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We consume our clothes:
how clothes are like food
DAILY activities have a cumulative effect
Sleep Eat Dress
Daily choices about consumption are made
under constant social pressure.
CONSTANT. PRESSURE.
Gentlemen, youre hardly exempt.
Considering food, we learned to IGNORE EXTERNAL SOCIAL PRESSURE,
and DEMAND DETAILS ABOUT THE VALUE CHAIN:
Harvested responsibly?How? Humanely?Grown where? Locally?
Questions about FOOD = Questions about TEXTILES
Where? How? Harvest conditions?
Raw materials and labor come from the SAME SOURCES
organic cotton growers in India
Processing Practices? Production conditions? Business Practices?
Questions about FOOD = Questions about TEXTILES
The EPA estimates just ONE cotton t-shirt requires 700 gallons of water during manufacture.
Repurpose? Recycle? Waste?
Questions about FOOD = Questions about TEXTILES
EPA estimates 13.1 million tons of textiles are trashed yearly; only 2 million tons are recovered for reuse or recycling.
Fibers derived from
naturally occurring and sustainable
earthly cycles with which we can partner.
Petro-chemically derived atoms
artificially formed into polymer plastic
fibers. No natural cycle with which to partner.
Growth cycle questions DO NOT APPLY TO SYNTHETICS
NATURAL FIBERS SYNTHETICS
O  oxygen
N  nitrogen
H  hydrogen
C  carbon
from:
OIL
COAL
GAS
Polyester
Nylon
AcrylicHemp
Wool
Silk
NATURAL FIBERS SYNTHETICS
PET plastic
Cotton
Synthetics
inexpensive stay lightweight in the wet easy care
Compelling for several reasons:
BUT -- Synthetics
arrive & persist toxic & bio-accumulative
consumed by
animals + people
shed MICROBEADS in the laundry
UNESCO estimates there are 245 metric tons of plastic particles shed from fleece fabric per year globally
Fibers derived from
naturally occurring and sustainable
earthly cycles with which we can partner.
Petro-chemically derived atoms
artificially formed into polymer plastic
fibers. No natural cycle with which to partner.
REMEMBER: Growth cycle questions DO NOT APPLY TO SYNTHETICS
NATURAL FIBERS SYNTHETICS
O  oxygen
N  nitrogen
H  hydrogen
C  carbon
from:
OIL
COAL
GAS
As with food, we can IGNORE EXTERNAL SOCIAL PRESSURE and
DEMAND DETAILS ABOUT THE VALUE CHAIN of textile products.
Some comparatively responsible clothing brands:
+But the more fundamental
questions/challenges are around buying LESS.
+Purchasing more responsibly produced items
made of natural materials are steps towards
mainstreaming sustainable textiles and garments.
+Instead of asking ourselves what to do with so
much waste, lets ask how to create less waste.

More Related Content

We consume our clothes: how clothes are like food

  • 1. We consume our clothes: how clothes are like food
  • 2. DAILY activities have a cumulative effect Sleep Eat Dress
  • 3. Daily choices about consumption are made under constant social pressure.
  • 5. Considering food, we learned to IGNORE EXTERNAL SOCIAL PRESSURE, and DEMAND DETAILS ABOUT THE VALUE CHAIN: Harvested responsibly?How? Humanely?Grown where? Locally?
  • 6. Questions about FOOD = Questions about TEXTILES Where? How? Harvest conditions? Raw materials and labor come from the SAME SOURCES organic cotton growers in India
  • 7. Processing Practices? Production conditions? Business Practices? Questions about FOOD = Questions about TEXTILES The EPA estimates just ONE cotton t-shirt requires 700 gallons of water during manufacture.
  • 8. Repurpose? Recycle? Waste? Questions about FOOD = Questions about TEXTILES EPA estimates 13.1 million tons of textiles are trashed yearly; only 2 million tons are recovered for reuse or recycling.
  • 9. Fibers derived from naturally occurring and sustainable earthly cycles with which we can partner. Petro-chemically derived atoms artificially formed into polymer plastic fibers. No natural cycle with which to partner. Growth cycle questions DO NOT APPLY TO SYNTHETICS NATURAL FIBERS SYNTHETICS O oxygen N nitrogen H hydrogen C carbon from: OIL COAL GAS
  • 11. Synthetics inexpensive stay lightweight in the wet easy care Compelling for several reasons:
  • 12. BUT -- Synthetics arrive & persist toxic & bio-accumulative consumed by animals + people shed MICROBEADS in the laundry UNESCO estimates there are 245 metric tons of plastic particles shed from fleece fabric per year globally
  • 13. Fibers derived from naturally occurring and sustainable earthly cycles with which we can partner. Petro-chemically derived atoms artificially formed into polymer plastic fibers. No natural cycle with which to partner. REMEMBER: Growth cycle questions DO NOT APPLY TO SYNTHETICS NATURAL FIBERS SYNTHETICS O oxygen N nitrogen H hydrogen C carbon from: OIL COAL GAS
  • 14. As with food, we can IGNORE EXTERNAL SOCIAL PRESSURE and DEMAND DETAILS ABOUT THE VALUE CHAIN of textile products.
  • 15. Some comparatively responsible clothing brands:
  • 16. +But the more fundamental questions/challenges are around buying LESS. +Purchasing more responsibly produced items made of natural materials are steps towards mainstreaming sustainable textiles and garments. +Instead of asking ourselves what to do with so much waste, lets ask how to create less waste.