際際滷

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Vodafone Seminaries 2011


     Flak谷rim Ismani
      @鍖akerimi
MOBILE WEB: E KALUARA
      Historia & Evolucioni
HISTORIA E TELEFONIS MOBILE
                                  KRYESORET




   1946, Sh谷rbimet e telefonis谷 celulare u prezantuan.

   1950, Telefonat celular谷 u b谷 e disponueshme n谷 automobila

   1979, Rrjeti i par谷 celular i automatizuar (1G) 鍖lloi ne Japoni.

   1991, Rrjeti i par谷 GSM (2G) 鍖lloi n谷 Finland谷.

   2001, 1 Tetor, rrjeti i par谷 3G 鍖lloi n谷 Japoni.

   FUTURE, 4G, 10x m谷 i shpejt谷 se 3G (WiMAX, LTE, HSDPA,etc),
    Ka Filluar ne Suedi dhe Norvegji
A E NJIHNI KT NJRI?
      Dr. Martin Cooper
M谷 3 prill 1973, Martin Cooper, nj谷 studiues dhe ekzekutive
 i Motorola-se, e b谷ri thirrjen e par谷 t谷 telefonis谷 mobile
analoge duke p谷rdorur nj谷 model t谷 r谷nd谷 prototip. Ai e thirri
                  Dr Joel S. Engel e BellLabs.
Analog Motorola DynaTAC 8000X

Telefoni p谷r Telefonin谷 Celulare t谷
Avancuar n谷 vitin 1983
Ky ishte ekrani i tij :)
EVOLUCIONI
       1989                             1992                             1993                             1996




 Motorola MicroTAC 9800X            Motorola International 3200       BellSouth/IBM Simon               Motorola StarTAC
Telefoni i par谷 v谷rtet谷 portab谷l       Telefoni i pare Dixhital      Personal Communicator             Ekrani i pare ne celular
                                                                   I pari kombinim PDA/Telefon



    2003                               2005                                2007                          2008




                                       Nokia 7280
     Nokia 7600                                                                iPhone                           HTC Dream
                                   Nje nga telefonat me
Nga telefonat e pare 3G                                           Ndryshoi gjithecka rreth telefonit     Telefoni i pare me Android
                                   dizajn experimental
MOBILE WEB: E TASHMJA
3G, Multi-Touch, Multi-Task, Video Call, Apps, Games
Jan谷 rreth 5.3 miliard abonent谷 celular


        apo
              77 % ne bot谷
              e popullates


           Qershor 2011
Pas 2011, mbi

            85 %
t谷 telefonave t谷 ri do t谷 jen谷 n谷 gjendje
        t谷 qasen n谷 Mobile web.
N谷 SHBA
             25 %
 e perdoruesve jane vetem Mobile
Nuk kan谷, apo shum谷 pak e p谷rdorin desktopin apo laptopin

                 p谷r t谷 hyr谷 n谷 internet


                     October 2010
8 trillion mesazhe (SMS) do t谷 d谷rgohen n谷 2011

82.7 % e Evrop谷s perdori telefonin per t谷 d谷rguar
                 tekst mesazhe (SMS)

76.8 % e Japonis谷 e ka p谷rdor p谷r sh鍖etim, aplikacione apo
                        shkarkime


11.4% of SHBA-ve p谷rdoren sherbimet 鍖nanciare


                    Shkurt 2011
P谷rqindja e kerkimeve nga nje pajisje mobile

      Restorante                 29.6%
     Automobilistik              16.8%
 Elektronik谷 e konsumit          15.5%
  Financa dhe sigurime           15.4%
  Bukuri dhe personale           14.9%


                      Feb 2011
SHPENZIMET BOTRORE PER REKLAMA NE MOBILE
              PARASHIKOHET TE JETE

     $3.3 MILIARD NE 2011
              PER TE PREK QIELLIN NE
    $20.6 MILIARD NE 2015
NXITUR NGA REKLAMA E KRKIMIT DHE REKLAMA LOKALE..

                                       30
                                       23
                                       15
                   June 2011            8
                                        0
                                            2011 2015
N谷 tre vite mbi 300,000 aplikacione jane
zhvilluar per platformat te ndryshme mobile




   N谷 2010 k谷to 300,000+ aplikacione
  ishin shkarkuar mbi 10.9 miliard her谷
Canalys parashikon q谷 t谷 ardhurat e
drejtp谷rdrejta nga shitja e aplikacioneve,
  in-app blerjet dhe abonimit t谷 gjith谷
 smartphones dhe tabletave do t谷 jete
        $7.3 miliard n谷 2011
             duke u rritur n谷
       $36.7 miliard n谷 2015.


