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MEDIA CONVERGENCE
LUCIEN V. BULADO
SHS Teacher
GNHS-Hilaitan
LESSON REVIEW
How can we acquire a reliable source?
What are the different media and
information sources?
LEARNING COMPETENCY:
Defines media convergence through current examples.
MIL11/12TYM-IIId-11
Discusses to class on how a particular individual/ or society is
portrayed in public using different type of media. MIL11/12TYM-
IIId-12
OBJECTIVES:
Define media convergence in different context;
Explain to the class how media convergence is portrayed
to an individual or society;
Tactful and active in performing the activity given tasks;
Adhere to oneself how the media convergence change
their individual lives and to the society as well.
STEP- UP ACTIVITY
INSTRUCTIONS:
Each team will choose a leader and
will represent the group, the first to reach
the finish line will win the game and
will get the perfect score for the activity.
SCRABBLE
CLUE: YOU CAN RELATE IT TO THE USE OF GADGETS
T I E C L G C O O H A L
SCRABBLE
CLUE: IT MEANS WORDS
T U E T X A L
SCRABBLE
CLUE: THE RECENT FAMILIAR PLATFORMS
S O A C I L M I E D A
SCRABBLE
CLUE: RELATING TO CONSUMPTION OF GOODS
AND SERVICES.
E M O O N C Y
SCRABBLE
CLUE: INTERLINKING OF MEDIA
M I E A D
C N G R E O E C N V E
GROUP ACTIVITY
Instructions:
From the materials given in your
respective groups, analyze the concept, then
brainstorm, collaborate and determine the media
convergence took place on the concept you had agreed.
Use the guide questions to present your ideas.
3 mins brainstorming/2 mins presentation.
RUBRICS
CRITERIA EXCELLENT(5) GREAT(4) GOOD(3) FAIR(2) POOR(1)
TIME LIMIT 5 Minutes long 4 minutes long 3 minutes long 2 minutes long 1 minute only
CONTENT Shows full understanding of
the topic.
Shows good understanding
of the topic
Shows good understanding
of the part of the topic.
Seems understand the
topic.
Does not seem
understand the topic at
all.
PREPAREDNESS Students are completely
prepared for the
presentation.
Students are pretty
prepared but needs more
enhancement.
Students are somewhat
prepared but lacks
coordination.
Students are bit anxious
and miss the correct flow
of their presentation.
Students are not ready
for their presentation.
ENTHUSIASM Facial & body language
generates a strong
enthusiastiasm.
Facial & body language
sometimes generates a
strong enthusiastiasm
Facial & body language are
seemingly used to try
enthusiasm.
Very little coordination of
facial & body language.
No coordination of
body and facial
language at all.
VOICE CLARITY 95-100% speaks clearly and
distinctly all the time.
95-100% speaks clearly
and distinctly but
mispronounce few words.
85-94% speaks clearly
and distinctly but
mispronounce some
words.
Usually mumbles and
mispronounce some
words.
Speaks with confusion
and no clarity at all.
TOTAL
WORK WORK WORK!!!!!
TECHNOLOGICAL CONVERGENCE
1
GUIDE QUESTIONS
What ways will you do before a vacation?
Is this things necessary?
Is it possible to have these things in one pick?
How?
Distinguish the convergence happened in this setting.
ECONOMIC CONVERGENCE
2.
GUIDE QUESTIONS
Are you a movie or a book lover and fun of collecting
stuffs?
Have you tried to be hooked into a specific character
and cant even moved-on without collecting each
merchandise?
