LED signs are effective for attracting new customers, according to a survey of 12,000 people where 46% of first-time customers were because of LED signage. LED signs have a much lower cost per thousand impressions compared to other advertising methods like newspaper, TV, and radio. As technology has advanced, the price of LED displays has decreased by 50% over the last 3 years. Many outdoor advertising companies are increasingly investing in LED displays. Unilumin's Usurface LED display uses various technologies to significantly reduce the costs of supporting structure, space, transportation, installation, power, and maintenance compared to traditional LED displays. Usurface offers high image quality, easy remote control and diagnosis, and a high return on investment for advert
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Usurface LED display -Unilumin
2. No.1 Digital Ads For Business Owners
46%of customers doing business
for the first time with a specific
company is because of their
LED signage.
According to a 12,000 people
survey in the United States.
LED signs
46%Word of
mouth 37%
Yellow
pages 6%
Newspaper
8%
TV 1% Radio 2%
3. No.1 Digital Ads For Business Owners
Cost-per-thousand impressions
The right chart shows the cost-per-
thousand of LED sign, according to the
SBA (Small Business Administration) of
U.S.A
0.82
7.00
8.00
5.00
LED signs
Newspaper
TV
Radio
0.00 5.00 10.00
CPM chart
0.82
4. No.2 Digital Ads For Advertising Company
ROI12 ~24 months
Normally the advertisers just need 12-24
months to get back the money they invested,
according to Unilumin’s customers feedbacks.
5. No.4 Digital Ads For Advertising Company
Cost Down50% price down for 16mm product in last 3 years!
With standardization on products and full automation on
production, the cost on a LED display decreased greatly
each year.
* DOOH advertising situation in China
6. No.4 They Are Changing!
ChangeIs happening everywhere!
JCDecaux, Outfront media,
Clear Channel, Lamar and
many others are investing
in more LED displays.
10. 6-Savings Features of Usurface
6S
Support
ing
structur
e
Space
Mainten
ance
Transpo
rtation
Installati
on
Power
11. 6S - Saving Power
Take an example of standard billboard size @ 14*48ft
Model Normal 16mm product Usurface16
Screen Size H 4.1 m x W 14.3 m (13.4*47.0 ft) H 4.0 m x W 14.4 m (13.1*47.2 ft)
Power Consumption per SQM (Typical) 279W/m² 185W/m²
Power consumption per screen (Typical) 16.3kW 10.7kW
Air-conditioner
1HP, 5 unit, say 1HP=800W Not required, automatic ventilation
4kW 0kW
Total Power Consumption 20.3kW 10.7kW
Electricity Bill Calculation
Operating hour: 16 hours/ day Power Tariff @ 0.12USD/ kWh
Estimated monthly electricity bill USD 1,169 USD 616
Total bill for 10 years USD 140,280 USD 73,920
Added Value: USD 66360 per billboard!
12. 6S – Saving Supporting Structure Costs
Example: A standard billboard @
14ft*48ft
Directly
shift
from static billboard to LED billboard without
changing its supporting structure
Usurface
16
Normal
16mm
70kg/m2
4110kg/billboard
23kg/m2
1350kg/billboard
13. 6S – Saving Space
Less Space
•Many applications don’t allow to reserve a
space for maintenance use
•Usurface features front service mechanism,
thus no maintenance space needed.
Push the
stick in four
corners of
the module
Pull out
the
module
14. 6S – Saving Installation Labor Costs
Example: A standard billboard @
14ft*48ft
Labor Cost
•Slim and lightweight, thus less labor needed
• Fast connection on wires, higher installation
efficiency, thanks to its flight connector design
Usurface1
6
Normal
16mm
70kg/m2
4110kg/billboard
23kg/m2
1350kg/billboard
16. 6S – Saving Maintenance Cost
Reliability
• Usurface features IP68 enclosed module, making
it an all weather defense product
•Every cabinet passes StormTest reliability test
program before shipping
17. 6S – Saving Maintenance Cost
StormTestThe rigorous reliability test program in LED
display industry.
22. Cluster control
system
Wherever the screen is
located, Advertisers can
distribute ads just in your office
using Uniumin’s cluster control
system
Easy Control