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TRIO TELECOM Story
Meet Duncan Beard
 Managing Director at Trio Telecom
The challenge
 Generating online leads to build a pipeline
of new customers for his telecoms company
The problem
 Getting traffic to the website &
converting them to leads
The Solution
 Ensuring that key pages on the website
have offers of useful information and advice
that turn visitors into leads
Using the Power of Content
 Calls to Action on the website, leading to
Compelling Landing Pages and Thank You
Pages
Whats next for Trio Telecom?
Extending inbound marketing to attract
more legal, financial and medical
customers
Whats next for Duncan?
Having a reliable source of new
customers, so he can continue to
scale up the business

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Inbound Marketing Case Study - Trio Telecom