An abridged version of the presentation I gave at the TZMI Annual Global TiO2 conference in Singapore Oct 09.
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TZMI Oct 09 TiO2 Presentation Singapore
1. David McCoy
Has the industry reached the bottom?
TZMI Congress/ Asia in focus
Singapore| 22-23 October 2009
2. Key points about the world
yp
Clear “V” shaped downturn for the global market
Emerging markets strongest growth in 2010
Destocking complete
Pigment inventory levels recalibrated –
production trimmed
Cost pressures throughout the supply chain –
TiO2 producers under severe stress
TZMI Congress/ Asia in focus
4
Singapore| 22-23 October 2009
3. Changing markets for TiO2
g g
1980
1990
18%
46%
21%
36% 2000
42%
37% 26%
38%
36%
Americas EMEA Asia-Pacific
TZMI Congress/ Asia in focus
5
Singapore| 22-23 October 2009
4. Demand in 2008
4.72 million tonnes
5% 2% 1%
6% 3% 2%
3%
7%
9%
24%
23% 57%
23%
35%
North America Western Europe Coatings Plastics
Paper Specialties
Asia Pacific Central Europe
Inks Fibres
Central & South America Middle East & Africa Rubber Food & Pharmaceuticals
TZMI Congress/ Asia in focus
6
Singapore| 22-23 October 2009
5. TiO2 pigment supply changes
pg pp y g
1998
4% 14% Chloride 60%, Sulfate 40%
4% 23%
3%
Outlook for chloride grow at expense of sulfate
4%
5 largest produced 73.7% of global market
18%
ISK produced 20% of Asia-Pacific market
11% 13% 9%
China
Chi produced 18% of Asia Pacific market
d d f A i P ifi k
DuPont Cristal Global
Tronox
Kronos
Huntsman Tioxide
Sachtleben Kemira
2008
Ishihara Sangyo Kaisha Chinese
Others Chl id 57%, Sulfate 43%
Chloride 57% S lf t
10% Sulfate the dominant growth platform, but
19% everyone still wants chloride technology
16%
5 largest produced 66.0% of global market
15% ISK produced 11% of Asia-Pacific market
4%
4% 12% China produced 52% of Asia Pacific market
9%
11%
TZMI Congress/ Asia in focus
7
Singapore| 22-23 October 2009
6. Global economic activity “heat map”
Sep 08 Oct 08 Nov 08 Dec 08 Jan 09 Feb 09 Mar 09 Apr 09 May 09 Jun 09 Jul 09 Aug 09
Western
US Contracting @ increasing rate
Hemisphere
Canada Moving sideways No
Mexico
M i data
d t
Brazil
Argentina Contracting @ moderating rate
Asia-Pacific Japan
Australia
Korea Expansion below trend line
Exp above
China
trend line
India
Europe Germany
France
Italy
UK
Turkey
Russia
Source: Haver Analytics, Bloomberg, IMF, Global Data Source
TZMI Congress/ Asia in focus
9
Singapore| 22-23 October 2009
7. IMF 2010 GDP forecasts
Eurozone 0.3
-0.3
UK 0.9
09
0.2
US 1.5
0.8
Japan 1.7
1.7
17
India 6.4
6.5
China 9.0
8.5
Advanced
Ad d 1.3
13
0.6
Emerging 5.1
4.7
World 3.1
2.5
-2 0 2 4 6 8 10
% change year-on-year
Oct-09
Oct 09 Jul-09
Jul 09
TZMI Congress/ Asia in focus
10
Singapore| 22-23 October 2009
8. Emerging markets – key for g
g g y growth
Mature Emerging
Per Capita Per Capita
Architectural < 2 litres
8 litres
Paint
Industrial and Special
13 litres < 6 litres
Purpose Coatings
Plastics ~100 kg ~20 kg
Paper
P ~170 k
170 kg ~25 kg
Source: Food & Agriculture Organization of the UN, 2005 data for paper and paperboard; Plastic Europe Market
Research Group (PEMRG) 2005 plastics data; Euromonitor 2007 coatings data; WorldBank population data
