際際滷

際際滷Share a Scribd company logo
School of Medicine
Social Media Plan
Stephen Beehler
& Wendy Darling
School of Medicine on Facebook

www.facebook.com/EmoryMedicine
Where Likes Come From
 Promotion on Emorys main Facebook page
 Other Emory organizations on Facebook
 School of Medicine TV info screens
 School of Medicine web site
 People seeing their friends activity (Reach)
 People and organizations sharing Pages stories
 Facebook search
What Gets Posted
 Medicine news stories

 Medicine calendar events
 Photos
 Event announcements
 New videos
 Lab Land blog posts
 Emory Healthcare stories
 Nursing & Public Health
stories (when relevant)

 Media coverage of
Medicine 
doctors, research, patient
stories
 Emory Report & Emory
Magazine stories
 Emory Medicine / Health
stories
 Facebook posts by others
 departments, Research
America, NIH, AAMC, etc.
Sample Stories
Most Popular Posts
 Photos of people or campus
 Accolades, recognition for
Emory
Healthcare, professors, departm
ents
 Department in the Spotlight
 Featured
professors, researchers, grad
students
 Technology & research
 Research funding

 Stories about being a doctor or
a med student
Whats Next?
 Facebook ad promo campaign

 Include in upcoming School of Medicine e-blast
 Involve departments
 Work with School of Medicine Alumni office
 Twitter

Questions?

More Related Content

Similar to Emory School of Medicine Social Media Plan (20)

