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Unethical Advertising

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Srikanth Lanke

Unethical advertising takes advantage of advertising channels solely to increase profits without consideration for ethics. Examples include stereotyping women, making exaggerated or unverified claims, unhealthy brand comparisons, using women as commodities, and unfair treatment of cultural beliefs. The document discusses unethical advertising practices such as exaggeration, false claims, stereotyping, and disrespecting cultures.

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JAWAHARLAL NEHRU TECHNOLOGICAL UNIVERSITY SCHOOL OF MANAGEMENT STUDIES KAKINADA Business Ethics & Corporate Governance (Unethical Advertising) Presented by: L.Srikanth 13021E0034
Introduction Unethical advertising means misusing the advertising channels for the sole purpose of getting profits by the companies ignoring ethical values.
Women stereotyping Exaggeration White ho to TIDE ho One Drop Challenge
Unverified Claims Unhealthy Brand Comparisons
Using women as commodity in advertising Unfair treatment of cultural beliefs
Unethical Advertising

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Unethical Advertising