2] Wills, T.A. (1991). Margaret, Clark. ed. "Social support and interpersonal relationships". Prosocial Behavior, Review of Personality and Social Psychology 12: 265¨C289. [3] Munson, S. (2011). Beyond the Share Button: Making Social Network Sites Work for Health and Wellness. IEEE Potentials. Volume: 30 Issue:5. 12/1/2011 @frankc: Simple tightly social tech.
Extra 12/1/2011 @frankc: Simple tightly social tech.
What I learned¡­ ? I learned actionable steps. E.g. what to do about swollen knees ? I learned I was both a role model & encouraged by my peers. E.g. "You are motivating me to start running again" ? I learned the power of tight feedback loops. 12/1/2011 @frankc: Simple tightly social tech.

More Related Content

Tightly Social Persuasive Technology to Form Habits

  • 1. Design to Run Simple, tightly social prototype to form habits through baby steps Exercise is hard. 1 12/1/2011 @frankc: Simple tightly social tech.
  • 2. Design to Run Simple, tightly social prototype to form habits through baby steps Exercise is hard. 1 I ran socially with my buddy -> easier. 2 12/1/2011 @frankc: Simple tightly social tech.
  • 3. Design to Run Simple, tightly social prototype to form habits through baby steps Exercise is hard. 1 I ran socially with my buddy -> easier. 2 I started sucking at maintaining my runs. 12/1/2011 @frankc: Simple tightly social tech.
  • 4. Design Constraints Structure (& tracking) Social support (incentive) Advice Started with a Facebook comment¡­ 12/1/2011 @frankc: Simple tightly social tech.
  • 5. I sent this after every run 12/1/2011 @frankc: Simple tightly social tech.
  • 6. Persuasive Technology I used a short feedback loop through emailing 10 friends (some were runners) every time I run + Create my support group through email. Fast not perfect prototype. Apps take time. Nuanced. 3 12/1/2011 @frankc: Simple tightly social tech.
  • 7. When I search on Gmail this is what I see See run times, freq., 12/1/2011 distance, reflection @frankc: Simple tightly social tech.
  • 8. Results I got #quantified. I ran consistently (barring injury). I got advice (Running music. Stomach aches. Pacing. Knees. Ankles. Cold weather.) 12/1/2011 @frankc: Simple tightly social tech.
  • 9. Results I got #quantified. I ran consistently (barring injury). I got advice (Running music. Stomach aches. Pacing. Knees. Ankles. Cold weather.) Made me focused in my running. The baby steps (see above) enabled maintenance. 12/1/2011 @frankc: Simple tightly social tech.
  • 10. Surprises Participants were not annoyed, but mentioned enjoying the emails. One person is now using this system for their research writing. 12/1/2011 @frankc: Simple tightly social tech.
  • 11. Surprises Social support: I had both received encouragement & I encouraged others to run through consistent emails (triggered!). 12/1/2011 @frankc: Simple tightly social tech.
  • 12. Thanks! Now: building out system to test more hypothesis for tightly social supported habit change. Frank Chen @frankc 12/1/2011 @frankc: Simple tightly social tech.
  • 13. References [1] Sechrist, K. R., Walker, S. N. and Pender, N. J. (1987), Development and psychometric evaluation of the exercise benefits/barriers scale. Research in Nursing & Health, 10: 357¨C365. [2] Wills, T.A. (1991). Margaret, Clark. ed. "Social support and interpersonal relationships". Prosocial Behavior, Review of Personality and Social Psychology 12: 265¨C289. [3] Munson, S. (2011). Beyond the Share Button: Making Social Network Sites Work for Health and Wellness. IEEE Potentials. Volume: 30 Issue:5. 12/1/2011 @frankc: Simple tightly social tech.
  • 14. Extra 12/1/2011 @frankc: Simple tightly social tech.
  • 15. What I learned¡­ ? I learned actionable steps. E.g. what to do about swollen knees ? I learned I was both a role model & encouraged by my peers. E.g. "You are motivating me to start running again" ? I learned the power of tight feedback loops. 12/1/2011 @frankc: Simple tightly social tech.

Editor's Notes

  1. Quick story...Injured my shoulder. Vowed to run a marathon even though had not run since middle school.Started running with a dude who was crashing on my couch- Unstructured.I realized I could speed up my running a lot during my Advisor's talk- Set goals. Full marathon in 5 months.- Bought nice shoes.During the last Habit Design, wanted to try support groups.My background is in Persuasive design, human-computer interaction.My advisor BJ Fogg
  2. Quick story...Injured my shoulder. Vowed to run a marathon even though had not run since middle school.Started running with a dude who was crashing on my couch- Unstructured.I realized I could speed up my running a lot during my Advisor's talk- Set goals. Full marathon in 5 months.- Bought nice shoes.During the last Habit Design, wanted to try support groups.My background is in Persuasive design, human-computer interaction.My advisor BJ Fogg
  3. Quick story...Injured my shoulder. Vowed to run a marathon even though had not run since middle school.Started running with a dude who was crashing on my couch- Unstructured.I realized I could speed up my running a lot during my Advisor's talk- Set goals. Full marathon in 5 months.- Bought nice shoes.During the last Habit Design, wanted to try support groups.My background is in Persuasive design, human-computer interaction.My advisor BJ Fogg
  4. Who: Posted Facebook comment. Heard from a) runners & b) supporters. Asked these people & close friends if I could use them as part of my experiment.
  5. Directions I could have gone: Nike+, online communities, Fitbit, too hard.What I did: personalized emails a tight connected support group.- I didn't read what people posted about their runs on Facebook, Twitter. I¡¯m reserved about my personal health. Most people don't care. Munson, Morris- Fast crummy prototypes to learn things to develop further- Short feedback loops (I'll talk through this)
  6. Made me honest. I reported even when I ran badly. Focused & mindful.
  7. Made me honest. I reported even when I ran badly. Focused & mindful.