Using Storify for Professional Show & Tell
Using Storify for Professional Show & TellUsing Storify for Professional Show & Tell
Using Storify for Professional Show & Tell
Emory University
Emory Medicine: Strategic Communications
Emory Medicine: Strategic CommunicationsEmory Medicine: Strategic Communications
Emory Medicine: Strategic Communications
Emory University
Emory News Center
Emory News CenterEmory News Center
Emory News Center
Emory University
Social media for Doctors
Social media for DoctorsSocial media for Doctors
Social media for Doctors
Sameh Shehata
Students In One Health: Recent developments and moving forward
Students In One Health: Recent developments and moving forwardStudents In One Health: Recent developments and moving forward
Students In One Health: Recent developments and moving forward
Neil Vezeau
Social media for the Gynecologic Oncology Practitioner and Researcher
Social media for the Gynecologic Oncology Practitioner and ResearcherSocial media for the Gynecologic Oncology Practitioner and Researcher
Social media for the Gynecologic Oncology Practitioner and Researcher
Emil Lou, M.D., Ph.D, FACP
Healthcare Social Media
Healthcare Social MediaHealthcare Social Media
Healthcare Social Media
Simonsl
Social media for interactions with patients and colleagues - #AACR15 - April ...
Social media for interactions with patients and colleagues - #AACR15 - April ...Social media for interactions with patients and colleagues - #AACR15 - April ...
Social media for interactions with patients and colleagues - #AACR15 - April ...
Emil Lou, M.D., Ph.D, FACP
Asmbs New orleans 10142016
Asmbs New orleans 10142016Asmbs New orleans 10142016
Asmbs New orleans 10142016
American Society of Metabolic and Bariatric Surgeons Connecticut Chapter
#SoMe for Surgeons: Opportunity & Peril - 2018 - St. Agnes Grand Rounds - final
#SoMe for Surgeons: Opportunity & Peril - 2018 - St. Agnes Grand Rounds - final#SoMe for Surgeons: Opportunity & Peril - 2018 - St. Agnes Grand Rounds - final
#SoMe for Surgeons: Opportunity & Peril - 2018 - St. Agnes Grand Rounds - final
Niraj Gusani
Nevada Chronic Disease Conference
Nevada Chronic Disease ConferenceNevada Chronic Disease Conference
Nevada Chronic Disease Conference
Makala Arce
Reputable Sources in a Pandemic: How to Find and Evaluate Information You Can...
Reputable Sources in a Pandemic: How to Find and Evaluate Information You Can...Reputable Sources in a Pandemic: How to Find and Evaluate Information You Can...
Reputable Sources in a Pandemic: How to Find and Evaluate Information You Can...
Kara Gavin
Social media in healthcare marketing
Social media in healthcare marketingSocial media in healthcare marketing
Social media in healthcare marketing
Shantanu Ghosh
Deakin social media presentation may 2013
Deakin social media presentation may 2013Deakin social media presentation may 2013
Deakin social media presentation may 2013
Terilichtenstein
Ou nnp.10.2011
Ou nnp.10.2011Ou nnp.10.2011
Ou nnp.10.2011
Clara Song
A PhD: A Career in Nursing Research
A PhD: A Career in Nursing ResearchA PhD: A Career in Nursing Research
A PhD: A Career in Nursing Research
Kelly Brittain
Communicating for a Research Institution
Communicating for a Research InstitutionCommunicating for a Research Institution
Communicating for a Research Institution
Kara Gavin
Leveraging the Latest Social Tools and Networks to Enhance Clinical Trial Rec...
Leveraging the Latest Social Tools and Networks to Enhance Clinical Trial Rec...Leveraging the Latest Social Tools and Networks to Enhance Clinical Trial Rec...
Leveraging the Latest Social Tools and Networks to Enhance Clinical Trial Rec...
Lee Aase
ASMBSNY05052016-slideshare
ASMBSNY05052016-slideshareASMBSNY05052016-slideshare
ASMBSNY05052016-slideshare
