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By Sukanya Sen Sharma and
           Shaishavi Kashikar
     MBICT College
 Introduction
       1.Why Web Designing?
       2.What And Why?
       3.Web Standards


   HTML
   XML
   Comparison
Web design is the practice of creating presentations of
content (usually hypertext or hypermedia) that are
delivered to an end-user through the Worldwide
Web,using a Web browser or other Web-enabled
software. The intent of web design is to create a website族a
collection of electronic documents and applications that
reside on a Webserver/servers. The website may include
text, images, soundsand other content, and may be
interactive.
 Why                         Web designing 
1. First impression counts     3 important element
2. Professionalism           1. Colour and tone of
3. Competition
                                 website
                             2. Use of graphics
                             3. Quality of contents
 What is the use of web
  designing
1. Marketing
2. Advertisement
 W3C standard
 What is the W3C?
 What does it do??
 What are the W3C
 standard
  1.   HTML 4.0 standard
  2.   XML 1.0
  3.   XHTML 1.0,1.1
  4.   CSS
  5.   DOM
 An Webpage is best thought as a
  set of VIRTUAL ELEMENTS
  (paragraphs,titles,tables,list,ima
  ges).

 HTML(Hyper type Markup
  Language ) defines the structure
  and layout of elements of a Web
  page with a variety of TAGS.

 Each tag may have a set of
  attributes that modify the
  appearance and layout of the
  virtual elements contained by
  the tag.
 BASIC STRUCTURE
               <!DOCTYPE html>

               <html>
               <body>

               <h1> My first Heading </h1>

               <p> My first paragraph </p>

               </body>
               </html>
 1. Used to display any type of document on the host
  computer.
 2. A versatile language and can be used on any
  platform.
 3. Used to make the text look attractive.
 4. Can link one document with another.




                                          8
~ Background
~Bgcolor
~size
~font
~color
~Left margin
~Top margin.etc
The above mentioned attributes are explained in the
  next section.

                                      9
10
<HTML>
  <BODY>
      THIS TEXT IS WRITTEN IN FONT SIZE 3.
<FONT SIZE ="+2">
     THIS TEXT IS WRITTEN IN FONT SIZE 5.
</FONT>
<FONT SIZE = "7">
     THIS TEXT IS WRITTEN IN FONT SIZE 7.
</FONT>
<FONT SIZE ="+12">
  THIS TEXT IS ASLO WRITTEN IN FONT SIZE 7 'COZ ITS VALUE IS OUT OF THE
   RANGE.
</FONT>
 </BODY>
</HTML>




                                                      11
12
13
<HTML>
   <HEAD>
      <TITLE> COLOR
  TESTING </TITLE>
  </HEAD>
  <BODY>
    <FONT SIZE="5"
  COLOR="RED">
       THIS TEXT IS
  WRITTEN IN FONT SIZE
  5 AND IN RED COLOR.
    </FONT>
 </BODY>
</HTML>
HTML defines six levels of heading.
The heading element is written as:
             <Hn></Hn>
Where n - level of heading and can take values from 1
 to 6.
 H1 -- most prominent heading ,while
 H6 --least prominent heading.
 Headings are usually displayed in bolder and larger
 font than the normal text.
NOTE: (From the example next)- An extra line is
 generally inserted above and below the heading.
<HTML>
  <BODY>
         <H1> HEADING ONE</H1>
         <H2>HEADING TWO</H2>
         <H3>HEADING
   THREE</H3>
                 <H4>HEADING 4
   </H4>
         <H5> HEADING FIVE</H5>
                 <H6>HEADING
   SIX</H6>
  </BODY>
</HTML>
 The PARAGRAPH Element <P> indicates a paragraph.
 The paragraph can be aligned by using the ALIGN
  attribute.
 The ALIGN = LEFT/CENTER/RIGHT attribute can be
  added to the <H1> through to <H6> elements.
 SYNTAX:
       <P> ..</P>
<br>This element is used to insert a line break with extra
  space in the beginning.
<HTML>
 <BODY>
        <P> THIS IS FIRST
  PARAGRAPH </P>
        <P ALIGN="CENTER">
  THIS IS SECOND PARAGRAPH
                WHICH IS
  CENTER ALIGNED
        </P>
        <P ALIGN ="RIGHT">
  THIS IS THIRD PARAGRAPH
  WHICH IS
                RIGHT
  ALIGNED
        </P>
  </BODY>
</HTML>
1.  B (BOLD) Syntax: <B> ---------- </B>
2. I (ITALIC) Syntax: <I> ----------- </I>
3. SUB (Subscript)
               Syntax: <SUB> ---------- </SUB>
4. SUP (Super script)
               Syntax: <SUP> ---------- </SUP>
<HTML>
  <BODY>
       <H1
  ALIGN="CENTER"><B> SOME
  CHEMICAL
        FORMULAS</B></H1>
 <BR>

