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V16 ago 2014 eng no app Investor deck
Social Gaming & Betting Platform 
for Soccer Fans in a Gamified Environment 
EASY SOCIAL SECURE PROFITABLE FUN
GOLAZZO$ 3.0 ¨C Value Proposition
GOLAZZO$ 3.0 ¨C Value Proposition
GOLAZZO$ 3.0 ¨C Value Proposition
Real Money 
or 
Fake Money 
¡°GoleZ¡± 
-My Bets 
Games 
-Events 
GOLAZZO$ 3.0 
My Bets 
Predict the Score
GOLAZZO$ 3.0 
My Bets 
First Goal
GOLAZZO$ 3.0 
My Bets 
Corners
GOLAZZO$ 3.0 
STATISTICS 
 
-Hist¨®rical 
-Market 
-Experts
GOLAZZO$ 3.0 
CHALLENGE 
Where You Challenge 
Your Friends Using 
Social Media
GOLAZZO$ 3.0 
STADIUM 
Where you share 
the passion of the game 
with your friends
GOLAZZO$ 3.0 
ACTIVITY 
Where I see my 
activity and my friends 
predictions.
GOLAZZO$ 3.0 
BETS 
Where I see a 
Registry of my Bets
GOLAZZO$ 3.0 
COMPETITION 
Where the players 
see their performance 
against their friends
GOLAZZO$ 3.0 
RANKING 
Where the players 
see their performance 
against everybody else
GAMIFICATION 
Level 1 ¨C Soccer School
GAMIFICATION 
GAMIFICATION 
Level NIVEL 1 15 ¨C ESCUELITA ¨C Global DE F?TBOL 
Leyend
We permit players to 
¡°Do Good¡± 
Donating their winnings 
to good causes
We have developed the mathematical models that 
assure¡­. 
? Zero ¡°O¡± financial risk for 
Golazzo$ 
? A minimum return to the player 
? Promotes that fans invite their 
friends.
¡­we have a dynamic winnings model 
Possible Win 
3.8X 
Minimum Win= 2X 
4X 
3X 
2X 
Juego 
Comienza 
Initial 
Win 
2X 
Juegos -3 D¨ªas 
Apuesta 50,000 Pezzo$ 
Juego 
-2 D¨ªas 
Juego 
-1 D¨ªa 
The more you challenge the higher return you can have
¡­We are different because we combine 
Betting, Social, Gamification  Content 
Monetizaci¨®n 
APUESTAS 
SOCIAL 
CONTENT 
GAMING 
Crecimiento Viral Diversi¨®n
This is a huge market... 
50M Fan¨¢ticos* 
42% 
Growth since 
2008** 
Mexico 
Colombia 
Peru 
5.6M+ 
13M+ 3.1M+ 
Initial Target Markets 
Betting Model* 
*Target Market calculated based based on Facebook Market Sizing Tool (18 yrs, Country, Soccer Fans) 
**KPMG Study: Online Gambling 
Target Markets 
Subscripci¨®n 
All LATAM
¡­.We have adopted a FREE MIUM + 
PAID 
30% 
COMISI?N 
PER 
BET 
FREE 
VIRAL 
COMMUNITY  
CRITICAL MASS 
SUBSCRIPTION. 
2H / 2013 
Q2 / 2014 
SUBSCRIPTION 
-Interviews 
-Premium Content 
-Prizes 
$1 Dollar Per 
User/Month 
Q1 / 2015
We have a high revenue potential 
Paid Players 
217.000 
(1% Penetration) 
Playing 
3 Times X Month 
An Average of 
$10 dolares 
Net Revenue 
$USD 20 Million 
(USD) 
TOTAL 
Soccer Fans in 
Facebook 
(MX,CO,PE) 
21.700.000 
Penetration 
5% 
Registered Users 
1,085,,000 
Conversion to Paid 
Players 
20% 
Paid Players 
217,000 
# of Scores played 
36 
in yr. (3 bet/month) 
Annual Bets 
5,663,700 
Average Bet Size 
$USD 10 
Net Bet Revenue 
(15%) 
$US 20 M
Achievements ¨C World Cup 2014 
? 150,000 visits to Golazzo$.com 
? User Growth of 500% 
( From 4,000 to 20,000 ) 
? Conversions of visits to users of 10.4% 
( 4 Times Above Market Averages) 
? COA of Registered User: $1.3 D¨®lares 
? Cost per Click in Facebook: $0.07 D¨®lares
Traction ¨C Brasil World Cup 2014 
Traffic Peaks are the inaguration, Mexico Games and 
the quarters to final games.