American Society of Metabolic and Bariatric Surgeons Connecticut Chapter
Important sites for pediatrician
Important sites for pediatricianImportant sites for pediatrician
Important sites for pediatrician
Mustafa selim
Using Storify for Professional Show & Tell
Using Storify for Professional Show & TellUsing Storify for Professional Show & Tell
Using Storify for Professional Show & Tell
Emory University
Emory Medicine: Strategic Communications
Emory Medicine: Strategic CommunicationsEmory Medicine: Strategic Communications
Emory Medicine: Strategic Communications
Emory University
Social media for Doctors
Social media for DoctorsSocial media for Doctors
Social media for Doctors
Sameh Shehata
Students In One Health: Recent developments and moving forward
Students In One Health: Recent developments and moving forwardStudents In One Health: Recent developments and moving forward
Students In One Health: Recent developments and moving forward
Neil Vezeau
Social media for the Gynecologic Oncology Practitioner and Researcher
Social media for the Gynecologic Oncology Practitioner and ResearcherSocial media for the Gynecologic Oncology Practitioner and Researcher
Social media for the Gynecologic Oncology Practitioner and Researcher
Emil Lou, M.D., Ph.D, FACP
Healthcare Social Media
Healthcare Social MediaHealthcare Social Media
Healthcare Social Media
Simonsl
Social media for interactions with patients and colleagues - #AACR15 - April ...
Social media for interactions with patients and colleagues - #AACR15 - April ...Social media for interactions with patients and colleagues - #AACR15 - April ...
Social media for interactions with patients and colleagues - #AACR15 - April ...
Emil Lou, M.D., Ph.D, FACP
#SoMe for Surgeons: Opportunity & Peril - 2018 - St. Agnes Grand Rounds - final
#SoMe for Surgeons: Opportunity & Peril - 2018 - St. Agnes Grand Rounds - final#SoMe for Surgeons: Opportunity & Peril - 2018 - St. Agnes Grand Rounds - final
#SoMe for Surgeons: Opportunity & Peril - 2018 - St. Agnes Grand Rounds - final
Niraj Gusani
Nevada Chronic Disease Conference
Nevada Chronic Disease ConferenceNevada Chronic Disease Conference
Nevada Chronic Disease Conference
Makala Arce
Reputable Sources in a Pandemic: How to Find and Evaluate Information You Can...
Reputable Sources in a Pandemic: How to Find and Evaluate Information You Can...Reputable Sources in a Pandemic: How to Find and Evaluate Information You Can...
Reputable Sources in a Pandemic: How to Find and Evaluate Information You Can...
Kara Gavin
Social media in healthcare marketing
Social media in healthcare marketingSocial media in healthcare marketing
Social media in healthcare marketing
Shantanu Ghosh
Deakin social media presentation may 2013
Deakin social media presentation may 2013Deakin social media presentation may 2013
Deakin social media presentation may 2013
Terilichtenstein
Ou nnp.10.2011
Ou nnp.10.2011Ou nnp.10.2011
Ou nnp.10.2011
Clara Song
A PhD: A Career in Nursing Research
A PhD: A Career in Nursing ResearchA PhD: A Career in Nursing Research
A PhD: A Career in Nursing Research
Kelly Brittain
Communicating for a Research Institution
Communicating for a Research InstitutionCommunicating for a Research Institution
Communicating for a Research Institution
Kara Gavin
Leveraging the Latest Social Tools and Networks to Enhance Clinical Trial Rec...
Leveraging the Latest Social Tools and Networks to Enhance Clinical Trial Rec...Leveraging the Latest Social Tools and Networks to Enhance Clinical Trial Rec...
Leveraging the Latest Social Tools and Networks to Enhance Clinical Trial Rec...
Lee Aase
Important sites for pediatrician
Important sites for pediatricianImportant sites for pediatrician
Important sites for pediatrician
Mustafa selim

