Valuate(TM) Mobility Platform Overview
- 1. 閣温鉛顎葵岳艶 Mobile Internet Experiences Platform Multi-Modal/Channel/Device Mobilization of Content & Services iPaths iAllWays end-to-end information flow technology is covered by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved 1
- 2. 閣温鉛顎葵岳艶 VAS Offering For End-Users - iPath Mobile Client For Aggregators Valu@te Server Platform Adapts to server-side configurations Single Platform based Mobilization of Content & Services Single client brand-able for across MC / MM / MD different SOs Differentially Scalable Experience of single/multiple Multiple Content Delivery Options service offering(s) within a Requested on-demand by user using SMS single App Pushed on a scheduled basis Delivered on interactive request Contextual Content Experience Server-side content configurations Multi-level access to related Ticker and Connection/Navigation time image pop-ups content and actions - Text + Multimedia + Web Time/Content/User context sensitive Ad refreshes Tech-agnostic Personalization of experience Extensible Consistent individual-centric experience Auto wakeup Open Standards based Single solution life-cycle for differential end user experiences across content sources/information service end points and across delivery channels Rich MIS Usage tracking across multiple content & service experiences iPaths iAllWays end-to-end information flow technology is covered by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved 2
- 3. Implemented using Valu@te(TM), using ZERO CODING OVERVIEW OF CONSUMER EXPERIENCES iPaths iAllWays end-to-end information flow technology is covered by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved 3
- 4. News, Television, ODP MULTIPLE FLAVORS OF APP iPaths iAllWays end-to-end information flow technology is covered by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved 4
- 5. Different Skins, Different Content Focus iPaths iAllWays end-to-end information flow technology is covered by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved 5
- 6. SMS alert sent to a custom port, app wake-up and contextual experiences SERVER-DRIVEN USER CONNECTS iPaths iAllWays end-to-end information flow technology is covered by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved 6
- 7. Book Review Alert + .. iPaths iAllWays end-to-end information flow technology is covered by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved 7
- 8. User-initiated and server initiated first-level experience CONTEXTUAL COMMERCE iPaths iAllWays end-to-end information flow technology is covered by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved 8
- 9. Movie Reviews + .. iPaths iAllWays end-to-end information flow technology is covered by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved 9
- 10. DIFFERENT TYPES OF CONTENT MOBILIZATION EXPERIENCES iPaths iAllWays end-to-end information flow technology is covered by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved 10
- 11. Live Audio/Video Events Cricket, Athletics, Music Concerts.. iPaths iAllWays end-to-end information flow technology is covered by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved 11
- 12. Digital Content Monetization Ringtones, Videos .. iPaths iAllWays end-to-end information flow technology is covered by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved 12
- 13. Actionable Newspaper.. iPaths iAllWays end-to-end information flow technology is covered by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved 13
- 14. MORE BRANDING, PROMOTIONAL AND COMMERCE OPPORTUNITIES iPaths iAllWays end-to-end information flow technology is covered by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved 14
- 15. Multiple Branding & Promotional Options - Customized skin, server-driven pop-up, connection-time & ticker ads iPaths iAllWays end-to-end information flow technology is covered by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved 15
- 16. Opinion Poll iPaths iAllWays end-to-end information flow technology is covered by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved 16
- 17. Content Informational/Transactional On-line Ordering iPaths iAllWays end-to-end information flow technology is covered by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved 17
- 18. Multiple Consumer Applications, Varied Content Experiences AN INTEGRATED SET OF SERVER/CLIENT TECHNOLOGIES iPaths iAllWays end-to-end information flow technology is covered by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved 18
- 19. Valu@te Subscriber-Centric Mobile Internet Experience Delivery Platform Mobilizes multiple types of Internet content across a range of mobile handsets Categorized management Unique experiences to each subscriber Experiences on periodic basis On-demand access to experiences Access to all related/contextual experiences for completeness in primary experience Extensive MIS on application downloads, application-level and experience- level usage Dynamic marketing, direct to subscribers, based on business events and calendar events Multiple in-app advertising options iPaths iAllWays end-to-end information flow technology is covered 19 19 by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved
- 20. Valu@te Server Platform - based on iAllWays Delivery Components Asynchronous Gateway Interactive Access Gateway Push Gateway SMTP, Operator MIS HTTP/Mobile Client SMPP, FTP-SMS Gwy, HTTP- SMS Requests Interactions API SMS Gwy Integration Components BI Mobilization Components External Event Gateway Run-Time Engine Scheduling & Polling Engine Dynamic . Marketing Ad Server Data Integration Components Integrations RDBMS RSS WSDL Misc. digital content formats,,, iPaths iAllWays end-to-end information flow technology is covered by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved 20
- 21. iAllWays - Patent-Pending Technology Multi-Channel / Multi-Modal / Multi-Device Experiences SMS Email Outbound Voice Portal (Mobile/PC/Voice) Solution Administration Metadata Delivery Components Delivery Presentation Metadata iAllWaysTM Mobilization Platform Mobilization Scheduler Run-Time Engine Event Queue Solution Solution Administrator Configurator Mobilization Solution Metadata Domain Representation Metadata Data Integration Logic WSDL Web Services JDBC IMAP / POP3 Data Integration Metadata Business/External Data Sources iPaths iAllWays end-to-end information flow technology Copyright 2008-11 iPath Technologies All Rights Reserved 21 is covered by pending patent applications
- 22. Technology Components Client Side Apple iPhone, RIM BlackBerry, Symbian OS, Microsoft Windows Mobile, Java Handsets iPath Mobile Client Server-driven Permission-based Rich contextual content Server-driven dynamic ad configuration usage tracking experience & actioning updates and timing Auto Wakeup Experience Personalization Distributed content access iPaths iAllWays end-to-end information flow technology is covered by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved 22
- 23. Our Value Proposition Multiple Service Offering Options Increased adoption & stickiness Sponsored Content Paid Content Increased reach On-demand pay-to-experience Differential packaging Subscription based Rapid time to market Continuous expansion of Service Offerings Multiple Ad Opportunities scope Manageability Increased opportunities Direct marketing Indirect marketing Easy plug-ability into different contexts iPaths iAllWays end-to-end information flow technology is covered by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved 23
- 24. Thank you iPath Technologies Pvt Ltd. sales@ipathtech.com iPaths iAllWays end-to-end information flow technology is covered by pending patent applications Copyright 2008-11 iPath Technologies All Rights Reserved 24