                                     40
                                     30
                                     20
                                     10
                June 2011             0
                                          2011 2015
"N谷 dymb谷dhjet谷 muajve t谷 fundit, klient谷t n谷 mbar谷 bot谷n
kan谷 porositur m谷 shum谷 se $ 1 miliard produkte nga Amazon
           duke p谷rdorur nj谷 pajisje t谷 l谷vizshme"

       Je鍖 Bezos, themelues dhe CEO i Amazon.com
                     (Qershor 2010)
Por, 巽far谷 po ndodh谷 n谷 Shqip谷ri?
Pajisjet smartphone num谷rojn谷 vet谷m rreth


           20%
   nga pajisjet p谷rgjithshme n谷 Shqip谷ri
Prodhuesi m谷 popullor i telefonave 谷sht谷
               NOKIA
             dhe ka rreth


          50%
         油 t谷 tregut t谷 pajisjeve
Shpejte do zevendesohet nga pajisjet

      Android
Interneti mobil n谷 Shqip谷ri 谷sht谷 mjaft i ri, por n谷 vitin e fundit
   ka hasur nj谷 rritje t谷 madhe n谷 p谷rdorim dhe p谷rdorues te
  regjistruar. 3G ka luajtur nj谷 rol t谷 madh kur 谷sht谷 fjala p谷r
                            k谷t谷 rritje.
Vodafone tani 谷sht谷 n谷 brezin e tret谷 3G dhe ata kan谷
          arritur shpejt谷si t谷 pabesueshme,
           油 por kur vjen puna p谷r t谷 dh谷nat
     brezi i kat谷rt 4G do t谷 d谷rgoj k谷t谷 m谷tutje.
4G
MOBILE WEB: E ARDHMJA
      FAR TE PRESIM?
N谷 zem谷r t谷


             4G
谷sht谷 interneti me shpejt谷si t谷 madhe
4G
do te ofroj shpejt谷si deri n谷 100mbps deri sa leviz谷
          dhe deri n谷 1Gbps kur je i ndalur.
N谷 vende t谷 tjera,
TeliaSonera u b谷 rrjetin e par谷 p谷r t谷 nisur nj谷 sh谷rbim 4G dhe
          siguron nj谷 rrjet 4G p谷r konsumator谷t n谷
                      Suedi dhe Norvegji.
Nese nget bi巽ikleten me shprejt谷si




          3G
3G
Por nese nget me



  4G
       ?
4G
Por 巽far thon谷
    te mo巽mit
e kesaj industrie per
  TE ARDHMEN
Martin Cooper tha se nj谷 telefon celular t谷
ardhmen mund t谷 jet谷 mish谷ruar n谷n l谷kur谷 e cila
   do tu mund谷soj谷 njer谷zve p谷r t谷 kontrolluar
 pajisjen pa pasur nevoj谷 t谷 p谷rdor谷sh nj谷 gisht.
Faleminderit


