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TV Drama Definitions
TV Drama  A television drama is scripted content which is usually fictional which follows the
line of a traditional drama. By convention, television dramas are generally not used for
situation comedy or soap opera.
Representation  The action of speaking or acting on behalf of someone or the state of being
so represented.
Mediation / mediated 
Stereotype  A widely held but fixed and oversimplified image or idea of a particular type of
person or thing.
Hegemonic norm  The processes by which dominant culture maintains its dominant
position:
Ideology  A system of ideas and ideals.
Semiotics  The study of signs and symbols and their use or interpretation.
Connotation  An idea or feeling that a word invokes for a person in addition to its literal or
primary meaning.
Signifies  Be a symbol of; have as meaning.
Types of signifier 
揃 Iconic - signs where the signifier resembles the signified, e.g., a picture.
揃 Indexical - signs where the signifier is caused by the signified, e.g., smoke signifies fire.
揃 Symbolic - signs where the relation between signifier and signified is purely conventional and
culturally specific, e.g., most words.
Binary opposites  The contrast between two mutually exclusive concepts or things that
creates conflict and drives a narrative. For example, good/evil, day/night, male/female,
presence/absence, old/young
Mode of address Proposes that media texts address its intended audience in a particular
way, establishing a relationship between the producer of the text and the medias audience.
For example, direct mode of address using you, youre.
Anchoring  Fixing of meaning.For example, the copy text anchors (fixes to one spot) the
meaning of an image (for instance, a single rose that could be used for an ad for anything
from a dating agency to a funeral home) in a print advertisement.
Conventions  The widely recognised way of doing something- this has to do with content,
style and form. For example, the conventions of a music video or magazine.

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Tv Drama Definitions

  • 1. TV Drama Definitions TV Drama A television drama is scripted content which is usually fictional which follows the line of a traditional drama. By convention, television dramas are generally not used for situation comedy or soap opera. Representation The action of speaking or acting on behalf of someone or the state of being so represented. Mediation / mediated Stereotype A widely held but fixed and oversimplified image or idea of a particular type of person or thing. Hegemonic norm The processes by which dominant culture maintains its dominant position: Ideology A system of ideas and ideals. Semiotics The study of signs and symbols and their use or interpretation. Connotation An idea or feeling that a word invokes for a person in addition to its literal or primary meaning. Signifies Be a symbol of; have as meaning. Types of signifier 揃 Iconic - signs where the signifier resembles the signified, e.g., a picture. 揃 Indexical - signs where the signifier is caused by the signified, e.g., smoke signifies fire. 揃 Symbolic - signs where the relation between signifier and signified is purely conventional and culturally specific, e.g., most words. Binary opposites The contrast between two mutually exclusive concepts or things that creates conflict and drives a narrative. For example, good/evil, day/night, male/female, presence/absence, old/young Mode of address Proposes that media texts address its intended audience in a particular way, establishing a relationship between the producer of the text and the medias audience. For example, direct mode of address using you, youre. Anchoring Fixing of meaning.For example, the copy text anchors (fixes to one spot) the meaning of an image (for instance, a single rose that could be used for an ad for anything from a dating agency to a funeral home) in a print advertisement. Conventions The widely recognised way of doing something- this has to do with content, style and form. For example, the conventions of a music video or magazine.