Describe the scenario in the picture given?
Distinguish the convergence happened in this setting.
TEXTUAL CONVERGENCE
3.
GUIDE QUESTIONS
How do you acquire information/study lately?
How is the old textual media come into digital?
Describe the ways how an individual communicate
before and today as shown in the picture.
Distinguish the convergence happened in this setting.
SOCIAL MEDIA
4.
Type of Media- Media Convergence and its Categories
GUIDE QUESTIONS
Are all of you into this generation?
What is the most common platform?
How do you refine your content before posting it publicly?
Distinguish the convergence on this setting.
WHAT IS MEDIA
CONVERGENCE?
WHAT IS MEDIA CONVERGENCE?
 It is a phenomenon involving the interconnection of information and
communications technologies, computer networks, and media content.
 It is the joining or merging of all media forms and technologies
results to digitization and wireless networking.
 New ways to exhibit your work, voice your opinions on issues
and spread knowledge and information globally.
Type of Media- Media Convergence and its Categories
Type of Media- Media Convergence and its Categories
Why we need to converge to this new media?
In this fast changing world, we need to blend with the trends in our
society or else we will be left behind using the traditional ones which
could slow our self and economic development. We are affected to
such changes so we need to cope with it. It is facilitating our life
struggles and ease our way of living. Embrace the new media and
embrace progress.
TECHNOLOGICAL CONVERGENCE
Happens when new technologies
are created that take over from the past
technologies and performed the same task
in a more advance manner.
CATEGORIES OF MEDIA CONVERGENCE
Type of Media- Media Convergence and its Categories
3 CS
Computing- this refers to any goal-
oriented activity requiring, benefiting
from, or creating computing machinery.
Eg. Computer
Communication- transmission or
sending or receiving of information
through different networks. Eg. Mobile
& internet based communications.
Content- the mixing of different
multimedia contents like text, sounds,
video in an interactive mode.
ECONOMIC/
INDUSTRY
CONVERGENCE
Refers to the engagement of
established media institutions in
the digital media space.
New connections between
previously unrelated technology
areas, work-processes, businesses,
supply chains and even entire
industry sectors.
SOCIAL MEDIA CONVERGENCE
 is a new driver of the convergent media sector. It refers to
technologies, platforms, and services that enable individuals to
engage in communication from one-to-one, one-to-many, and
many-to-many.
Type of Media- Media Convergence and its Categories
https://www.uscreen.tv/blog/facebook-video-monetization
Type of Media- Media Convergence and its Categories
HOW TO MONETIZE YOUR REELS?
Example:
CPM(Cost per Thousand) $3
In 1,000,000,000 views
(70%-creator/30% FB)
 Ad revenue - $0.03 1M views
 Fan subscription -$5 (700 returns) Subscribers
 Stars- -$0.01- each star
So:
$3 * 1M= $3000 ad avenue
$5* 1K=3500
$0.01* 50stars=$50
TOTAL-----------$6,550 A MONTH
-pay-out 21 days after the end of the month
 Not fixed because your engagement will varies
From time-to-time.
Creator-4,585 FB-1,965
HOW TO MONETIZE YOUR REELS?
Solve for :
CPM(Cost per Thousand) 158

