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O U R S T O R Y
Product Shown: 5 Pack
TOLETTA IS A LUXURY BRAND OF PAPER TOILET
SEAT COVERS. OUR PURSE SIZE TRAVEL PACKS ARE
SOLD IN 5000+ RETAIL STORES WORLDWIDE AND
HAVE BEEN FEATURED ON NBC, DOCTORS TV,
GLAMOUR, MARIE CLAIRE, COSMOPOLITAN AND
VOGUE. WE'RE PASSIONATE ABOUT MAKING A
DIFFERENCE AND CREATING STYLISH HYGIENIC
PRODUCTS FOR USE IN PUBLIC BATHROOMS.
TOLETTA was created in 2008 by a husband and wife
team Caine and Dora Ruckstuhl. One day while visiting
a shopping mall, the couple discovered that there were
no paper toilet seat covers available for free in the
public bathroom. To their surprise it was also difficult
to find them available for sale in retail stores. The
products they did find were all made from the same
crunchy thin sheets of one layer paper, not exactly the
most comfortable and best protection for your tush.
So, they decided to make a better product. One that is
softer, larger and thicker than other brands.

M A G A Z I N E S
TOLETTA was featured in the top fashion and beauty magazines.

A S S E E N O N T V
TOLETTA was also featured on The Doctors TV Show and NBC Today Show.

R E T A I L S T O R E S
TOLETTA is sold in 5000+ retail stores worldwide.

T H E P A P E R
Our tissues are made
from large sheets of 3 ply
toilet paper. They’re safe
to flush, biodegradable,
20% larger and 42%
thicker than other brands.
Larger tissue helps
prevent your beautiful
behind from touching the
dirty toilet seat. Thicker
tissue is softer and
provides 3 layers of
antibacterial protection
from germs and viruses.

H O W T O U S E
STEP 1: Open the
pack and unfold
the paper.
STEP 2: Place the
paper on the
toilet seat.
STEP 3: When
finished using,
flush the paper
down the toilet.

T E S T I M O N I A L S
I LOVE IT!
This product works really well! It's thicker
than the ones furnished in restrooms. I
feel so much cleaner when using them.
5 out of 5 stars. January 10, 2011
THE BEST - THICK AND WIDE
The best, - thick and wide. These
covers are better than other brands.
5 out of 5 stars. March 6, 2015
GREAT PRODUCT
My wife loves these and will not travel
without them. Great product at a very
reasonable price. Will buy again.
5 out of 5 stars. December 1, 2013
PERFECT FOR TRAVEL
When traveling, you never know where you may end up needing
to use a public restroom - or what those facilities might be like. I
wouldn't leave home without these in my handbag.
5 out of 5 stars. June 7, 2010

5 P A C K
11.5L x 8W x 3.5H cmSUGGESTED RETAIL: $2.99 - $3.99 USD
TOLETTA 5 Pack has a frosted plastic case. This
product is available as a custom order with
new languages and EAN SCC-14 barcodes. The
pink helps support breast cancer research
and the blue packs support child poverty
awareness. The paper is 3ply and 20% larger
and 42% thicker than other brands. Our tissues
have 3 layers of anti-bacterial protection and
are biodegradable and 100% flushable.

1 0 P A C K
TOLETTA 10 Pack has a resealable zip lock bag.
This product is available as a custom order with
new languages and EAN SCC-14 barcodes. The
pink helps support breast cancer research and
the blue packs support child poverty
awareness. The paper is 3ply and 20% larger
and 42% thicker than other brands. Our tissues
have 3 layers of anti-bacterial protection and
are biodegradable and 100% flushable.

T O L E T T A K I D S
14.5L x 8.5W x 1H cm
SUGGESTED RETAIL: $2.99 - $3.99 USD
TOLETTA Kids (10 Pack) is great for mothers with
potty training children. This bag is available with
licensed cartoons from Warner Bros or our brand
of characters. The paper is extra large size so
little hands won't touch the toilet seat 41L x 44W
cm. The paper is one layer 15gsm smooth paper
with printed cartoons. The bag is available with
new languages and UPC/EAN SCC-14 barcodes.
The printing color is safe on the skin and the
paper is biodegradable and 100% flushable.