Advertising in 
 
generated most 
tr¨¢ffic (74%). 
24% was direct 
Search 
Tr¨¢ffic
Viral Index ¨C 9 June ¨C 13 July 
24680 Pezzo$ Bets 
8,100 Challenges 
33% Virality 
86% 
Of Challenges via FaceBook
ROADMAP - TimeLine 
Golazzo$ 
3.0 
-U/X Improved 
-Multiples Bets 
-130.000 Point 
of cash payment 
Monetization 
M¨¦xico 
Golazzo$ 
2.5 
-New UX/UI 
-Payments 
Signed 
Permit 
Holder 
Contract 
20,000 Users 
1H13 
2H13 
1H14 
Sept14 
Oct 14 
2015 
Golazzo$ 
1.0 
-Web 
-Pezzo$ 
Apps.co 
Hubbog 
Golazzo$ 
2.0 
-Web/Mobile 
-Social 
-Retos 
First Place@ 
Endeavor 
Early Stage 
Challenge 
Today 
Golazzo$ 
4.0 
-Social 
-Gamification 
-Content 
Golazzo$ 
Peru 
Golazzo$ 
5.0-7.0 
Series A 
Enter Brazil 
after legalized 
 
Colombia when 
regulated
Our Market Penetration is determined by 
the regulatory environment.. 
STATUS 
Peru 
*Concepto Jur¨ªdico de Abogado 
Experto Carlos Fonseca del 
International Masters of Gaming Law¡± 
Mexico 
Colombia 
OffShore 
Operation 
SIGNED CONTRACT 
WITH LOCAL PERMIT 
HOLDER 
CURRENTLY  
BEING REGULATED 
**Reglamento de la Ley Federal 
de Juegos y Sorteos 
***Art¨ªculo 38 de la 
Ley 643 de 2001 
2015 
Brasil 
IN PROCESS 
OF LEGALIZING 
ONLINE GAMING 
2015 
2014 
2014
And this is our team 
Antonio Faillace 
Head-Coach- Founder 
Roberto Miranda 
CTO - Striker 
Elizabeth Aguilar 
Finance  Operations Director - 
Cheerleader 
Roberto Arenas 
Design  Creative Director - 
Midfielder 
Hector Cantu 
Marketing Director - Striker
¡­ and our advisors¡­. 
Diego Serebrisky 
Seasoned Investor 
Partner ¨C Alta Ventures 
http://www.linkedin.com/in/diegoserebrisky 
Juan Pablo Cappello 
Legal Councel 
Private Advising Group 
http://www.linkedin.com/pub/juan-pablo-cappello/56/92b/526 
Ren¨¦ Rojas 
Hubbog ¨C Founder 
http://www.linkedin.com/in/renerojas
Prizes  Recognitions 
FIRST PLACE 
Best Start-Up/Highest Potential 
Start-Up Competition ¨C Nov 2013 
Best Mobile Product 
Nov 2013 
Selected for the Apps.co acceleration 
Process.
We have closed around $US 500K from leading 
Latam Investors 
Leading Venture Fund in Mexico 
Diego Serebrisky ¨C Partner, Alta Ventures 
Luis Torres ¨C Prominent Angel Investor in Peru 
Partner, Altra Investments - Peru 
Prominent Start-Up Accelerator in Colombia 
Kaushal Sheth ¨C Prominent Indian Entrepreneur, 
Technical Expert? 