In 1,000,000,000 views
 Ad revenue - 158 in 1M views (100K* 158)
 
 Fan subscription - 250 in 1K Subscribers

 Stars- - 49 each star in 50 subscriber

 (70%-creator/30% FB)
So:
158 * 1M views= 15,800 ad avenue

250* 1K=50,000 Fan Subscription
49* 50stars= 2,450.00

TOTAL----------- 68,250 A MONTH

Creator- 47,775.00

FB- 20,475.00
TEXTUAL CONVERGENCE
Is the reuse and the remixing into what has been termed a
transmedia model where stories and media content are dispersed
into multiple media platforms.
It refers to the merging of printed media into online news
media.
TEXTUAL CONVERGENCE
PROS OF MEDIA CONVERGENCE
1. The growth of technology joined with media convergence.
Like; Televisions, Smartphones,Applications and more
2. Changes in the technology; portable, cheaper,quick, easy to access
reliable, more infos and variety
3. Media convergence made creative media industry.
4. Easier to connect with audience.
5. More platforms for industry like in smartphones.
6. Advertising
7. More engagement as everyone could able to download and share
music,
Video, photo via social networking and become media produce.
CONS OF MEDIA CONVERGENCE
1. Audience complain about information overload and they can be overwhelmed
and find it difficult.
2. The rapidly changing of technology has obstructed audiences activities.
3. The olds and disable lack of skill to take full advantage of the new media ,
so they will used the traditional forms of embracing a new way of
receiving informations.
4. Media companies pursue audiences by greater benefit from marketing
and advertising through cross-selling.
5. Updated gadgets are quiet expensive not all can afford to have.
6. Digital divide in data connection especially to the low level countries.
7. Media companies having an advantage to society,
8. With the changes of technology, it can be complicated to use.
APPLICATIONFILL ME UP
Analyze the matrix, each platform is provided with example for your guide,
provide your own usual experiences in dealing with media convergence.
Media Convergence In: Platform Specific Purposes
ex. Education Google Classroom Gather topics and
hand-in outputs online.
1. Communication
2. Vacation
3. Entertainment
4. News
5. Advertisement
Assessment 20-points quiz
Instructions: Identify and choose the best answer of the following questions: 2PTS
1. Which of the following refers to the coming together of the old media
and the new media?
A. Print Media B. Media Convergence C. Internet
2. The following are the common textual convergence except one.
B. Newspaper B. Messenger C. Skype
3. Media convergence is the joining of 3 Cs which of the following is not the
3 Cs?
A. Computing, communication and content
B. Compounding, computing and content.
C. Communication, Computing and content
4. Which is the merging of technologies that allows access previously
inaccessible technologies in one device?
A. Textual convergence B. Social Media C. Technological
5. Which is the engagement of established media institutions in the digital
media space, and the rise of digitally-based companies ?
B. Economy/Industrial B. Social Media C. Technological
6.Whic is considered as the new driver of the convergent sector?
C. Economy/Industrial B. Social Media C. Technological
7. Which is the reuse and the remixing into what has been termed a transmedia
model where stories and media content are dispersed into multiple media
platforms?
A. Textual convergence B. Social Media C. Technological
15-20. (6 points) Essay
Why we need to converge to
this new media?
ASSIGNMENT
Research about the following words write it on your MIL notebook:
A.Genre
B. Conventions
C.Technical Codes
REFERENCES
https://d27fp5ulgfd7w2.cloudfront.net/wp-content/uploads/20
21/11/18202550/Facebook-Reels.jpeg
updated 10/11/2023
https://www.google.com.ph/search?q=facebook+professional+
dashboard&tbm=isch&ved
https://www.advertisemint.com/tiktok-advertising-business-3-tips
/
https://microstartups.org/how-much-does-facebook-pay-you-for
-1-million-views
https://leverageedu.com/blog/media-convergence/
/deepinder07/convergence-of-techn
ologies-42047172
Type of Media- Media Convergence and its Categories