Pyetje?
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Vmb

  • 1. Vodafone Seminaries 2011 Flak谷rim Ismani @鍖akerimi
  • 2. MOBILE WEB: E KALUARA Historia & Evolucioni
  • 3. HISTORIA E TELEFONIS MOBILE KRYESORET 1946, Sh谷rbimet e telefonis谷 celulare u prezantuan. 1950, Telefonat celular谷 u b谷 e disponueshme n谷 automobila 1979, Rrjeti i par谷 celular i automatizuar (1G) 鍖lloi ne Japoni. 1991, Rrjeti i par谷 GSM (2G) 鍖lloi n谷 Finland谷. 2001, 1 Tetor, rrjeti i par谷 3G 鍖lloi n谷 Japoni. FUTURE, 4G, 10x m谷 i shpejt谷 se 3G (WiMAX, LTE, HSDPA,etc), Ka Filluar ne Suedi dhe Norvegji
  • 4. A E NJIHNI KT NJRI? Dr. Martin Cooper
  • 5. M谷 3 prill 1973, Martin Cooper, nj谷 studiues dhe ekzekutive i Motorola-se, e b谷ri thirrjen e par谷 t谷 telefonis谷 mobile analoge duke p谷rdorur nj谷 model t谷 r谷nd谷 prototip. Ai e thirri Dr Joel S. Engel e BellLabs.
  • 6. Analog Motorola DynaTAC 8000X Telefoni p谷r Telefonin谷 Celulare t谷 Avancuar n谷 vitin 1983
  • 7. Ky ishte ekrani i tij :)
  • 8. EVOLUCIONI 1989 1992 1993 1996 Motorola MicroTAC 9800X Motorola International 3200 BellSouth/IBM Simon Motorola StarTAC Telefoni i par谷 v谷rtet谷 portab谷l Telefoni i pare Dixhital Personal Communicator Ekrani i pare ne celular I pari kombinim PDA/Telefon 2003 2005 2007 2008 Nokia 7280 Nokia 7600 iPhone HTC Dream Nje nga telefonat me Nga telefonat e pare 3G Ndryshoi gjithecka rreth telefonit Telefoni i pare me Android dizajn experimental
  • 9. MOBILE WEB: E TASHMJA 3G, Multi-Touch, Multi-Task, Video Call, Apps, Games
  • 10. Jan谷 rreth 5.3 miliard abonent谷 celular apo 77 % ne bot谷 e popullates Qershor 2011
  • 11. Pas 2011, mbi 85 % t谷 telefonave t谷 ri do t谷 jen谷 n谷 gjendje t谷 qasen n谷 Mobile web.
  • 12. N谷 SHBA 25 % e perdoruesve jane vetem Mobile Nuk kan谷, apo shum谷 pak e p谷rdorin desktopin apo laptopin p谷r t谷 hyr谷 n谷 internet October 2010
  • 13. 8 trillion mesazhe (SMS) do t谷 d谷rgohen n谷 2011 82.7 % e Evrop谷s perdori telefonin per t谷 d谷rguar tekst mesazhe (SMS) 76.8 % e Japonis谷 e ka p谷rdor p谷r sh鍖etim, aplikacione apo shkarkime 11.4% of SHBA-ve p谷rdoren sherbimet 鍖nanciare Shkurt 2011
  • 14. P谷rqindja e kerkimeve nga nje pajisje mobile Restorante 29.6% Automobilistik 16.8% Elektronik谷 e konsumit 15.5% Financa dhe sigurime 15.4% Bukuri dhe personale 14.9% Feb 2011
  • 15. SHPENZIMET BOTRORE PER REKLAMA NE MOBILE PARASHIKOHET TE JETE $3.3 MILIARD NE 2011 PER TE PREK QIELLIN NE $20.6 MILIARD NE 2015 NXITUR NGA REKLAMA E KRKIMIT DHE REKLAMA LOKALE.. 30 23 15 June 2011 8 0 2011 2015
  • 16. N谷 tre vite mbi 300,000 aplikacione jane zhvilluar per platformat te ndryshme mobile N谷 2010 k谷to 300,000+ aplikacione ishin shkarkuar mbi 10.9 miliard her谷
  • 17. Canalys parashikon q谷 t谷 ardhurat e drejtp谷rdrejta nga shitja e aplikacioneve, in-app blerjet dhe abonimit t谷 gjith谷 smartphones dhe tabletave do t谷 jete $7.3 miliard n谷 2011 duke u rritur n谷 $36.7 miliard n谷 2015. 40 30 20 10 June 2011 0 2011 2015
  • 18. "N谷 dymb谷dhjet谷 muajve t谷 fundit, klient谷t n谷 mbar谷 bot谷n kan谷 porositur m谷 shum谷 se $ 1 miliard produkte nga Amazon duke p谷rdorur nj谷 pajisje t谷 l谷vizshme" Je鍖 Bezos, themelues dhe CEO i Amazon.com (Qershor 2010)
  • 19. Por, 巽far谷 po ndodh谷 n谷 Shqip谷ri?
  • 20. Pajisjet smartphone num谷rojn谷 vet谷m rreth 20% nga pajisjet p谷rgjithshme n谷 Shqip谷ri
  • 21. Prodhuesi m谷 popullor i telefonave 谷sht谷 NOKIA dhe ka rreth 50% 油 t谷 tregut t谷 pajisjeve
  • 22. Shpejte do zevendesohet nga pajisjet Android
  • 23. Interneti mobil n谷 Shqip谷ri 谷sht谷 mjaft i ri, por n谷 vitin e fundit ka hasur nj谷 rritje t谷 madhe n谷 p谷rdorim dhe p谷rdorues te regjistruar. 3G ka luajtur nj谷 rol t谷 madh kur 谷sht谷 fjala p谷r k谷t谷 rritje.
  • 24. Vodafone tani 谷sht谷 n谷 brezin e tret谷 3G dhe ata kan谷 arritur shpejt谷si t谷 pabesueshme, 油 por kur vjen puna p谷r t谷 dh谷nat brezi i kat谷rt 4G do t谷 d谷rgoj k谷t谷 m谷tutje.
  • 25. 4G MOBILE WEB: E ARDHMJA FAR TE PRESIM?
  • 26. N谷 zem谷r t谷 4G 谷sht谷 interneti me shpejt谷si t谷 madhe
  • 27. 4G do te ofroj shpejt谷si deri n谷 100mbps deri sa leviz谷 dhe deri n谷 1Gbps kur je i ndalur.
  • 28. N谷 vende t谷 tjera, TeliaSonera u b谷 rrjetin e par谷 p谷r t谷 nisur nj谷 sh谷rbim 4G dhe siguron nj谷 rrjet 4G p谷r konsumator谷t n谷 Suedi dhe Norvegji.
  • 29. Nese nget bi巽ikleten me shprejt谷si 3G
  • 30. 3G
  • 31. Por nese nget me 4G ?
  • 32. 4G
  • 33. Por 巽far thon谷 te mo巽mit e kesaj industrie per TE ARDHMEN
  • 34. Martin Cooper tha se nj谷 telefon celular t谷 ardhmen mund t谷 jet谷 mish谷ruar n谷n l谷kur谷 e cila do tu mund谷soj谷 njer谷zve p谷r t谷 kontrolluar pajisjen pa pasur nevoj谷 t谷 p谷rdor谷sh nj谷 gisht.