This document describes Golazzo$, a social gaming and betting platform for soccer fans. It allows users to wager virtual or real currency on soccer matches and includes social, gamification, and content features. Golazzo$ has seen growth during the 2014 World Cup and aims to expand to more markets as regulations allow. It is seeking $250k more in investment for further product development, marketing, and general operations.
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V16 ago 2014 eng no app Investor deck
2. Social Gaming & Betting Platform
for Soccer Fans in a Gamified Environment
EASY SOCIAL SECURE PROFITABLE FUN
18. We permit players to
¡°Do Good¡±
Donating their winnings
to good causes
19. We have developed the mathematical models that
assure¡.
? Zero ¡°O¡± financial risk for
Golazzo$
? A minimum return to the player
? Promotes that fans invite their
friends.
20. ¡we have a dynamic winnings model
Possible Win
3.8X
Minimum Win= 2X
4X
3X
2X
Juego
Comienza
Initial
Win
2X
Juegos -3 D¨ªas
Apuesta 50,000 Pezzo$
Juego
-2 D¨ªas
Juego
-1 D¨ªa
The more you challenge the higher return you can have
21. ¡We are different because we combine
Betting, Social, Gamification Content
Monetizaci¨®n
APUESTAS
SOCIAL
CONTENT
GAMING
Crecimiento Viral Diversi¨®n
22. This is a huge market...
50M Fan¨¢ticos*
42%
Growth since
2008**
Mexico
Colombia
Peru
5.6M+
13M+ 3.1M+
Initial Target Markets
Betting Model*
*Target Market calculated based based on Facebook Market Sizing Tool (18 yrs, Country, Soccer Fans)
**KPMG Study: Online Gambling
Target Markets
Subscripci¨®n
All LATAM
23. ¡.We have adopted a FREE MIUM +
PAID
30%
COMISI?N
PER
BET
FREE
VIRAL
COMMUNITY
CRITICAL MASS
SUBSCRIPTION.
2H / 2013
Q2 / 2014
SUBSCRIPTION
-Interviews
-Premium Content
-Prizes
$1 Dollar Per
User/Month
Q1 / 2015
24. We have a high revenue potential
Paid Players
217.000
(1% Penetration)
Playing
3 Times X Month
An Average of
$10 dolares
Net Revenue
$USD 20 Million
(USD)
TOTAL
Soccer Fans in
Facebook
(MX,CO,PE)
21.700.000
Penetration
5%
Registered Users
1,085,,000
Conversion to Paid
Players
20%
Paid Players
217,000
# of Scores played
36
in yr. (3 bet/month)
Annual Bets
5,663,700
Average Bet Size
$USD 10
Net Bet Revenue
(15%)
$US 20 M
25. Achievements ¨C World Cup 2014
? 150,000 visits to Golazzo$.com
? User Growth of 500%
( From 4,000 to 20,000 )
? Conversions of visits to users of 10.4%
( 4 Times Above Market Averages)
? COA of Registered User: $1.3 D¨®lares
? Cost per Click in Facebook: $0.07 D¨®lares
26. Traction ¨C Brasil World Cup 2014
Traffic Peaks are the inaguration, Mexico Games and
the quarters to final games.
27. Advertising in
generated most
tr¨¢ffic (74%).
24% was direct
Search
Tr¨¢ffic
28. Viral Index ¨C 9 June ¨C 13 July
24680 Pezzo$ Bets
8,100 Challenges
33% Virality
86%
Of Challenges via FaceBook
29. ROADMAP - TimeLine
Golazzo$
3.0
-U/X Improved
-Multiples Bets
-130.000 Point
of cash payment
Monetization
M¨¦xico
Golazzo$
2.5
-New UX/UI
-Payments
Signed
Permit
Holder
Contract
20,000 Users
1H13
2H13
1H14
Sept14
Oct 14
2015
Golazzo$
1.0
-Web
-Pezzo$
Apps.co
Hubbog
Golazzo$
2.0
-Web/Mobile
-Social
-Retos
First Place@
Endeavor
Early Stage
Challenge
Today
Golazzo$
4.0
-Social
-Gamification
-Content
Golazzo$
Peru
Golazzo$
5.0-7.0
Series A
Enter Brazil
after legalized
Colombia when
regulated
30. Our Market Penetration is determined by
the regulatory environment..
STATUS
Peru
*Concepto Jur¨ªdico de Abogado
Experto Carlos Fonseca del
International Masters of Gaming Law¡±
Mexico
Colombia
OffShore
Operation
SIGNED CONTRACT
WITH LOCAL PERMIT
HOLDER
CURRENTLY
BEING REGULATED
**Reglamento de la Ley Federal
de Juegos y Sorteos
***Art¨ªculo 38 de la
Ley 643 de 2001
2015
Brasil
IN PROCESS
OF LEGALIZING
ONLINE GAMING
2015
2014
2014
31. And this is our team
Antonio Faillace
Head-Coach- Founder
Roberto Miranda
CTO - Striker
Elizabeth Aguilar
Finance Operations Director -
Cheerleader
Roberto Arenas
Design Creative Director -
Midfielder
Hector Cantu
Marketing Director - Striker
32. ¡ and our advisors¡.
Diego Serebrisky
Seasoned Investor
Partner ¨C Alta Ventures
http://www.linkedin.com/in/diegoserebrisky
Juan Pablo Cappello
Legal Councel
Private Advising Group
http://www.linkedin.com/pub/juan-pablo-cappello/56/92b/526
Ren¨¦ Rojas
Hubbog ¨C Founder
http://www.linkedin.com/in/renerojas
33. Prizes Recognitions
FIRST PLACE
Best Start-Up/Highest Potential
Start-Up Competition ¨C Nov 2013
Best Mobile Product
Nov 2013
Selected for the Apps.co acceleration
Process.
34. We have closed around $US 500K from leading
Latam Investors
Leading Venture Fund in Mexico
Diego Serebrisky ¨C Partner, Alta Ventures
Luis Torres ¨C Prominent Angel Investor in Peru
Partner, Altra Investments - Peru
Prominent Start-Up Accelerator in Colombia
Kaushal Sheth ¨C Prominent Indian Entrepreneur,
Technical Expert?
Carlos Caceres - VP of Innovation
35. ¡We invite you to bet in Golazzo$ with us¡
Investment Round¡
At least $250K more..
Product Development/ Marketing Ads/ GA
36. If you are interested contact us:
Antonio Faillace - CEO
antonio@golazzos.com
Diego Serebrisky ¨C Lead Investor
serebrisky@gmail.com