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Tom Panos - Brisbane Real Estate Gym, Mar2014

Tom Panos
Tom Panos

This document summarizes a real estate training presentation focused on being focused and proactive. The key points are to earn people's attention in a noisy world through consistent contact, help as many people as possible to become their agent, and have a targeted approach focused on active buyers and sales. Data on recent local property sales is also presented showing average marketing investments and sale prices.

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Brisbane Real Estate Gym 2014 Presented by Tom Panos General Manager, Sales Real Estate www.tompanos.com.au
If you dont find them, they will find you! Earn peoples attention in a noisy world
Jab, jab, jab, hook
Be their agent before they need an agent
The agent that helps the most people wins
Which One Do You Want to be? UNFOCUSEDFOCUSED YOU YOU TITLE BUYERTOUR INSPECTION CALL BACK CMA TRAINING SHOWINGS VPA PROSPECT STAY IN TOUCH LIST SELL YOU Have Two Choices: Be FOCUSED or BE UNFOCUSED The Main thing is to keep the Main thing the Main thing
PV Chase List Address Name Phone
Hot Buyer List Name Phone No. Details
Listing Presentations begins at the Open
The buyer sources The Buyers ACTIVE PASSIVE LOCAL OUT OF AREA We know where 100% of the buyers will come from but we dont know where the best buyer will come from
Property Address Sale Date Method of Sale Advertised Price Marketing Investment Print Upgrade Online Video Original Buyer Source Sale Price 40 Forrester Rd, Erskineville 04/11/13 Auction n/a 17,500 Newspaper 2,100,000 22 Main Dr, Newtown 15/11/13 Private Treaty 975,000 8,450 Internet 960,000 11 Winters St, Camperdown 28/11/13 Private Treaty 895,000 8,100 Signboard 883,000 18 Elizabeth St, Newtown 08/12/13 Private Treaty 980,000 11,000 Internet 980,000 2 Williams Rd Stanmore 12/12/13 Auction n/a 6,500 Internet 800,000 14 Euston St Alexandria 22/12/13 Private Treaty 1,050,000 9,300 Newspaper 1,040,000 Average $10, 141 $1,127,167 Recent Sales
DONT USE 1,000 WORDS WHEN 50 WILL DO
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Tom Panos - Brisbane Real Estate Gym, Mar2014

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Tom Panos - Brisbane Real Estate Gym, Mar2014

  • 1. Brisbane Real Estate Gym 2014 Presented by Tom Panos General Manager, Sales Real Estate www.tompanos.com.au
  • 2. If you dont find them, they will find you! Earn peoples attention in a noisy world
  • 4. Be their agent before they need an agent
  • 5. The agent that helps the most people wins
  • 6. Which One Do You Want to be? UNFOCUSEDFOCUSED YOU YOU TITLE BUYERTOUR INSPECTION CALL BACK CMA TRAINING SHOWINGS VPA PROSPECT STAY IN TOUCH LIST SELL YOU Have Two Choices: Be FOCUSED or BE UNFOCUSED The Main thing is to keep the Main thing the Main thing
  • 7. PV Chase List Address Name Phone
  • 8. Hot Buyer List Name Phone No. Details
  • 10. The buyer sources The Buyers ACTIVE PASSIVE LOCAL OUT OF AREA We know where 100% of the buyers will come from but we dont know where the best buyer will come from
  • 11. Property Address Sale Date Method of Sale Advertised Price Marketing Investment Print Upgrade Online Video Original Buyer Source Sale Price 40 Forrester Rd, Erskineville 04/11/13 Auction n/a 17,500 Newspaper 2,100,000 22 Main Dr, Newtown 15/11/13 Private Treaty 975,000 8,450 Internet 960,000 11 Winters St, Camperdown 28/11/13 Private Treaty 895,000 8,100 Signboard 883,000 18 Elizabeth St, Newtown 08/12/13 Private Treaty 980,000 11,000 Internet 980,000 2 Williams Rd Stanmore 12/12/13 Auction n/a 6,500 Internet 800,000 14 Euston St Alexandria 22/12/13 Private Treaty 1,050,000 9,300 Newspaper 1,040,000 Average $10, 141 $1,127,167 Recent Sales
  • 12. DONT USE 1,000 WORDS WHEN 50 WILL DO