Types & appeal of ads.
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This document contains summaries of print and television advertisements from various brands such as Bacardi Blast, Auto Expo, AXE Body Spray, Bombay Dyeing, Streax Hair Colour, Hero Motocorp, Tata Tea, Incredible India, Pulse Polio, and Reliance. Each summary includes the type of advertisement, its target appeal, and its tagline. The advertisements use different appeals including rational, emotional, social, and sexual to promote their brands, products, and messages.
Types & appeal of ads.
- 1. Advertisem ents Made by Anuja Srivastava Shivangi Shreya Siddharth Rai
- 2. PRINT ADS
- 4. Type : Surrogate Appeal : Rational Tagline : Indias Biggest Wildest
- 5. AUTO EXPO
- 6. Type : Local Appeal : Rational Tagline : The Complete Automotive Show
- 8. Type : Brand Appeal : Sex Tagline : As Irresistible as Chocolate
- 10. Type : Institutional Appeal : Rational Tagline : Bring Style Home
- 12. Type : Brand Appeal : Rational Tagline : Rang Do Apne Sapne
- 13. TELEVISION ADS
- 14. HERO MOTOCORP
- 15. Type : Institutional Appeal: Emotional Tagline: Hum Mein Hai Hero
- 16. TATA TEA
- 17. Type : Social Appeal: Rational Tagline: Jaago Re
- 18. INCREDIBLE INDIA
- 19. Type : Non-commercial Appeal: Emotional Tagline: Attithi Devo Bhavah
- 20. PULSE POLIO
- 21. Type : Reminder Appeal : Rational Tagline : Do Boond Zindagi Ki
- 22. RELIANCE
- 23. Type : National Appeal : Rational Tagline :Call Connect At One Go