 <B>CO<SUB>2</SUB></B>

      <B>H<SUB>2</SUB>O<
 BR></B>

       H<SUB>2</SUB>SO<SU
  B>4</SUB>
  <BODY>
<HTML>
<HTML>
   <BODY>
<H1 ALIGN="CENTER"><B>
   <I>SOME MATHEMATICAL
         FORMULAS</I></B></
   H1> <BR>
 (A+B)
   <SUP>2</SUP>=A<SUP>2</SU
   P> + B<SUP>2</SUP> +
   2AB<BR>
(A-B)
   <SUP>2</SUP>=A<SUP>2</SU
   P> + B<SUP>2</SUP> - 2AB
  </BODY>
</HTML>
 eXtensible Markup Language
 Markup language for documents containing
  structured information
 Defined by four specifications:
   XML, the Extensible Markup Language
   XLL, the Extensible Linking Language
   XSL, the Extensible Style Language
   XUA, the XML User Agent
 Based on Standard Generalized Markup Language (SGML)
 Version 1.0 introduced by World Wide Web Consortium
  (W3C) in 1998
 Bridge for data exchange on
  the Web
 An XML element is made up of a start tag, an end tag,
    and data in between.
   Example:
      <director> Matthew Dunn </director>
   Example of another element with the same value:
      <actor> Matthew Dunn </actor>
   XML tags are case-sensitive:
       <CITY> <City> <city>
   XML can abbreviate empty elements, for example:
    <married> </married> can be abbreviated to
    <married/>
 An attribute is a name-value pair separated by an equal sign
  (=).
 Example:
    <City ZIP=94608> Emeryville </City>
 Attributes are used to attach additional, secondary
  information to an element.
 A basic XML document is an XML element that
  can, but might not, include nested XML elements.
 Example:
  <books>
     <book isbn=123>
        <title> Second Chance </title>
        <author> Matthew Dunn </author>
     </book>
  </books>
 Authoring guidelines:
   All elements must have an end tag.
   All elements must be cleanly nested (overlapping
    elements are not allowed).
   All attribute values must be enclosed in quotation
    marks.
   Each document must have a unique first element, the
    root node.
<BOOKS>
<book id=123
  loc=library>                                        BOOKS
                                                book
 <author>Hull</author>                                           article
                               loc=library
 <title>California</title>
                                                      ref
 <year> 1995 </year>                  123                          555
</book>
<article id=555 ref=123>      author       year          author          title
 <author>Su</author>
 <title> Purdue</title>               title
</article>
</BOOKS>                       Hull             1995        Su             Purdue
                                      California
 A data island is an XML document that exists
 within an HTML page.

