ݺߣ

ݺߣShare a Scribd company logo

Twitter for beginners

•Download as PPTX, PDF•
•
Unicef Ethiopia
Unicef Ethiopia

Twitter for beginners Presentation to UNICEF Ethiopia Senior Management Elshadai Negash Social Media Consultant UNICEF Ethiopia September 24th 2013

1 of 18
Downloaded 14 times
Twitter for Beginners Presentation to UNICEF Ethiopia Senior Management Elshadai Negash Social Media Consultant UNICEF Ethiopia September 24th 2013
2
Outline - The basics Handles (@) and hashtags (#) Followers and following What can you do with twitter? You on twitter 3
The basics What is twitter? - A Social networking and microblogging service that enables its users to send and read other users’ updates known as tweets - You can CREATE content for others to view and VIEW content from others 4
The basics A tweet - A message of 140 characters (not words). - Can be public or private - Characters can include links to images, video, and webpages 5
Handles (@) and Hashtags (#) Handle (@) - Name chosen to represent a entity on twitter - Entity can be person, company, organisation, cause, etc… - Case insensitive E.g @BarackObama, @UsainBolt, @UNICEFEthiopia, @unicef, @BBCAfrica, @postworld2015, @WorldFoodDay 6
Handles (@) and Hashtags (#) Hashtags(#) - Hashtags mark keywords or topics in tweets Can be single word or phrase Always start with #sign, case insensitive Examples - Popular hashtags: #westgate, #election2012, #arabuprising, #someonetellkenya - UNICEF hashtags: #endviolence, #promise4children, #vaccinesnow, #back2school, #ethiopiameetsmdg4, #unjobslist, #ONEWASH 7
Followers and following 8
What can you do with twitter? 9
What can you do with twitter? - Be entertained - Find out what is going on! - Connect with areas of interest: people, shows, movements, organisations, breaking news providers, etc.. 10
Tweet speak RT= Retweet e.g. RT @UNICEFEthiopia: Happy Mondays to u from @UNICEFEthiopia. Its the 1st day of the school year for kids in #Ethiopia. Retweet 2 keep the #promise4children! DM= Direct Message e.g. @UNICEFEthiopia, can you DM me your phone number LOL = Laugh Out Loud e.g. LOL, cool video @UNICEFEthiopia MT= Modified Tweet e.g. READ: #EthiopianHerald story on launch of #ONEWASH in #Ethiopia. ow.ly/oYk17 MT READ: @UNICEFEthiopia posted our story on launch of #ONEWASH in #Ethiopia. ow.ly/oYk17 11
Tweet speak OH= Overheard e.g. OH at @UNICEFEthiopia : 3million #children out of #school in #Ethiopia SMH= Shaking My Head e.g. More than 30,000 children in #Ethiopia die of diarrhea every year. SMH! TBH= To Be Honest e.g. TBH, I don’t know why @UNICEFEthiopia tweets about #WASH in #rural #Ethiopia when toilets in #Addis stink FF= Follow Fridays, TT= Throwback Thursdays e.g. Happy #ff to our partners @eu_echo @dfid_uk @usaidethiopia @usaid @dftad 12
You on twitter 13
Tips on safe tweeting - Use strong login details Keep your machine secure Evaluate links before opening Be careful of what you post (its very public) Be careful of who you follow (remember your standing in society) 14
UNICEF guidelines - UNICEF DOES NOT monitor employee accounts! - On profile, include disclaimer like “Views expressed here are solely mine” - Maintain ethics and dignity in usage - You are encouraged to retweet updates from UNICEF, UNICEFEthiopia, and other associated accounts 15
16
Just for laughs…. 17
18

More Related Content

Twitter for beginners

  • 1. Twitter for Beginners Presentation to UNICEF Ethiopia Senior Management Elshadai Negash Social Media Consultant UNICEF Ethiopia September 24th 2013
  • 2. 2
  • 3. Outline - The basics Handles (@) and hashtags (#) Followers and following What can you do with twitter? You on twitter 3
  • 4. The basics What is twitter? - A Social networking and microblogging service that enables its users to send and read other users’ updates known as tweets - You can CREATE content for others to view and VIEW content from others 4
  • 5. The basics A tweet - A message of 140 characters (not words). - Can be public or private - Characters can include links to images, video, and webpages 5
  • 6. Handles (@) and Hashtags (#) Handle (@) - Name chosen to represent a entity on twitter - Entity can be person, company, organisation, cause, etc… - Case insensitive E.g @BarackObama, @UsainBolt, @UNICEFEthiopia, @unicef, @BBCAfrica, @postworld2015, @WorldFoodDay 6
  • 7. Handles (@) and Hashtags (#) Hashtags(#) - Hashtags mark keywords or topics in tweets Can be single word or phrase Always start with #sign, case insensitive Examples - Popular hashtags: #westgate, #election2012, #arabuprising, #someonetellkenya - UNICEF hashtags: #endviolence, #promise4children, #vaccinesnow, #back2school, #ethiopiameetsmdg4, #unjobslist, #ONEWASH 7
  • 9. What can you do with twitter? 9
  • 10. What can you do with twitter? - Be entertained - Find out what is going on! - Connect with areas of interest: people, shows, movements, organisations, breaking news providers, etc.. 10
  • 11. Tweet speak RT= Retweet e.g. RT @UNICEFEthiopia: Happy Mondays to u from @UNICEFEthiopia. Its the 1st day of the school year for kids in #Ethiopia. Retweet 2 keep the #promise4children! DM= Direct Message e.g. @UNICEFEthiopia, can you DM me your phone number LOL = Laugh Out Loud e.g. LOL, cool video @UNICEFEthiopia MT= Modified Tweet e.g. READ: #EthiopianHerald story on launch of #ONEWASH in #Ethiopia. ow.ly/oYk17 MT READ: @UNICEFEthiopia posted our story on launch of #ONEWASH in #Ethiopia. ow.ly/oYk17 11
  • 12. Tweet speak OH= Overheard e.g. OH at @UNICEFEthiopia : 3million #children out of #school in #Ethiopia SMH= Shaking My Head e.g. More than 30,000 children in #Ethiopia die of diarrhea every year. SMH! TBH= To Be Honest e.g. TBH, I don’t know why @UNICEFEthiopia tweets about #WASH in #rural #Ethiopia when toilets in #Addis stink FF= Follow Fridays, TT= Throwback Thursdays e.g. Happy #ff to our partners @eu_echo @dfid_uk @usaidethiopia @usaid @dftad 12
  • 14. Tips on safe tweeting - Use strong login details Keep your machine secure Evaluate links before opening Be careful of what you post (its very public) Be careful of who you follow (remember your standing in society) 14
  • 15. UNICEF guidelines - UNICEF DOES NOT monitor employee accounts! - On profile, include disclaimer like “Views expressed here are solely mine” - Maintain ethics and dignity in usage - You are encouraged to retweet updates from UNICEF, UNICEFEthiopia, and other associated accounts 15
  • 16. 16
  • 18. 18