Analyzing "Total liban" mobile Application
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The document summarizes the features and functionality of the "Total-Liban" mobile application from TOTAL Group in Lebanon. The app allows users to locate gas stations, view fuel prices and traffic information, provide feedback, and access promotions. It is targeted towards car owners aged 18-50. The app's features are accessible through a main menu and include searching for nearby stations, adding favorites, seeing station details, and contacting TOTAL.
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Analyzing "Total liban" mobile Application
- 2. Outline • Introduction • Application features • Target audience • Application description • Application rating
- 3. Introduction
- 4. Introduction • The TOTAL Group is present in Lebanon since 1951 in the oil sector. Today the group is mostly known through TOTAL Lebanon, the first distribution network in the country with 17% market share • TOTAL seeks to satisfy its customers by offering the best quality service and a whole range of products.
- 5. Introduction • In 2012, Total Lebanon has launched a mobile application that runs on iPhone and Android. • ’Total-Liban’ Application allows you to benefit from quick and mobile solutions for your daily needs.
- 7. Features • Locating TOTAL service stations near you with multiple search options. • Viewing and reporting real time traffic status information. • Browsing through ‘Total Liban’ safety tips and tricks, including vehicle tax payment and oil checkup reminders. • Getting up-to-date fuel prices.
- 8. Features • Giving your feedback about TOTAL’s service stations. • Receiving the latest news and promotions from ‘Total Liban’. • Placing your orders for DAFA TOTAL diesel. • Contacting ‘Total Liban’ and national emergency service providers.
- 10. Target audience • People aged between 18 and 50 years having smartphones and cars (automobile)
- 12. Splash screen 7:37 AM
- 13. Main Screen 7:37 AM • Stations • Fuel prices • Feedback • News • Traffic • Tips & tricks • DAFA Total • Contact • News strip
- 14. Stations 7:37 AM • Nearest • Filter • Search • Favorites
- 15. Stations 7:37 AM • Nearest • Filter – Oil change – Shop – La Carte • Search • Favorites
- 16. Stations 7:37 AM • Nearest • Filter • Search • Favorites
- 17. Station details 7:37 AM • Name & Address • Add to favorites • Delivered services • Itinerary • Feedback • Contact
- 18. Station details 7:37 AM • Name & Address • Add to favorites • Delivered services • Itinerary • Feedback • Contact
- 19. Station details 7:37 AM • Name & Address • Add to favorites • Delivered services • Itinerary • Feedback • Contact
- 20. Station details 7:37 AM • Name & Address • Add to favorites • Delivered services • Itinerary • Feedback • Contact
- 21. Station details 7:37 AM • Name & Address • Add to favorites • Delivered services • Itinerary • Feedback • Contact
- 22. Side Menu 7:37 AM • In every screen in the application you will see a keypad icon that will show you a slide menu on the right corner of the screen
- 24. Good points • Implementing click to call. • Tapping spaces respected. • Uses mobile rich feature (GPS). • Coherent look.
- 25. Good points • Easy navigation between application features. (Principal menu can be shown in every screen) • Minimum text input. • Application is rich in services.
- 26. Drawbacks • Not socialized. • Rotation not supported. • No access to full site. • Most of the application features cannot be accessed offline.