Value proposition canvas
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This document discusses the Value Proposition Canvas, a tool used to design or analyze the value a company proposes to its customers. The canvas focuses on the customer segments a company wants to serve, the pain relievers and gains it offers to relieve pains and fulfill needs or desires, and how it delivers this value through products and services while also generating profit through various revenue streams.
Value proposition canvas
- 1. Gain Creators Pain Relievers Pains Gains Products & Services Customer Job(s) Value Proposition Customer Segment copyright: Strategyzer AG The makers of Business Model Generation and Strategyzer The Value Proposition Canvas strategyzer.com