 The <XML> element marks the beginning of
 the data island, and its ID attribute provides a
 name that you can use to reference the data
 island.
 Example:
  <XML ID=XMLID>
     <customer>
         <name> Mark Hanson </name>
         <custID> 29085 </custID>
     </customer>
  </XML>
 The first XML query languages
    LOREL (Stanford)
    XQL
 Several other query languages have been
  developed (e.g. UNQL, XPath)
 XML-QL considered by W3C for standardization
 Currently W3C is considering and working on a
  new query language: XQuery
Developed at AT&T labs
To extract data from the input XML data
Has variables to which data is bound and
 templates which show how the output XML
 data is to be constructed
Uses the XML syntax
Based on a where/construct syntax
  Where combines from and where parts of SQL
  Construct corresponds to SQLs select
Example 1                             Example 2
 Retrieve all authors of books        XML-QL query asking for all
  published by Morgan Kaufmann:         bookstores that sell The Java
                                        Programming Language for
                                        under $25:
  where <book>
                                      where <store>
         <publisher><name>
                                                  <name> $N </name>
          Morgan Kaufmann
                                                  <book>
          </name> </publisher>                    <title> The Java
                                        Programming Language </title>
             <title> $T </title>
                                                  <price> $P </price>
             <author> $A </author>
                                                  </book>
     </book> in www.a.b.c/bib.xml
                                               </store> in
  construct <result> $A </result>       www.store/bib.xml
                                                $P < 25
                                      construct <result> $N </result>
 Semi structured data is often encountered in data exchange and
  integration
 At the sources the data may be structured (e.g. from relational
  databases)
 A mediator is complex software component that
  integrates and transforms data from one or several
  sources using a declarative specification
 Two main contexts:
    Data conversion: converts data between two different models
       e.g. by translating data from a relational database
        into XML
    Data integration: integrates data from different sources into a
     common view
Example: Export the following data into XML and group
  books by store
 Relational Database:
  Store (sid, name, phone)
  Book (bid, title, authors)
  StoreBook (sid , bid, price, stock)

                           price               stock


  name       Store                 StoreBook                   Book         authors



     phone           sid                               title          bid
 XML:
 <store> <name>  </name>
         <phone>  </phone>
         <book> <title> </title>
                 <authors>  </authors>
                 <price>  </price>
         </book>
         <book></book>
         
 </store>
 Integration of data sharing




 Security
XML                           HTML
 XML fundamentally           HTML specifies
  separates contents (data    presentation.
  and informati0n) from
  presentation.
 XML allows tags and
                              HTML explicitly defines
  grammars to be used.        a set of legal tags as well
                              as grammar.
 BROWSER COMPATIBILITY


