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Tina spencer resume 2015_f

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Tina Spencer

Tina Spencer is a marketing and communications professional seeking new opportunities. She has over 15 years of experience developing strategic marketing plans and communications programs for organizations in both the public and private sectors. Her background includes managing public relations efforts, media relations, stakeholder engagement, and digital and integrated marketing campaigns. She holds an MBA in Marketing and an MPA in Project Management from Keller Graduate School of Management at DeVry University.

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Tina Spencer 1786 Mackinaw PL, SE, Smyrna, GA 30080, Phone 770.485.3400 Cell Phone 313.617.0484 tinaospencer@gmail.com Marketing Communications Public Relations Community Affairs Developing Seamless Solutions and Creating Viable Opportunities to Reach Goals PROFESSIONAL HIGHLIGHTS Program Strategy Development Strategic development of marketing plans for Human Resources, Wayne County Public Health Initiatives, Economic Development, Parks and Homeland Security. Media Relations, Community Engagement and Experiential Marketing for Independent Films. Development and implementation of the Wayne County (MI) Treasurers Annual Tax Payer Assistance Program. Communications Consultant with Spencer Davis PR for Dekalb County Sanitation. Created the highly successfulnationalfundraising program, Hustle for Heart for the American Heart Association. Stakeholder Relations & Public/Government Affairs Managed public relations efforts for two winning Michigan based political campaigns with a 6% margin of victory Facilitated consumer relations and public information programs. Supported all legislative activities with various elected officials. Worked directly with diverse high level principals to influence their participation and support. Internal & External Communications Lead logistics for cross-functionalteams that designed consistent communication strategies and execution for departments and program initiatives to the combined staff of over 3,000. Developed and managed internal and external outreach efforts to staff as well as targeted constituency groups,organizations and individuals. New Client development, community program planning, media relations for Spelman College Women of Color Conference. Facilitated consumer relations and public information programs a State Representative. Liaison with citizens, volunteers and local community groups to influence their participation and support. Integrated Marketing Managed budget for integrated marketing campaign and media buying for the Wayne County (MI) Treasurers Annual Tax Payer Assistance Program. Marketing and communications project administration including but not limited to: Media Relations, marketing & creative advertising campaigns, strategic planning, events,creative development, media buying and program measurement. Public relations management for the Atlanta BronzeLens Film Festival Managing media relations and press events. SKILLS & CAPABILITIES General Marketing Principals Collateral Development Stakeholder relations Team Management Exceptional Speech/Script writing Contractor & vendor management Digital Marketing & Branding Internal Communications Policy & procedures development Communication measurement Content strategy development & writing Event Management Budget Management Strong Proficiency of Microsoft Office Suite Internal HR Program Development General HR Knowledge
Tina Spencer Resume/2 EDUCATION KELLER GRADUATE SCHOOL OF MANAGEMENT AT DEVRY UNIVERSITY Atlanta, GA Master of Business Administration in Marketing Expected Summer 2015 3.74 GPA Honor Distinction Master of Public Administration in Project Management September 2014 3.72 GPA Honor Distinction SPELMAN COLLEGE Atlanta, GA Bachelor of Arts in English with concentration in marketing EMPLOYMENTHISTORY 2012-Present Bronze Lens Film Festival Atlanta, GA Public Relations Manager 2009-2012 Banks Marketing Atlanta, GA/ Detroit, MI Marketing and Communications Project Manager 2003-2009 Wayne County, Michigan - Office of the Chief Executive Detroit, MI Marketing Manager Communications Specialist/Administrator ADDITIONAL PROFESSIONAL EXPERIENCE Communications Consultant, S4H Communications Chief of Staff, Michigan House of Representatives (Representative Irma Clark-Coleman) Public Relations Director-Associate, Brogan & Partners Communications Senior Account Manager, Vaughn Marketing Communications Administrative Director, Motown Historical Museum Event Coordinator, Cranbook Educational Community Conference Coordinator, National Womens Health Project CURRENT AFFILIATIONS National Association of Professional Women Project Management Institute (PMI Atlanta Chapter/Devry University) Girl Scout of Greater Atlanta Ben Hill Service Unit Teasley Elementary PTA/Membership Co-Chair and Yearbook Co-Chair North Atlanta Suburban Chapter Jack & Jill of America REFERENCES References are available upon request