M I N I T O I L E T P A P E R
TOLETTA Mini Toilet Paper is great for traveling
and emergency situations. The packs have a
frosted plastic case just like our 5 pack. This
product has a retail counter display with 12 packs
per display. The packs have 55 sheets of premium
soft 3ply toilet paper. This product is available
with new languages and EAN SCC-14 barcodes.
The paper is biodegradable and 100% flushable.

V E N D I N G M A C H I N E
SUGGESTED RETAIL: $1.50 - $2.00 USD
TOLETTA Vending Machine is perfect for high traffic
public bathrooms. The machine does not require any
power (coin mechanical operation) and it's easy to
install anywhere on the wall. It takes up less than 2
square feet of wall space and only weighs 12 kilos.
The machine is made of heavy duty steel and can
accept 1-4 denominations of the same currency (i.e.
4 x $0.25 or 2 x $1). The capacity is about 30
packs. The vinyl wrap can be customized with new
languages and currency. You can also choose pink
or black as the main brand color.
Vending Pack Size: 8.5L x 7.5W x 2.5H cm
Vending Machine Size: 59L x 33.5W x 13.5D cm

C O M M E R C I A L P A P E R
1/4 Fold Paper Covers
26L x 20W x 3H cmSUGGESTED RETAIL: $2.99 - $5.99 USD
TOLETTA Commercial Paper Toilet Seat Covers
are perfect for public bathroom stalls inside office
buildings, hotels, clubs, shopping malls and
universities. The value packs have 250 covers. The
paper is one layer smooth paper 15 gsm and size
36.5 x 43 cm. The packs and carton boxes
are available with new languages and EAN SCC-
14 barcodes. The paper is biodegradable and
100% flushable. Dispensers are available in
plastic, metal or stainless steel. One percent of
the sales are donated to help the environment.
1/2 Fold Paper Covers
26L x 38W x 2H cm

M A R K E T I N G
CAMPAIGN: SQUATTING IN HEELS
JUNE 23, 2010 – BALTIMORE, MARYLAND.
Fashion model Martha Robichaud
showed off her talents by squatting in
heels inside a public bathroom.
Photographer, makeup artist and stylist
Michelle Aristocrat handled all the
photography, make-up and wardrobe
styling. "Let's face it, there's nothing sexy
about public toilets. This was a great
opportunity to take an otherwise boring
product like a paper toilet seat cover and
make them sexy." said Aristocrat.
VIEW PHOTOS: CLICK HERE

M A R K E T I N G
CAMPAIGN: PAPER DRESS COUTURE
MARCH 23, 2011 - EDMONTON, ALBERTA.
Who says the fashion industry is in the
pooper? Fashion designer Laura Dreger
showcased her talents by making the
world’s first couture paper dress
from TOLETTA paper toilet seat
covers. “The dress took over 100 hours
to make and required more than 520
seat covers.” The campaign model was
Lindsay Goff who competed for Miss
Canada 2011 and was the face of Lady
Venom Cosmetics.

M A R K E T I N G
CAMPAIGN: THE GYMNAST
APRIL 30, 2012 - LAS VEGAS, NEVADA.
Loulou von Brochwitz, a famous German
pin-up and high-fashion contortion
model, is featured wearing a Chanel-
inspired paper motorcycle jacket with
paper shorts all made from TOLETTA paper
toilet seat covers. “It took me over 180
hours and 864 paper toilet seat covers to
make,” said Laura Dreger, Fashion Designer
from Edmonton, Canada. The photographer
was Jerry Fill and twin models were
Candace and Courtney Reardon.