 NAMING CONVENSIONS


 QUALITY OF CONTENT


 GRAPHICS AND IMAGES
Web page concept  Basic

More Related Content

Web page concept Basic

  • 1. By Sukanya Sen Sharma and Shaishavi Kashikar MBICT College
  • 2. Introduction 1.Why Web Designing? 2.What And Why? 3.Web Standards HTML XML Comparison
  • 3. Web design is the practice of creating presentations of content (usually hypertext or hypermedia) that are delivered to an end-user through the Worldwide Web,using a Web browser or other Web-enabled software. The intent of web design is to create a website族a collection of electronic documents and applications that reside on a Webserver/servers. The website may include text, images, soundsand other content, and may be interactive.
  • 4. Why Web designing 1. First impression counts 3 important element 2. Professionalism 1. Colour and tone of 3. Competition website 2. Use of graphics 3. Quality of contents What is the use of web designing 1. Marketing 2. Advertisement
  • 5. W3C standard What is the W3C? What does it do?? What are the W3C standard 1. HTML 4.0 standard 2. XML 1.0 3. XHTML 1.0,1.1 4. CSS 5. DOM
  • 6. An Webpage is best thought as a set of VIRTUAL ELEMENTS (paragraphs,titles,tables,list,ima ges). HTML(Hyper type Markup Language ) defines the structure and layout of elements of a Web page with a variety of TAGS. Each tag may have a set of attributes that modify the appearance and layout of the virtual elements contained by the tag.
  • 7. BASIC STRUCTURE <!DOCTYPE html> <html> <body> <h1> My first Heading </h1> <p> My first paragraph </p> </body> </html>
  • 8. 1. Used to display any type of document on the host computer. 2. A versatile language and can be used on any platform. 3. Used to make the text look attractive. 4. Can link one document with another. 8
  • 9. ~ Background ~Bgcolor ~size ~font ~color ~Left margin ~Top margin.etc The above mentioned attributes are explained in the next section. 9
  • 10. 10
  • 11. <HTML> <BODY> THIS TEXT IS WRITTEN IN FONT SIZE 3. <FONT SIZE ="+2"> THIS TEXT IS WRITTEN IN FONT SIZE 5. </FONT> <FONT SIZE = "7"> THIS TEXT IS WRITTEN IN FONT SIZE 7. </FONT> <FONT SIZE ="+12"> THIS TEXT IS ASLO WRITTEN IN FONT SIZE 7 'COZ ITS VALUE IS OUT OF THE RANGE. </FONT> </BODY> </HTML> 11
  • 12. 12
  • 13. 13
  • 14. <HTML> <HEAD> <TITLE> COLOR TESTING </TITLE> </HEAD> <BODY> <FONT SIZE="5" COLOR="RED"> THIS TEXT IS WRITTEN IN FONT SIZE 5 AND IN RED COLOR. </FONT> </BODY> </HTML>
  • 15. HTML defines six levels of heading. The heading element is written as: <Hn></Hn> Where n - level of heading and can take values from 1 to 6. H1 -- most prominent heading ,while H6 --least prominent heading. Headings are usually displayed in bolder and larger font than the normal text. NOTE: (From the example next)- An extra line is generally inserted above and below the heading.
  • 16. <HTML> <BODY> <H1> HEADING ONE</H1> <H2>HEADING TWO</H2> <H3>HEADING THREE</H3> <H4>HEADING 4 </H4> <H5> HEADING FIVE</H5> <H6>HEADING SIX</H6> </BODY> </HTML>
  • 17. The PARAGRAPH Element <P> indicates a paragraph. The paragraph can be aligned by using the ALIGN attribute. The ALIGN = LEFT/CENTER/RIGHT attribute can be added to the <H1> through to <H6> elements. SYNTAX: <P> ..</P> <br>This element is used to insert a line break with extra space in the beginning.
  • 18. <HTML> <BODY> <P> THIS IS FIRST PARAGRAPH </P> <P ALIGN="CENTER"> THIS IS SECOND PARAGRAPH WHICH IS CENTER ALIGNED </P> <P ALIGN ="RIGHT"> THIS IS THIRD PARAGRAPH WHICH IS RIGHT ALIGNED </P> </BODY> </HTML>
  • 19. 1. B (BOLD) Syntax: <B> ---------- </B> 2. I (ITALIC) Syntax: <I> ----------- </I> 3. SUB (Subscript) Syntax: <SUB> ---------- </SUB> 4. SUP (Super script) Syntax: <SUP> ---------- </SUP>
  • 20. <HTML> <BODY> <H1 ALIGN="CENTER"><B> SOME CHEMICAL FORMULAS</B></H1> <BR> <B>CO<SUB>2</SUB></B> <B>H<SUB>2</SUB>O< BR></B> H<SUB>2</SUB>SO<SU B>4</SUB> <BODY> <HTML>
  • 21. <HTML> <BODY> <H1 ALIGN="CENTER"><B> <I>SOME MATHEMATICAL FORMULAS</I></B></ H1> <BR> (A+B) <SUP>2</SUP>=A<SUP>2</SU P> + B<SUP>2</SUP> + 2AB<BR> (A-B) <SUP>2</SUP>=A<SUP>2</SU P> + B<SUP>2</SUP> - 2AB </BODY> </HTML>
  • 22. eXtensible Markup Language Markup language for documents containing structured information Defined by four specifications: XML, the Extensible Markup Language XLL, the Extensible Linking Language XSL, the Extensible Style Language XUA, the XML User Agent
