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Unlock the Mobile
Secrets to Improve
Training and Job
Seeker Success
Christa Mallard
Mobile Solutions Consultant
Train by Cell
Patty Ruland
Senior Mobile Solutions Consultant
Train by Cell
Your Speakers
About Train by Cell
 Combines mobile technology
with engagement and
education strategies
 10 years experience
 4,000 Clients
Our clients
Middlesex County
Workforce Development
Borderplex solutions
National INdian
Council On Aging
AJC Workforce
New Haven, CT
Gloucester Co
Workforce Development
northeastern workforce
development board, NC
Goodwill Burlington county wdb, NJ
Workforce solutions-
southeast texas
Evolution of Mobile in the Workplace
 Email is like an old
rotary phone
 Low to no
response rate
 Faster, more efficient,
fire alarm effect
 Effortless, self-empowering
 Voluntary Opt-In leads
to high open rate
VERSUS
Evolution of Mobile in the Workplace
Email open rates are
below 20% and text
open rates are
above 90%
Text messages
are IMPOSSIBLE
not to look at
Text message
engagement is a
practical
guarantee that
your message will
be read
We offer two mobile technologies:
Text Messaging & Mobile Web
http://bycell.co/tplu
We know how to
increase engagement
 Push the engagement action via text -
job seekers always click
 Keep engagement bite sized (3 - 5 minutes)
 Let job seekers engage on their cell phones
 Provide content at their fingertips with the
mobile web site
BENEFITS
 Texting has ~98% open rate
(email at ~20%)
 Reach job seekers more easily /
instantly
 Ability to pre-schedule
text messages
 Push out links to training content
 People can opt-in to receive
content
What We Offer
Text Messaging
The use of Train by Cell has been instrumental in
disseminating information to our customers. Many of my
colleagues across the state are experiencing a large
volume of calls. We have seen just the opposite, because
we've been able to get information out in real time.
 Kevin Kurdziel
Middlesex County Workforce Development Director
BENEFITS
 Store all resources in one
mobile location, 24/7 available
 Change content on the fly
 No apps to download / update
What We Offer
Mobile Web
 Greater Accessibility
 Even if office is open, people feel safer and
are more likely to text in than come into an
office
 Track Employment
 Verify if job seekers have secured
employment
 Continued Engagement Post-Hire
 Maintain connection with job seeker as they
acclimate to their new employment
A Few Benefits
Use Cases
 Job seekers text in your designated
keyword (ex. Workforce) to a
shortcode to enroll into a list
 They can also text a secondary
keyword to enroll into a more
specific list (by job type, for ex)
 Send out hiring event alerts and
links to specific job openings to all
members on the list
Hiring Event
Reminders and Alerts
Text Chat
 Job seekers can respond
to text alerts you send
 You can text each respondent
individually from our texting
dashboard
 Follow up with job seeker to make sure
they have made it to their interview
 No need to use your own cell phone
Send daily advice and
pointers to keep job
seekers motivated
Tips and
Encouragement
Instant Access to Job
Seeker Content
 The mobile platform acts as a
repository for content
 OR as a portal where content is easily
accessed by clicking a link sent via
text
 Store resources, document or videos
for job seekers
Proof of Employment
 Job seekers can send a
picture of their pay stub to
prove they have secured
employment
 Keep pictures on file for
reporting/admin purposes
19
Try a Demo
Text
DEMO WORKFORCE
To
56512
Christa Mallard
christa@engagebycell.com
(912) 531-7925
Patty Ruland
patty@guidebycell.com
(707) 396-8584
Thank You

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UNLOCK THE MOBILE SECRETS TO IMPROVE TRAINING AND JOB SEEKER SUCCESS

  • 1. Unlock the Mobile Secrets to Improve Training and Job Seeker Success
  • 2. Christa Mallard Mobile Solutions Consultant Train by Cell Patty Ruland Senior Mobile Solutions Consultant Train by Cell Your Speakers
  • 3. About Train by Cell Combines mobile technology with engagement and education strategies 10 years experience 4,000 Clients
  • 4. Our clients Middlesex County Workforce Development Borderplex solutions National INdian Council On Aging AJC Workforce New Haven, CT Gloucester Co Workforce Development northeastern workforce development board, NC Goodwill Burlington county wdb, NJ Workforce solutions- southeast texas
  • 5. Evolution of Mobile in the Workplace Email is like an old rotary phone Low to no response rate Faster, more efficient, fire alarm effect Effortless, self-empowering Voluntary Opt-In leads to high open rate VERSUS
  • 6. Evolution of Mobile in the Workplace Email open rates are below 20% and text open rates are above 90% Text messages are IMPOSSIBLE not to look at Text message engagement is a practical guarantee that your message will be read
  • 7. We offer two mobile technologies: Text Messaging & Mobile Web http://bycell.co/tplu
  • 8. We know how to increase engagement Push the engagement action via text - job seekers always click Keep engagement bite sized (3 - 5 minutes) Let job seekers engage on their cell phones Provide content at their fingertips with the mobile web site
  • 9. BENEFITS Texting has ~98% open rate (email at ~20%) Reach job seekers more easily / instantly Ability to pre-schedule text messages Push out links to training content People can opt-in to receive content What We Offer Text Messaging
  • 10. The use of Train by Cell has been instrumental in disseminating information to our customers. Many of my colleagues across the state are experiencing a large volume of calls. We have seen just the opposite, because we've been able to get information out in real time. Kevin Kurdziel Middlesex County Workforce Development Director
  • 11. BENEFITS Store all resources in one mobile location, 24/7 available Change content on the fly No apps to download / update What We Offer Mobile Web
  • 12. Greater Accessibility Even if office is open, people feel safer and are more likely to text in than come into an office Track Employment Verify if job seekers have secured employment Continued Engagement Post-Hire Maintain connection with job seeker as they acclimate to their new employment A Few Benefits
  • 14. Job seekers text in your designated keyword (ex. Workforce) to a shortcode to enroll into a list They can also text a secondary keyword to enroll into a more specific list (by job type, for ex) Send out hiring event alerts and links to specific job openings to all members on the list Hiring Event Reminders and Alerts
  • 15. Text Chat Job seekers can respond to text alerts you send You can text each respondent individually from our texting dashboard Follow up with job seeker to make sure they have made it to their interview No need to use your own cell phone
  • 16. Send daily advice and pointers to keep job seekers motivated Tips and Encouragement
  • 17. Instant Access to Job Seeker Content The mobile platform acts as a repository for content OR as a portal where content is easily accessed by clicking a link sent via text Store resources, document or videos for job seekers
  • 18. Proof of Employment Job seekers can send a picture of their pay stub to prove they have secured employment Keep pictures on file for reporting/admin purposes
  • 19. 19 Try a Demo Text DEMO WORKFORCE To 56512
  • 20. Christa Mallard christa@engagebycell.com (912) 531-7925 Patty Ruland patty@guidebycell.com (707) 396-8584 Thank You