T O I L E T F A C T S
WHY USE PAPER TOILET SEAT COVERS?
The average person uses a toilet 6-8 times per day.
That’s about three years of your life sitting on a toilet.
A public toilet seat has about 50 bacteria per square
inch. Things you can get from using a public toilet seat
include Streptococcus (strep throat), Staphylococcus,
E. coli (diarrhea or abdominal cramps), Norovirus
(nausea, vomiting, diarrhea), Shigella Bacteria,
Hepatitis A, Common cold virus, Clostridium Difficile
Colitis (also known as C. difficile) and sexually
transmitted bacteria such as Chlamydia and Genital
Herpes. Paper toilet seat covers help provide a
sanitary barrier between you and the toilet seat.
In a 1992 survey, British public toilets were voted the
worst in the world. Following quickly behind were
Thailand, Greece, and France. The first toilet cubicle in
a row is the least used (and consequently cleanest).
Photo Credit: Kohler Purist Hatbox Toilet
Sources: Best Health Magazine, IT
Thing, The Guardian, Health 24.

C O N S U M E R T R E N D S
FEMALE BUYERS
Women behave differently than men
when they are buying. The women’s
market is the number-one opportunity
for those who really understand what
women really want.
Women are now the key decision-
makers. They make or influence 85% of
all purchasing decisions. 75% of women
identified themselves as the primary
shoppers for their households. Moms
represent a $2.4 trillion market.
Sources: She-Economy, Ms Smith
Marketing, StartUpNation, Clickz,
Inc.com, Girl Power Marketing, Forbes.
89% of U.S. consumers is likely to
switch brands to one associated with
a social cause, given comparable price
and quality, Jumping 35% since 1993.
91 percent of consumers want more of
the products they use to support cause.
50% of global consumers said they
would be willing to reward companies
that give back to society by paying more
for their goods and services.
Sources: Nielsen 2013 Consumers Who
Care Study, 2013 Cone Communications
Social Impact Study.
CAUSE MARKETING MUSLIMS
In April 2015, the Turkish Directorate of
Religious Affairs announced a new
Islamic fatwa which allows Muslims to
use toilet paper. If news spreads to
other Muslim countries this will be good
news for toilet paper manufacturers.
A Muslim should not pray unless s/he is
in a state of physical purity (cleanliness)
called Tahara. This means if a Muslim is
impure, a Muslim should not pray until
s/he cleanses himself/herself. When
skin touches a toilet seat it is considered
unclean. TOLETTA helps keep the skin
clean before prayer.

G L O B A L T R E N D S
2013-2018 Euromonitor Trends. Strong growth in developing countries and from
consumers trading up. Wet tissue wipes are gaining momentum. PDF - Click Here

F A Q
Yes but minimum orders apply.
CAN I GET AN EXCLUSIVE TERRITORY?
IS YOUR PAPER PATENTED?
Yes
No, but there are 3 layers of tissue protection.
DOES YOUR PAPER HAVE ANTI-BACTERIAL INGREDIENTS?
No, our paper is wood pulp so it can flush in the toilet.
IS YOUR PAPER WATER PROOOF?
WHAT IS THE MINIMUM ORDER FOR DISTRIBUTORS?
The minimum order for distributors is 2,400 packs for
stock we have in Canada. The minimum order for custom
products FOB China is 12,000 packs.
HOW LONG TO MAKE A CUSTOM ORDER?
It takes about 60-90 calendar days to make a custom
order after we receive a deposit..
CAN I GET SAMPLES?
Yes. Just help us share the cost of shipping.

5 R E A S O N S
LUXURY
Create new
and more
revenue
streams selling
fast moving
hygienic travel
products from
TOLETTA.
Consumers
globally are
trading up to buy
premium luxury
products.
TOLETTA is
positioned as a
luxury product.
The average
supermarket
and pharmacy
retail chain
store sells
40-120 packs
of TOLETTA
per month.
MUSLIMS
TOLETTA helps
keep the skin
clean before
prayer. Countries
with a high
muslim
population are
excellent markets.
DIVERSIFICATION
Women are the
number one
business
opportunity. They
buy lots of stuff.
TOLETTA is
branded for the
female buyer.
FEMALE BUYERS MORE SALES

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Toiletries | Health & Beauty | Distributor Opportunity

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Toiletries | Health & Beauty | Distributor Opportunity