More from Emory University (20)

Preservation and History at the Healey Building
Preservation and History at the Healey BuildingPreservation and History at the Healey Building
Preservation and History at the Healey Building
Emory University
Social Media Campaign: Black History Month 2020
Social Media Campaign: Black History Month 2020Social Media Campaign: Black History Month 2020
Social Media Campaign: Black History Month 2020
Emory University
Scientific Writing for a Public Audience
Scientific Writing for a Public AudienceScientific Writing for a Public Audience
Scientific Writing for a Public Audience
Emory University
Facebook Boost - Pay to Play Social Media in Higher Education
Facebook Boost - Pay to Play Social Media in Higher EducationFacebook Boost - Pay to Play Social Media in Higher Education
Facebook Boost - Pay to Play Social Media in Higher Education
Emory University
Facebook Boost: Pay-for-Play Test
Facebook Boost: Pay-for-Play TestFacebook Boost: Pay-for-Play Test
Facebook Boost: Pay-for-Play Test
Emory University
Social Media: Research Beat
Social Media: Research BeatSocial Media: Research Beat
Social Media: Research Beat
Emory University
Twitter: A Practical Guide for Healthcare Leaders
Twitter: A Practical Guide for Healthcare LeadersTwitter: A Practical Guide for Healthcare Leaders
Twitter: A Practical Guide for Healthcare Leaders
Emory University
Best Practices Every Communicator Should Learn from Ebola
Best Practices Every Communicator Should  Learn from EbolaBest Practices Every Communicator Should  Learn from Ebola
Best Practices Every Communicator Should Learn from Ebola
Emory University
Top 10 Things to Have in Your Crisis Plan
Top 10 Things to Have  in Your Crisis PlanTop 10 Things to Have  in Your Crisis Plan
Top 10 Things to Have in Your Crisis Plan
Emory University
Why Should I Use Social Media?
Why Should I Use Social Media?Why Should I Use Social Media?
Why Should I Use Social Media?
Emory University
Using Social Media to Enhance Your Online Research Presence
Using Social Media to Enhance Your Online Research PresenceUsing Social Media to Enhance Your Online Research Presence
Using Social Media to Enhance Your Online Research Presence
Emory University
Emory Match Day 2015
Emory Match Day 2015Emory Match Day 2015
Emory Match Day 2015
Emory University
Using Social Media to Enhance Your Online Research Presence
Using Social Media to Enhance Your Online Research PresenceUsing Social Media to Enhance Your Online Research Presence
Using Social Media to Enhance Your Online Research Presence
Emory University
Is Tumblr Right for Your School?
Is Tumblr Right for Your School? Is Tumblr Right for Your School?
Is Tumblr Right for Your School?
Emory University
HighEdWeb 2013 - 9 Takeaways
HighEdWeb 2013 - 9 TakeawaysHighEdWeb 2013 - 9 Takeaways
HighEdWeb 2013 - 9 Takeaways
Emory University
Making That Tumblr Tumble
Making That Tumblr TumbleMaking That Tumblr Tumble
Making That Tumblr Tumble
Emory University
MARTA Feedback
MARTA FeedbackMARTA Feedback
MARTA Feedback
Emory University
Magazines in the Digital Age
Magazines in the Digital AgeMagazines in the Digital Age
Magazines in the Digital Age
Emory University
Building & Using Your Twitter Network
Building & Using Your Twitter NetworkBuilding & Using Your Twitter Network
Building & Using Your Twitter Network
Emory University
Integration
IntegrationIntegration
Integration
Emory University
Preservation and History at the Healey Building
Preservation and History at the Healey BuildingPreservation and History at the Healey Building
Preservation and History at the Healey Building
Emory University
Social Media Campaign: Black History Month 2020
Social Media Campaign: Black History Month 2020Social Media Campaign: Black History Month 2020
Social Media Campaign: Black History Month 2020
Emory University
Scientific Writing for a Public Audience
Scientific Writing for a Public AudienceScientific Writing for a Public Audience
Scientific Writing for a Public Audience
Emory University
Facebook Boost - Pay to Play Social Media in Higher Education
Facebook Boost - Pay to Play Social Media in Higher EducationFacebook Boost - Pay to Play Social Media in Higher Education
Facebook Boost - Pay to Play Social Media in Higher Education
Emory University
Facebook Boost: Pay-for-Play Test
Facebook Boost: Pay-for-Play TestFacebook Boost: Pay-for-Play Test
Facebook Boost: Pay-for-Play Test
Emory University
Social Media: Research Beat
Social Media: Research BeatSocial Media: Research Beat
Social Media: Research Beat
Emory University
Twitter: A Practical Guide for Healthcare Leaders
Twitter: A Practical Guide for Healthcare LeadersTwitter: A Practical Guide for Healthcare Leaders
Twitter: A Practical Guide for Healthcare Leaders
Emory University
Best Practices Every Communicator Should Learn from Ebola
Best Practices Every Communicator Should  Learn from EbolaBest Practices Every Communicator Should  Learn from Ebola
Best Practices Every Communicator Should Learn from Ebola
Emory University
Top 10 Things to Have in Your Crisis Plan
Top 10 Things to Have  in Your Crisis PlanTop 10 Things to Have  in Your Crisis Plan
Top 10 Things to Have in Your Crisis Plan
Emory University
Why Should I Use Social Media?
Why Should I Use Social Media?Why Should I Use Social Media?
Why Should I Use Social Media?
Emory University
Using Social Media to Enhance Your Online Research Presence
Using Social Media to Enhance Your Online Research PresenceUsing Social Media to Enhance Your Online Research Presence
Using Social Media to Enhance Your Online Research Presence
Emory University
Using Social Media to Enhance Your Online Research Presence
Using Social Media to Enhance Your Online Research PresenceUsing Social Media to Enhance Your Online Research Presence
Using Social Media to Enhance Your Online Research Presence
Emory University
Is Tumblr Right for Your School?
Is Tumblr Right for Your School? Is Tumblr Right for Your School?
Is Tumblr Right for Your School?
Emory University
HighEdWeb 2013 - 9 Takeaways
HighEdWeb 2013 - 9 TakeawaysHighEdWeb 2013 - 9 Takeaways
HighEdWeb 2013 - 9 Takeaways
Emory University
Making That Tumblr Tumble
Making That Tumblr TumbleMaking That Tumblr Tumble
Making That Tumblr Tumble
Emory University
Magazines in the Digital Age
Magazines in the Digital AgeMagazines in the Digital Age
Magazines in the Digital Age
Emory University
Building & Using Your Twitter Network
Building & Using Your Twitter NetworkBuilding & Using Your Twitter Network
Building & Using Your Twitter Network
Emory University

