This document discusses secrets to branding on Twitter. It provides an overview of topics that will be covered including the history of Twitter, examples of corporate Twitter use, Twitter in politics, using Twitter for personal branding, and Twitter as an emergency communication system. Tools for using Twitter like Twitter Search, Twhirl, and Tweetdeck are demonstrated. Guidelines for Twitter etiquette are also provided.
4. What Well Cover
Twit-History
Corporate Twitter Tales
Twitter in Politics
Twitter for Personal Branding
Twitter as an Emergency Broadcast System
Twitter Tools
Twitiquette