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Tina spencer resume 2015_f

  • 1. Tina Spencer 1786 Mackinaw PL, SE, Smyrna, GA 30080, Phone 770.485.3400 Cell Phone 313.617.0484 tinaospencer@gmail.com Marketing Communications Public Relations Community Affairs Developing Seamless Solutions and Creating Viable Opportunities to Reach Goals PROFESSIONAL HIGHLIGHTS Program Strategy Development Strategic development of marketing plans for Human Resources, Wayne County Public Health Initiatives, Economic Development, Parks and Homeland Security. Media Relations, Community Engagement and Experiential Marketing for Independent Films. Development and implementation of the Wayne County (MI) Treasurers Annual Tax Payer Assistance Program. Communications Consultant with Spencer Davis PR for Dekalb County Sanitation. Created the highly successfulnationalfundraising program, Hustle for Heart for the American Heart Association. Stakeholder Relations & Public/Government Affairs Managed public relations efforts for two winning Michigan based political campaigns with a 6% margin of victory Facilitated consumer relations and public information programs. Supported all legislative activities with various elected officials. Worked directly with diverse high level principals to influence their participation and support. Internal & External Communications Lead logistics for cross-functionalteams that designed consistent communication strategies and execution for departments and program initiatives to the combined staff of over 3,000. Developed and managed internal and external outreach efforts to staff as well as targeted constituency groups,organizations and individuals. New Client development, community program planning, media relations for Spelman College Women of Color Conference. Facilitated consumer relations and public information programs a State Representative. Liaison with citizens, volunteers and local community groups to influence their participation and support. Integrated Marketing Managed budget for integrated marketing campaign and media buying for the Wayne County (MI) Treasurers Annual Tax Payer Assistance Program. Marketing and communications project administration including but not limited to: Media Relations, marketing & creative advertising campaigns, strategic planning, events,creative development, media buying and program measurement. Public relations management for the Atlanta BronzeLens Film Festival Managing media relations and press events. SKILLS & CAPABILITIES General Marketing Principals Collateral Development Stakeholder relations Team Management Exceptional Speech/Script writing Contractor & vendor management Digital Marketing & Branding Internal Communications Policy & procedures development Communication measurement Content strategy development & writing Event Management Budget Management Strong Proficiency of Microsoft Office Suite Internal HR Program Development General HR Knowledge
  • 2. Tina Spencer Resume/2 EDUCATION KELLER GRADUATE SCHOOL OF MANAGEMENT AT DEVRY UNIVERSITY Atlanta, GA Master of Business Administration in Marketing Expected Summer 2015 3.74 GPA Honor Distinction Master of Public Administration in Project Management September 2014 3.72 GPA Honor Distinction SPELMAN COLLEGE Atlanta, GA Bachelor of Arts in English with concentration in marketing EMPLOYMENTHISTORY 2012-Present Bronze Lens Film Festival Atlanta, GA Public Relations Manager 2009-2012 Banks Marketing Atlanta, GA/ Detroit, MI Marketing and Communications Project Manager 2003-2009 Wayne County, Michigan - Office of the Chief Executive Detroit, MI Marketing Manager Communications Specialist/Administrator ADDITIONAL PROFESSIONAL EXPERIENCE Communications Consultant, S4H Communications Chief of Staff, Michigan House of Representatives (Representative Irma Clark-Coleman) Public Relations Director-Associate, Brogan & Partners Communications Senior Account Manager, Vaughn Marketing Communications Administrative Director, Motown Historical Museum Event Coordinator, Cranbook Educational Community Conference Coordinator, National Womens Health Project CURRENT AFFILIATIONS National Association of Professional Women Project Management Institute (PMI Atlanta Chapter/Devry University) Girl Scout of Greater Atlanta Ben Hill Service Unit Teasley Elementary PTA/Membership Co-Chair and Yearbook Co-Chair North Atlanta Suburban Chapter Jack & Jill of America REFERENCES References are available upon request