Recently uploaded (20)

The best content marketing in the travel industry
The best content marketing in the travel industryThe best content marketing in the travel industry
The best content marketing in the travel industry
vanessaguedou
12 E commerce Marketplaces To Sell Products (2025)
12 E commerce Marketplaces To Sell Products (2025)12 E commerce Marketplaces To Sell Products (2025)
12 E commerce Marketplaces To Sell Products (2025)
Kun Fulfilment Ltd
What is WhatsApp Marketing Strategies for Business Success.pdf
What is WhatsApp Marketing Strategies for Business Success.pdfWhat is WhatsApp Marketing Strategies for Business Success.pdf
What is WhatsApp Marketing Strategies for Business Success.pdf
Middle Mania Marketing Agency
Company Profile Dune Creative Design .pptx
Company Profile Dune Creative Design .pptxCompany Profile Dune Creative Design .pptx
Company Profile Dune Creative Design .pptx
snehastanly2000
BEST SELLER! WA 081225036194, Jahit Dress Brukat Payet by Rumah Jahit Azka
BEST SELLER! WA 081225036194, Jahit Dress Brukat Payet by Rumah Jahit AzkaBEST SELLER! WA 081225036194, Jahit Dress Brukat Payet by Rumah Jahit Azka
BEST SELLER! WA 081225036194, Jahit Dress Brukat Payet by Rumah Jahit Azka
Jahit Custom Azka
Introduction Of Masonone.us | Greater Mason Area Portal Serving
Introduction Of Masonone.us | Greater Mason Area Portal  ServingIntroduction Of Masonone.us | Greater Mason Area Portal  Serving
Introduction Of Masonone.us | Greater Mason Area Portal Serving
MasonOne
Personal Brand Development: A Digital Marketing Strategy
Personal Brand Development: A Digital Marketing StrategyPersonal Brand Development: A Digital Marketing Strategy
Personal Brand Development: A Digital Marketing Strategy
yeshwimbu
Turn client websites into revenue engines
Turn client websites into revenue enginesTurn client websites into revenue engines
Turn client websites into revenue engines
Anton Shulke
How Does a Digital Marketing & Advertising Agency Create Engaging Content.pdf
How Does a Digital Marketing & Advertising Agency Create Engaging Content.pdfHow Does a Digital Marketing & Advertising Agency Create Engaging Content.pdf
How Does a Digital Marketing & Advertising Agency Create Engaging Content.pdf
Whiz Marketers
Epona Horse Rescue Project by Norma Marrero
Epona Horse Rescue Project by Norma MarreroEpona Horse Rescue Project by Norma Marrero
Epona Horse Rescue Project by Norma Marrero
marreronn
Sustainability in Marketing
Sustainability in Marketing      Sustainability in Marketing
Sustainability in Marketing
Dr. Salem Baidas
GetResponse-The-All-in-One-Marketing-Platform.pdf
GetResponse-The-All-in-One-Marketing-Platform.pdfGetResponse-The-All-in-One-Marketing-Platform.pdf
GetResponse-The-All-in-One-Marketing-Platform.pdf
Marc Clarysse
How Audiences use Technology and its Impact on their Lives
How Audiences use Technology and its Impact on their LivesHow Audiences use Technology and its Impact on their Lives
How Audiences use Technology and its Impact on their Lives
amiejulianoamaral
Boost Enrollments with Google Ads for School | Ritz Media World
Boost Enrollments with Google Ads for School | Ritz Media WorldBoost Enrollments with Google Ads for School | Ritz Media World
Boost Enrollments with Google Ads for School | Ritz Media World
Eleque Infra
Sustainability and Marketing
Sustainability and Marketing      Sustainability and Marketing
Sustainability and Marketing
Dr. Salem Baidas
Biography of David Kircus
Biography of David KircusBiography of David Kircus
Biography of David Kircus
David Kircus
The Role of Influencer Marketing in 2025
The Role of Influencer Marketing in 2025The Role of Influencer Marketing in 2025
The Role of Influencer Marketing in 2025
Leadcrew - Digital Marketing Agency in Karachi
The Secret Guide to Marketing Your Local Business For More Sales & Customers!
The Secret Guide to Marketing Your Local Business For More Sales & Customers!The Secret Guide to Marketing Your Local Business For More Sales & Customers!
The Secret Guide to Marketing Your Local Business For More Sales & Customers!
Hopeton Wilson
Sustainable Advertising
Sustainable Advertising      Sustainable Advertising
Sustainable Advertising
Dr. Salem Baidas
2905455_4358C00A-MedicalTourismSeminarFinal12thApril2018.pptx
2905455_4358C00A-MedicalTourismSeminarFinal12thApril2018.pptx2905455_4358C00A-MedicalTourismSeminarFinal12thApril2018.pptx
2905455_4358C00A-MedicalTourismSeminarFinal12thApril2018.pptx
AkashKumar315930
The best content marketing in the travel industry
The best content marketing in the travel industryThe best content marketing in the travel industry
The best content marketing in the travel industry
vanessaguedou
12 E commerce Marketplaces To Sell Products (2025)
12 E commerce Marketplaces To Sell Products (2025)12 E commerce Marketplaces To Sell Products (2025)
12 E commerce Marketplaces To Sell Products (2025)
Kun Fulfilment Ltd
What is WhatsApp Marketing Strategies for Business Success.pdf