More Related Content

Type of Media- Media Convergence and its Categories

  • 1. MEDIA CONVERGENCE LUCIEN V. BULADO SHS Teacher GNHS-Hilaitan
  • 2. LESSON REVIEW How can we acquire a reliable source? What are the different media and information sources?
  • 3. LEARNING COMPETENCY: Defines media convergence through current examples. MIL11/12TYM-IIId-11 Discusses to class on how a particular individual/ or society is portrayed in public using different type of media. MIL11/12TYM- IIId-12
  • 4. OBJECTIVES: Define media convergence in different context; Explain to the class how media convergence is portrayed to an individual or society; Tactful and active in performing the activity given tasks; Adhere to oneself how the media convergence change their individual lives and to the society as well.
  • 5. STEP- UP ACTIVITY INSTRUCTIONS: Each team will choose a leader and will represent the group, the first to reach the finish line will win the game and will get the perfect score for the activity.
  • 6. SCRABBLE CLUE: YOU CAN RELATE IT TO THE USE OF GADGETS T I E C L G C O O H A L
  • 7. SCRABBLE CLUE: IT MEANS WORDS T U E T X A L
  • 8. SCRABBLE CLUE: THE RECENT FAMILIAR PLATFORMS S O A C I L M I E D A
  • 9. SCRABBLE CLUE: RELATING TO CONSUMPTION OF GOODS AND SERVICES. E M O O N C Y
  • 10. SCRABBLE CLUE: INTERLINKING OF MEDIA M I E A D C N G R E O E C N V E
  • 11. GROUP ACTIVITY Instructions: From the materials given in your respective groups, analyze the concept, then brainstorm, collaborate and determine the media convergence took place on the concept you had agreed. Use the guide questions to present your ideas. 3 mins brainstorming/2 mins presentation.
  • 12. RUBRICS CRITERIA EXCELLENT(5) GREAT(4) GOOD(3) FAIR(2) POOR(1) TIME LIMIT 5 Minutes long 4 minutes long 3 minutes long 2 minutes long 1 minute only CONTENT Shows full understanding of the topic. Shows good understanding of the topic Shows good understanding of the part of the topic. Seems understand the topic. Does not seem understand the topic at all. PREPAREDNESS Students are completely prepared for the presentation. Students are pretty prepared but needs more enhancement. Students are somewhat prepared but lacks coordination. Students are bit anxious and miss the correct flow of their presentation. Students are not ready for their presentation. ENTHUSIASM Facial & body language generates a strong enthusiastiasm. Facial & body language sometimes generates a strong enthusiastiasm Facial & body language are seemingly used to try enthusiasm. Very little coordination of facial & body language. No coordination of body and facial language at all. VOICE CLARITY 95-100% speaks clearly and distinctly all the time. 95-100% speaks clearly and distinctly but mispronounce few words. 85-94% speaks clearly and distinctly but mispronounce some words. Usually mumbles and mispronounce some words. Speaks with confusion and no clarity at all. TOTAL
  • 15. GUIDE QUESTIONS What ways will you do before a vacation? Is this things necessary? Is it possible to have these things in one pick? How? Distinguish the convergence happened in this setting.
  • 17. GUIDE QUESTIONS Are you a movie or a book lover and fun of collecting stuffs? Have you tried to be hooked into a specific character and cant even moved-on without collecting each merchandise? Describe the scenario in the picture given? Distinguish the convergence happened in this setting.
  • 19. GUIDE QUESTIONS How do you acquire information/study lately? How is the old textual media come into digital? Describe the ways how an individual communicate before and today as shown in the picture. Distinguish the convergence happened in this setting.
  • 22. GUIDE QUESTIONS Are all of you into this generation? What is the most common platform? How do you refine your content before posting it publicly? Distinguish the convergence on this setting.
  • 24. WHAT IS MEDIA CONVERGENCE? It is a phenomenon involving the interconnection of information and communications technologies, computer networks, and media content. It is the joining or merging of all media forms and technologies results to digitization and wireless networking. New ways to exhibit your work, voice your opinions on issues and spread knowledge and information globally.
  • 27. Why we need to converge to this new media? In this fast changing world, we need to blend with the trends in our society or else we will be left behind using the traditional ones which could slow our self and economic development. We are affected to such changes so we need to cope with it. It is facilitating our life struggles and ease our way of living. Embrace the new media and embrace progress.
  • 28. TECHNOLOGICAL CONVERGENCE Happens when new technologies are created that take over from the past technologies and performed the same task in a more advance manner. CATEGORIES OF MEDIA CONVERGENCE
  • 30. 3 CS Computing- this refers to any goal- oriented activity requiring, benefiting from, or creating computing machinery. Eg. Computer Communication- transmission or sending or receiving of information through different networks. Eg. Mobile & internet based communications. Content- the mixing of different multimedia contents like text, sounds, video in an interactive mode.
  • 31. ECONOMIC/ INDUSTRY CONVERGENCE Refers to the engagement of established media institutions in the digital media space. New connections between previously unrelated technology areas, work-processes, businesses, supply chains and even entire industry sectors.
  • 32. SOCIAL MEDIA CONVERGENCE is a new driver of the convergent media sector. It refers to technologies, platforms, and services that enable individuals to engage in communication from one-to-one, one-to-many, and many-to-many.