Carlos Caceres - VP of Innovation
¡­We invite you to bet in Golazzo$ with us¡­ 
Investment Round¡­ 
At least $250K more.. 
Product Development/ Marketing  Ads/ GA
If you are interested contact us: 
Antonio Faillace - CEO 
antonio@golazzos.com 
Diego Serebrisky ¨C Lead Investor 
serebrisky@gmail.com
Thank You.

More Related Content

V16 ago 2014 eng no app Investor deck

  • 2. Social Gaming & Betting Platform for Soccer Fans in a Gamified Environment EASY SOCIAL SECURE PROFITABLE FUN
  • 3. GOLAZZO$ 3.0 ¨C Value Proposition
  • 4. GOLAZZO$ 3.0 ¨C Value Proposition
  • 5. GOLAZZO$ 3.0 ¨C Value Proposition
  • 6. Real Money or Fake Money ¡°GoleZ¡± -My Bets Games -Events GOLAZZO$ 3.0 My Bets Predict the Score
  • 7. GOLAZZO$ 3.0 My Bets First Goal
  • 8. GOLAZZO$ 3.0 My Bets Corners
  • 9. GOLAZZO$ 3.0 STATISTICS -Hist¨®rical -Market -Experts
  • 10. GOLAZZO$ 3.0 CHALLENGE Where You Challenge Your Friends Using Social Media
  • 11. GOLAZZO$ 3.0 STADIUM Where you share the passion of the game with your friends
  • 12. GOLAZZO$ 3.0 ACTIVITY Where I see my activity and my friends predictions.
  • 13. GOLAZZO$ 3.0 BETS Where I see a Registry of my Bets
  • 14. GOLAZZO$ 3.0 COMPETITION Where the players see their performance against their friends
  • 15. GOLAZZO$ 3.0 RANKING Where the players see their performance against everybody else
  • 16. GAMIFICATION Level 1 ¨C Soccer School
  • 17. GAMIFICATION GAMIFICATION Level NIVEL 1 15 ¨C ESCUELITA ¨C Global DE F?TBOL Leyend
  • 18. We permit players to ¡°Do Good¡± Donating their winnings to good causes
  • 19. We have developed the mathematical models that assure¡­. ? Zero ¡°O¡± financial risk for Golazzo$ ? A minimum return to the player ? Promotes that fans invite their friends.
  • 20. ¡­we have a dynamic winnings model Possible Win 3.8X Minimum Win= 2X 4X 3X 2X Juego Comienza Initial Win 2X Juegos -3 D¨ªas Apuesta 50,000 Pezzo$ Juego -2 D¨ªas Juego -1 D¨ªa The more you challenge the higher return you can have
  • 21. ¡­We are different because we combine Betting, Social, Gamification Content Monetizaci¨®n APUESTAS SOCIAL CONTENT GAMING Crecimiento Viral Diversi¨®n
  • 22. This is a huge market... 50M Fan¨¢ticos* 42% Growth since 2008** Mexico Colombia Peru 5.6M+ 13M+ 3.1M+ Initial Target Markets Betting Model* *Target Market calculated based based on Facebook Market Sizing Tool (18 yrs, Country, Soccer Fans) **KPMG Study: Online Gambling Target Markets Subscripci¨®n All LATAM
  • 23. ¡­.We have adopted a FREE MIUM + PAID 30% COMISI?N PER BET FREE VIRAL COMMUNITY CRITICAL MASS SUBSCRIPTION. 2H / 2013 Q2 / 2014 SUBSCRIPTION -Interviews -Premium Content -Prizes $1 Dollar Per User/Month Q1 / 2015
  • 24. We have a high revenue potential Paid Players 217.000 (1% Penetration) Playing 3 Times X Month An Average of $10 dolares Net Revenue $USD 20 Million (USD) TOTAL Soccer Fans in Facebook (MX,CO,PE) 21.700.000 Penetration 5% Registered Users 1,085,,000 Conversion to Paid Players 20% Paid Players 217,000 # of Scores played 36 in yr. (3 bet/month) Annual Bets 5,663,700 Average Bet Size $USD 10 Net Bet Revenue (15%) $US 20 M
  • 25. Achievements ¨C World Cup 2014 ? 150,000 visits to Golazzo$.com ? User Growth of 500% ( From 4,000 to 20,000 ) ? Conversions of visits to users of 10.4% ( 4 Times Above Market Averages) ? COA of Registered User: $1.3 D¨®lares ? Cost per Click in Facebook: $0.07 D¨®lares
  • 26. Traction ¨C Brasil World Cup 2014 Traffic Peaks are the inaguration, Mexico Games and the quarters to final games.