What is WhatsApp Marketing Strategies for Business Success.pdfWhat is WhatsApp Marketing Strategies for Business Success.pdf
What is WhatsApp Marketing Strategies for Business Success.pdf
Middle Mania Marketing Agency
Company Profile Dune Creative Design .pptx
Company Profile Dune Creative Design .pptxCompany Profile Dune Creative Design .pptx
Company Profile Dune Creative Design .pptx
snehastanly2000
BEST SELLER! WA 081225036194, Jahit Dress Brukat Payet by Rumah Jahit Azka
BEST SELLER! WA 081225036194, Jahit Dress Brukat Payet by Rumah Jahit AzkaBEST SELLER! WA 081225036194, Jahit Dress Brukat Payet by Rumah Jahit Azka
BEST SELLER! WA 081225036194, Jahit Dress Brukat Payet by Rumah Jahit Azka
Jahit Custom Azka
Introduction Of Masonone.us | Greater Mason Area Portal Serving
Introduction Of Masonone.us | Greater Mason Area Portal  ServingIntroduction Of Masonone.us | Greater Mason Area Portal  Serving
Introduction Of Masonone.us | Greater Mason Area Portal Serving
MasonOne
Personal Brand Development: A Digital Marketing Strategy
Personal Brand Development: A Digital Marketing StrategyPersonal Brand Development: A Digital Marketing Strategy
Personal Brand Development: A Digital Marketing Strategy
yeshwimbu
Turn client websites into revenue engines
Turn client websites into revenue enginesTurn client websites into revenue engines
Turn client websites into revenue engines
Anton Shulke
How Does a Digital Marketing & Advertising Agency Create Engaging Content.pdf
How Does a Digital Marketing & Advertising Agency Create Engaging Content.pdfHow Does a Digital Marketing & Advertising Agency Create Engaging Content.pdf
How Does a Digital Marketing & Advertising Agency Create Engaging Content.pdf
Whiz Marketers
Epona Horse Rescue Project by Norma Marrero
Epona Horse Rescue Project by Norma MarreroEpona Horse Rescue Project by Norma Marrero
Epona Horse Rescue Project by Norma Marrero
marreronn
Sustainability in Marketing
Sustainability in Marketing      Sustainability in Marketing
Sustainability in Marketing
Dr. Salem Baidas
GetResponse-The-All-in-One-Marketing-Platform.pdf
GetResponse-The-All-in-One-Marketing-Platform.pdfGetResponse-The-All-in-One-Marketing-Platform.pdf
GetResponse-The-All-in-One-Marketing-Platform.pdf
Marc Clarysse
How Audiences use Technology and its Impact on their Lives
How Audiences use Technology and its Impact on their LivesHow Audiences use Technology and its Impact on their Lives
How Audiences use Technology and its Impact on their Lives
amiejulianoamaral
Boost Enrollments with Google Ads for School | Ritz Media World
Boost Enrollments with Google Ads for School | Ritz Media WorldBoost Enrollments with Google Ads for School | Ritz Media World
Boost Enrollments with Google Ads for School | Ritz Media World
Eleque Infra
Sustainability and Marketing
Sustainability and Marketing      Sustainability and Marketing
Sustainability and Marketing
Dr. Salem Baidas
Biography of David Kircus
Biography of David KircusBiography of David Kircus
Biography of David Kircus
David Kircus
The Secret Guide to Marketing Your Local Business For More Sales & Customers!
The Secret Guide to Marketing Your Local Business For More Sales & Customers!The Secret Guide to Marketing Your Local Business For More Sales & Customers!
The Secret Guide to Marketing Your Local Business For More Sales & Customers!
Hopeton Wilson
Sustainable Advertising
Sustainable Advertising      Sustainable Advertising
Sustainable Advertising
Dr. Salem Baidas
2905455_4358C00A-MedicalTourismSeminarFinal12thApril2018.pptx
2905455_4358C00A-MedicalTourismSeminarFinal12thApril2018.pptx2905455_4358C00A-MedicalTourismSeminarFinal12thApril2018.pptx
2905455_4358C00A-MedicalTourismSeminarFinal12thApril2018.pptx
AkashKumar315930

Emory School of Medicine Social Media Plan

  • 1. School of Medicine Social Media Plan Stephen Beehler & Wendy Darling
  • 2. School of Medicine on Facebook www.facebook.com/EmoryMedicine
  • 3. Where Likes Come From Promotion on Emorys main Facebook page Other Emory organizations on Facebook School of Medicine TV info screens School of Medicine web site People seeing their friends activity (Reach) People and organizations sharing Pages stories Facebook search
  • 4. What Gets Posted Medicine news stories Medicine calendar events Photos Event announcements New videos Lab Land blog posts Emory Healthcare stories Nursing & Public Health stories (when relevant) Media coverage of Medicine doctors, research, patient stories Emory Report & Emory Magazine stories Emory Medicine / Health stories Facebook posts by others departments, Research America, NIH, AAMC, etc.
  • 6. Most Popular Posts Photos of people or campus Accolades, recognition for Emory Healthcare, professors, departm ents Department in the Spotlight Featured professors, researchers, grad students Technology & research Research funding Stories about being a doctor or a med student
  • 7. Whats Next? Facebook ad promo campaign Include in upcoming School of Medicine e-blast Involve departments Work with School of Medicine Alumni office Twitter Questions?