2. 3 TYPES OF MEDIA
PRINT
MEDIA
BROADCAST
MEDIA
NEW
MEDIA
3. PRINT MEDIA
Consisting of paper
and ink, reproduced
in a printing process
that is traditionally
mechanical
4. KINDS OF PRINT MEDIA
TEXT MEDIA VISUAL MEDIA
A simple and flexible
format for conveying
ideas, whether
handwritten or
printed
Pictures, photos,
images and graphics
used to channel
communication using
the sense of sight
5. TYPOGRAPHY
Refers to the art and
technique of arranging the
visual component of the
written word; features textual
designs with optical illusions
to improve readability and
help convey meaning.
9. Information Graphics (Infographics)
Is a visual representation of
information to understand the
high-volume and complex data
easily, e.g., graphs, charts
10. Cartoons
A sketch or drawing intended as
satire, caricature, or humor e.g.,
comic strip, editorial cartoon in
newspaper and magazines
11. Photography
A photography is an image
created by light captured on
light-sensitive surface , which is
usually photographic in film.
13. KINDS OF BROADCAST MEDIA
AUDIO MEDIA MULTIMEDIA
Uses audio or voice
recording as a medium
in the delivery of
information to appeal to
the auditory sense.
Concerned with
computer-controlled
integration of different
media types where every
information can be
stored, communicated,
and handled digitally
14. NEW MEDIA
Term used to integrate
the different
technologies emerging
on one digital platform
to organize and
distribute content
16. Media Convergence
The emerging of different
equipment and tools for
producing and distributing
news through digitalization
and computer networking.
17. Allows media to be produced
and distributed on multiple
devices (technological
convergence )
Synergy of communication,
content, and computing in the
digital world