  • 23. Based on Standard Generalized Markup Language (SGML) Version 1.0 introduced by World Wide Web Consortium (W3C) in 1998 Bridge for data exchange on the Web
  • 24. An XML element is made up of a start tag, an end tag, and data in between. Example: <director> Matthew Dunn </director> Example of another element with the same value: <actor> Matthew Dunn </actor> XML tags are case-sensitive: <CITY> <City> <city> XML can abbreviate empty elements, for example: <married> </married> can be abbreviated to <married/>
  • 25. An attribute is a name-value pair separated by an equal sign (=). Example: <City ZIP=94608> Emeryville </City> Attributes are used to attach additional, secondary information to an element.
  • 26. A basic XML document is an XML element that can, but might not, include nested XML elements. Example: <books> <book isbn=123> <title> Second Chance </title> <author> Matthew Dunn </author> </book> </books>
  • 27. Authoring guidelines: All elements must have an end tag. All elements must be cleanly nested (overlapping elements are not allowed). All attribute values must be enclosed in quotation marks. Each document must have a unique first element, the root node.
  • 28. <BOOKS> <book id=123 loc=library> BOOKS book <author>Hull</author> article loc=library <title>California</title> ref <year> 1995 </year> 123 555 </book> <article id=555 ref=123> author year author title <author>Su</author> <title> Purdue</title> title </article> </BOOKS> Hull 1995 Su Purdue California
  • 29. A data island is an XML document that exists within an HTML page. The <XML> element marks the beginning of the data island, and its ID attribute provides a name that you can use to reference the data island.
  • 30. Example: <XML ID=XMLID> <customer> <name> Mark Hanson </name> <custID> 29085 </custID> </customer> </XML>
  • 31. The first XML query languages LOREL (Stanford) XQL Several other query languages have been developed (e.g. UNQL, XPath) XML-QL considered by W3C for standardization Currently W3C is considering and working on a new query language: XQuery
  • 32. Developed at AT&T labs To extract data from the input XML data Has variables to which data is bound and templates which show how the output XML data is to be constructed Uses the XML syntax Based on a where/construct syntax Where combines from and where parts of SQL Construct corresponds to SQLs select
  • 33. Example 1 Example 2 Retrieve all authors of books XML-QL query asking for all published by Morgan Kaufmann: bookstores that sell The Java Programming Language for under $25: where <book> where <store> <publisher><name> <name> $N </name> Morgan Kaufmann <book> </name> </publisher> <title> The Java Programming Language </title> <title> $T </title> <price> $P </price> <author> $A </author> </book> </book> in www.a.b.c/bib.xml </store> in construct <result> $A </result> www.store/bib.xml $P < 25 construct <result> $N </result>
  • 34. Semi structured data is often encountered in data exchange and integration At the sources the data may be structured (e.g. from relational databases) A mediator is complex software component that integrates and transforms data from one or several sources using a declarative specification Two main contexts: Data conversion: converts data between two different models e.g. by translating data from a relational database into XML Data integration: integrates data from different sources into a common view
  • 35. Example: Export the following data into XML and group books by store Relational Database: Store (sid, name, phone) Book (bid, title, authors) StoreBook (sid , bid, price, stock) price stock name Store StoreBook Book authors phone sid title bid
  • 36. XML: <store> <name> </name> <phone> </phone> <book> <title> </title> <authors> </authors> <price> </price> </book> <book></book> </store>
  • 37. Integration of data sharing Security
  • 38. XML HTML XML fundamentally HTML specifies separates contents (data presentation. and informati0n) from presentation. XML allows tags and HTML explicitly defines grammars to be used. a set of legal tags as well as grammar.
  • 39. BROWSER COMPATIBILITY NAMING CONVENSIONS QUALITY OF CONTENT GRAPHICS AND IMAGES