TZMI Congress/ Asia in focus
12
Singapore| 22-23 October 2009
9. Coatings raw materials
g
5%
12% Additives
27% 12%
Solvents
32%
38%
TiO2 / Pigments / Fillers
44%
31%
Resins
Volume Spend
TZMI Congress/ Asia in focus
13
Singapore| 22-23 October 2009
10. Largest coatings companies - 2008
g g p
Revenue
US$ billions
16
14
12
10
8
6
4
2
0
Masco
Kansai
Valspar
PPG
Nobel
SHW
RPM
BASF
Nippon
DuPont
Akzo
Source: Company reports, TZMI estimates
TZMI Congress/ Asia in focus
14
Singapore| 22-23 October 2009
11. Revenue-based market share 2008
achtleben
Huntsman
Jinhong
Billions
DuPont
Kronos
omon
ronox
Cristal
SK
Lo
Sa
IS
Tr
100% 100%
90% 90%
80% 80%
70% 70%
60% 60%
50% 50%
40% 40%
30% 30%
20% 20%
10% 10%
0% 0%
Masco
Kansai
Valspar
PPG
RPM
Akz Nobel
SHW
BASF
Nippon
DuPont
zo
Source: Company reports, TZMI database
TZMI Congress/ Asia in focus
15
Singapore| 22-23 October 2009
12. Long term TiO2 pigment demand growth
g pg g
‘000 tonnes
2,000
1,800 3.0% CAGR
1.7% CAGR
1,600
5.5% CAGR
1,400
1,200
1,000
800
600
400
200
0
1980
1982
1984
1986
1988
1990
1992
1994
1996
1998
2000
2002
2004
2006
2008
EMEA Americas
A i Asia-Pacific
A i P ifi
Source: TZMI Database
TZMI Congress/ Asia in focus
16
Singapore| 22-23 October 2009
13. Long term TiO2 demand growth – China Impact
g g p
‘000 tonnes
5,000
3.1%
3 1% CAGR
4,500
4,000 2.5%CAGR
3,500
3,000
2,500
2,000
1,500
1,000
1980
1982
1984
1986
1988
1990
1992
1994
1996
1998
2000
2002
2004
2006
2008
Global Global net China
Source: TZMI Database
TZMI Congress/ Asia in focus
17
Singapore| 22-23 October 2009
14. Long term demand growth – Looking forward
g g g
‘000 tonnes
6,000 3.2%
3 2% CAGR
5,500
5,000
4,500 1.8% CAGR
4,000
,
3,500
3,000
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009f
2010f
2012f
2013f
2014f
2015f
2011f
Global Global net China 30 yr trendline
Source: TZMI Database
TZMI Congress/ Asia in focus
21
Singapore| 22-23 October 2009
15. China in the world: Demand
Cumulative
incremental demand
(‘000 tonnes)
1,600
1 600 60%
1,400 53%
44%
1,200 45%
42%
38% 39% 41%
1,000 38%
800 32% 30%
600 23%
%
400 15%
200 8%
0 0%
2009f 2010f 2011f 2012f 2013f 2014f 2015f
ROW Chinese exports China domestic China % of world growth
TZMI Congress/ Asia in focus
23
Singapore| 22-23 October 2009
17. In summary
y
The worst is probably behind us, although the
rebound in mature markets will take longer
Economic outlook to 2010 is looking more
positive with each forecast
Restocking will drive Q1 demand and maybe
some Q4 demand if price increases look to flow
through in early 2010
Rebound in pricing to begin in early 2010 and
continue through to 2012.
TZMI Congress/ Asia in focus
28
Singapore| 22-23 October 2009
18. In summary
y
Consolidation in the pigment and coatings sector
is likely to continue.
No greenfields TiO2 plants outside of China for at
2-3 years.
least 2 3 years
China’s domestic market should not be
underestimated – two tier pricing structure to
continue for several years.
TZMI Congress/ Asia in focus
29
Singapore| 22-23 October 2009
19. Helping the global titanium and
zircon industries to achieve maximum
value from resources.
TZMI Congress/ Asia in focus
Singapore| 22-23 October 2009