  • 36. HOW TO MONETIZE YOUR REELS? Example: CPM(Cost per Thousand) $3 In 1,000,000,000 views (70%-creator/30% FB) Ad revenue - $0.03 1M views Fan subscription -$5 (700 returns) Subscribers Stars- -$0.01- each star So: $3 * 1M= $3000 ad avenue $5* 1K=3500 $0.01* 50stars=$50 TOTAL-----------$6,550 A MONTH -pay-out 21 days after the end of the month Not fixed because your engagement will varies From time-to-time. Creator-4,585 FB-1,965
  • 37. HOW TO MONETIZE YOUR REELS? Solve for : CPM(Cost per Thousand) 158 In 1,000,000,000 views Ad revenue - 158 in 1M views (100K* 158) Fan subscription - 250 in 1K Subscribers Stars- - 49 each star in 50 subscriber (70%-creator/30% FB) So: 158 * 1M views= 15,800 ad avenue 250* 1K=50,000 Fan Subscription 49* 50stars= 2,450.00 TOTAL----------- 68,250 A MONTH Creator- 47,775.00 FB- 20,475.00
  • 38. TEXTUAL CONVERGENCE Is the reuse and the remixing into what has been termed a transmedia model where stories and media content are dispersed into multiple media platforms. It refers to the merging of printed media into online news media.
  • 40. PROS OF MEDIA CONVERGENCE 1. The growth of technology joined with media convergence. Like; Televisions, Smartphones,Applications and more 2. Changes in the technology; portable, cheaper,quick, easy to access reliable, more infos and variety 3. Media convergence made creative media industry. 4. Easier to connect with audience. 5. More platforms for industry like in smartphones. 6. Advertising 7. More engagement as everyone could able to download and share music, Video, photo via social networking and become media produce.
  • 41. CONS OF MEDIA CONVERGENCE 1. Audience complain about information overload and they can be overwhelmed and find it difficult. 2. The rapidly changing of technology has obstructed audiences activities. 3. The olds and disable lack of skill to take full advantage of the new media , so they will used the traditional forms of embracing a new way of receiving informations. 4. Media companies pursue audiences by greater benefit from marketing and advertising through cross-selling. 5. Updated gadgets are quiet expensive not all can afford to have. 6. Digital divide in data connection especially to the low level countries. 7. Media companies having an advantage to society, 8. With the changes of technology, it can be complicated to use.
  • 42. APPLICATIONFILL ME UP Analyze the matrix, each platform is provided with example for your guide, provide your own usual experiences in dealing with media convergence. Media Convergence In: Platform Specific Purposes ex. Education Google Classroom Gather topics and hand-in outputs online. 1. Communication 2. Vacation 3. Entertainment 4. News 5. Advertisement
  • 43. Assessment 20-points quiz Instructions: Identify and choose the best answer of the following questions: 2PTS 1. Which of the following refers to the coming together of the old media and the new media? A. Print Media B. Media Convergence C. Internet 2. The following are the common textual convergence except one. B. Newspaper B. Messenger C. Skype 3. Media convergence is the joining of 3 Cs which of the following is not the 3 Cs? A. Computing, communication and content B. Compounding, computing and content. C. Communication, Computing and content
  • 44. 4. Which is the merging of technologies that allows access previously inaccessible technologies in one device? A. Textual convergence B. Social Media C. Technological 5. Which is the engagement of established media institutions in the digital media space, and the rise of digitally-based companies ? B. Economy/Industrial B. Social Media C. Technological 6.Whic is considered as the new driver of the convergent sector? C. Economy/Industrial B. Social Media C. Technological 7. Which is the reuse and the remixing into what has been termed a transmedia model where stories and media content are dispersed into multiple media platforms? A. Textual convergence B. Social Media C. Technological
  • 45. 15-20. (6 points) Essay Why we need to converge to this new media?
  • 46. ASSIGNMENT Research about the following words write it on your MIL notebook: A.Genre B. Conventions C.Technical Codes

Editor's Notes

  • #6: Can you use these words in a sentence? Why do you think we had these words?
  • #7: Can you use these words in a sentence? Why do you think we had these words?
  • #8: Can you use these words in a sentence? Why do you think we had these words?
  • #9: Can you use these words in a sentence? Why do you think we had these words?
  • #10: Can you use these words in a sentence? Why do you think we had these words?
  • #30: Computer technology- is the design to better help people better in school, office or at home. It is the merging of the technologies that allows us to access in just one device.
  • #31: It is transmedia exploitation of branded properties associated with the original product to expand potential audience and saturate the market. Economic convergence occurs when a company controls several products or services within the same industry. For example, in the entertainment industry a single company may have interests across many kinds of media. For example, Rupert Murdochs News Corporation is involved in book publishing (HarperCollins), newspapers (New York Post,The Wall Street Journal), sports (Colorado Rockies), broadcast television (Fox), cable television (FX, National Geographic Channel), film (20th Century Fox), Internet (MySpace), and many other media.
  • #33: What is the convergence on this setting? Do you know how to earn income on reels? How to monetize Reels?
  • #39: It is being interactive.