The document provides guidance on developing a business plan for a new organization. It explains that a business plan (1) describes the key aspects of an idea clearly and concisely, (2) communicates the idea to stakeholders and helps understand requirements, and (3) prepares for procurement processes. The document outlines the key components of a business plan, including vision, market analysis, services, governance model, resources, and finances. It emphasizes assessing market demand and competitors, developing a unique value proposition, and determining a sustainable operating model and governance structure.
2. Why do it?
A key part of the process of setting up a new organisation
Very likely to be required by your parent body
What does a business plan do?
Describes key features of your idea in a clear, concise and organised way.
Communicates your idea and help you understand the things you need to get
your consortium up and running.
Provides useful preparation for the procurement process and be a key reference
document for you and your stakeholders.
If youve never written a business plan before, dont be daunted.
Writing the document itself is fairly straightforward.
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3. Whats in a business plan?
Key components of a business plan:
1. Vision
2. Market analysis
3. Service definition
4. Operating model
5. Governance
6. Legal form
7. Team
8. Stakeholders and communications
9. Resources and finances
10.Transition plan
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4. Is there a market for your
services?
As a new organisation, you will be looking to secure contracts with
contracting authorities.
Be aware of the key dynamics of the market that you will be
competing in?
What do the customers want?
Who are your competitors?
How will you price your service? What will you need to charge to
make your consortium viable?
31/10/12 All rights reserved 息 Mutual Ventures Ltd 2011 4
5. Same service? New services?
Forming a new organisation gives you the chance to help deliver
better services within the community:
Be creative
What is going to make your service special, different, unique and successful?
Think about your track record and the skills and experience that
your team can bring to bear.
Look at the services you have been providing with a critical eye
(using the market analysis)
Opportunity to make changes and expand the scope of your offer
that will genuinely improve outcomes for your community.
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6. How do you want to govern the new
organisation?
Two main options:
Governance via a broad membership
Will this be representative?
How would the governing board be selected?
Is a practical model for a commercial organisation?
Governance via a selected/representative Board
Composition of the Board
How would the board be appointed?
Role/power of the Board
Who is the Board accountable to?
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7. What resources will you need?
What resources will you need to deliver your service? How will it be
shared between the different members of the consortia?
When thinking about your costs, start by listing out all the resources
needed to provide the service. For example:
Staff
Insurances
Office supplies
Travel costs
Property / Premises
Equipment
Technology
Back office support,
Governance costs, etc
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#4: The Business Plan is a LIVE document! Cornerstones of an organisation People, Sales, Delivery, Finances 31/10/12
#5: Consider: the size or total value of the market that youre entering. What proportion of that market will you need to capture to achieve the income you need? Will you need to diversify and provide new services to generate sufficient income? Will you need to acquire a number of customers so that you are not over-dependent on any one of them? Will you be competing with other organisations to win contracts? If so, who are these organisations, what are their strengths and weaknesses and what will set you apart from them? You may feel able to design your own brand (logo etc), website and other marketing material or choose to use professional help. If a friend or family member has the expertise that may be a good low cost option. 31/10/12