  • 27. Advertising in generated most tr¨¢ffic (74%). 24% was direct Search Tr¨¢ffic
  • 28. Viral Index ¨C 9 June ¨C 13 July 24680 Pezzo$ Bets 8,100 Challenges 33% Virality 86% Of Challenges via FaceBook
  • 29. ROADMAP - TimeLine Golazzo$ 3.0 -U/X Improved -Multiples Bets -130.000 Point of cash payment Monetization M¨¦xico Golazzo$ 2.5 -New UX/UI -Payments Signed Permit Holder Contract 20,000 Users 1H13 2H13 1H14 Sept14 Oct 14 2015 Golazzo$ 1.0 -Web -Pezzo$ Apps.co Hubbog Golazzo$ 2.0 -Web/Mobile -Social -Retos First Place@ Endeavor Early Stage Challenge Today Golazzo$ 4.0 -Social -Gamification -Content Golazzo$ Peru Golazzo$ 5.0-7.0 Series A Enter Brazil after legalized Colombia when regulated
  • 30. Our Market Penetration is determined by the regulatory environment.. STATUS Peru *Concepto Jur¨ªdico de Abogado Experto Carlos Fonseca del International Masters of Gaming Law¡± Mexico Colombia OffShore Operation SIGNED CONTRACT WITH LOCAL PERMIT HOLDER CURRENTLY BEING REGULATED **Reglamento de la Ley Federal de Juegos y Sorteos ***Art¨ªculo 38 de la Ley 643 de 2001 2015 Brasil IN PROCESS OF LEGALIZING ONLINE GAMING 2015 2014 2014
  • 31. And this is our team Antonio Faillace Head-Coach- Founder Roberto Miranda CTO - Striker Elizabeth Aguilar Finance Operations Director - Cheerleader Roberto Arenas Design Creative Director - Midfielder Hector Cantu Marketing Director - Striker
  • 32. ¡­ and our advisors¡­. Diego Serebrisky Seasoned Investor Partner ¨C Alta Ventures http://www.linkedin.com/in/diegoserebrisky Juan Pablo Cappello Legal Councel Private Advising Group http://www.linkedin.com/pub/juan-pablo-cappello/56/92b/526 Ren¨¦ Rojas Hubbog ¨C Founder http://www.linkedin.com/in/renerojas
  • 33. Prizes Recognitions FIRST PLACE Best Start-Up/Highest Potential Start-Up Competition ¨C Nov 2013 Best Mobile Product Nov 2013 Selected for the Apps.co acceleration Process.
  • 34. We have closed around $US 500K from leading Latam Investors Leading Venture Fund in Mexico Diego Serebrisky ¨C Partner, Alta Ventures Luis Torres ¨C Prominent Angel Investor in Peru Partner, Altra Investments - Peru Prominent Start-Up Accelerator in Colombia Kaushal Sheth ¨C Prominent Indian Entrepreneur, Technical Expert? Carlos Caceres - VP of Innovation
  • 35. ¡­We invite you to bet in Golazzo$ with us¡­ Investment Round¡­ At least $250K more.. Product Development/ Marketing Ads/ GA
  • 36. If you are interested contact us: Antonio Faillace - CEO antonio@golazzos.com Diego Serebrisky ¨C Lead Investor serebrisky@gmail.com