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TRADEMARK WAR: WONG LO KAT
BAI WANG鐚I6081502鐚
RAVI TEJA 鐚I6099735鐚
INTRODUCTION
HISTORICAL BACKGROUND
FACTS OF THE CASE
ISSUE
ARGUMENTS OF BOTH PARTIES
油
INTRODUCTION
The case Wong Lo Kat is a famous Chinese herbal tea brand
originally since 1828 during Qing dynasty and it is one of
the most popular tea drinks in China today.
It is sold in many forms and different types of containers by
two different entities.
The trademark is claimed by both Guangzhou
Pharmaceutical (the Licensor) and JDB (the Licensee).
CASE FACTS
Wong Lo Kats trademark right is owned by Guangzhou Wanglaoji
Pharmaceutical Co., Ltd., a subsidiary of the state-owned Guangzhou
Pharmaceutical Holdings Limited.
licensed the right to use the Wong Lo Kat" trade mark to Hong Kongs Hung
To Group Co., Ltd.
In 1997, Hung To Group and Guangzhou Pharmaceutical signed a trademark
license agreement by which Hung To Group had legally obtained the right
to use Wong Lo Kat.
Its subsidiary, JDB Beverage Co., Ltd produced the red can version of Wong
Lo Kat in mainland China, with the traditional English name Wong Lo Kat in
mainland China, which means Wong lo Kat" in Cantonese spelling.
油
The trademark license was renewed in 2000 to make it valid until 2 May
2010 owing to its increased popularity and sales. In 2002 and 2003, two
additional extensions were signed, extending the validity to use the
trademark up to 2013 and 2020 respectively.
ISSUES
Invalidity and the Trademark Infringement.
The Guangzhou Pharmaceutical Holdings' general manager Li was
found guilty of fraud in 2005.
It was alleged that as part of the agreements to extend the license, he
has received payments from Hung To Group as a bribe.
In April 2011, Guangzhou Pharmaceutical started the arbitration in
China International Economic and Trade and Trade Arbitration
Commission and in May 2012, it has invalidated both the license
extension agreements.
In April 2013, this case went to proceeding before Guangzhou High
Court. In 19 Dec 2014, for the 鍖rst instance, Guangzhou High Court
decided that JDB has infringed the trademark and so was ordered to
pay the compensation of 1.5 billion Yuan to Guangzhou
Pharmaceutical.
JDB started the litigation in Beijing Intermediate Court
against Guangzhou Pharmaceutical alleging infringement of
the Red Can package and decoration right of JDB.
At the same day, Guangzhou Intermediate Court also
accepted the claim raised by Guangzhou Pharmaceutical for
the same right infringed by JDB.
In Jan 2013, Guangzhou Intermediate Court issued the
verdict of injunction in the litigation, requiring the JDB to
stop using Wong Lo Kat renamed as JDB or the top
popular tea is renamed as JDB or similar expression for the
purpose of advertising.
ARGUMENTS
The validity of the extension licensee agreement
Even though the Guangzhou Pharmaceutical Holdings' general
manager Li was found guilty of fraud, the Hung To Group states
that it was engaged in the business trade in good faith. From this
perspective, the agreement should be valid.
The right of the package and decoration
JDB insisted that even though the trademark has been owned by
Guangzhou Pharmaceutical, the red can which is the main feature
of the package should still be used by JDB.
JDB argues that it has made huge efforts to invest in its design and
popularity for many years. The most signi鍖cant feature of the red
can is recognized by the public because of these efforts and so,
the red can, its package and decoration can only be used by them.
OPINIONS
1.VALIDITY OF THE LICENSE
AGREEMENT
 China International Economic and Trade
Arbitration Commission: Invalid
May 2012
 Reason鐚Commercial Bribery
 JDB鐚violation of arbitration procedure
 In 2011 鐚JDB started to withdraw the Wong Lo Kat sign.
GP established the Wong Lo Kat  group limited.
Progress
Wong Lo Kat
back to GP
May 2012War of Wong Lo Kat
War of Red
Can
Dec 20141995
JDB GP
JDB
1995-2011
JDB
2011-May 2012
2.THE RIGHT OF PACKAGE AND
DECORATION
Guangzhou Peoples Higher Court鐚
 Wong Lo Kat is a well-known
trademark and a time-honored brand .
 Using Wong Lo Kat on a red can
means a huge potential commercial
value which is given by the mark itself.
 The red can could not be able to exist
independently.
Guangzhou Peoples Higher
Court鐚
 Products produced by the JDB would
make confusion to the public.
 constitute unfair competition.
3.UNFAIR COMPETITION
IMPLICATIONS
≒ National assets in China
≒ Stress the Company name
≒ License fee
≒ Develop own marks
THANK YOU
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Week-4-Wong-Lo-Kat

  • 1. TRADEMARK WAR: WONG LO KAT BAI WANG鐚I6081502鐚 RAVI TEJA 鐚I6099735鐚
  • 2. INTRODUCTION HISTORICAL BACKGROUND FACTS OF THE CASE ISSUE ARGUMENTS OF BOTH PARTIES
  • 3. 油 INTRODUCTION The case Wong Lo Kat is a famous Chinese herbal tea brand originally since 1828 during Qing dynasty and it is one of the most popular tea drinks in China today. It is sold in many forms and different types of containers by two different entities. The trademark is claimed by both Guangzhou Pharmaceutical (the Licensor) and JDB (the Licensee).
  • 4. CASE FACTS Wong Lo Kats trademark right is owned by Guangzhou Wanglaoji Pharmaceutical Co., Ltd., a subsidiary of the state-owned Guangzhou Pharmaceutical Holdings Limited. licensed the right to use the Wong Lo Kat" trade mark to Hong Kongs Hung To Group Co., Ltd. In 1997, Hung To Group and Guangzhou Pharmaceutical signed a trademark license agreement by which Hung To Group had legally obtained the right to use Wong Lo Kat. Its subsidiary, JDB Beverage Co., Ltd produced the red can version of Wong Lo Kat in mainland China, with the traditional English name Wong Lo Kat in mainland China, which means Wong lo Kat" in Cantonese spelling. 油 The trademark license was renewed in 2000 to make it valid until 2 May 2010 owing to its increased popularity and sales. In 2002 and 2003, two additional extensions were signed, extending the validity to use the trademark up to 2013 and 2020 respectively.
  • 5. ISSUES Invalidity and the Trademark Infringement. The Guangzhou Pharmaceutical Holdings' general manager Li was found guilty of fraud in 2005. It was alleged that as part of the agreements to extend the license, he has received payments from Hung To Group as a bribe. In April 2011, Guangzhou Pharmaceutical started the arbitration in China International Economic and Trade and Trade Arbitration Commission and in May 2012, it has invalidated both the license extension agreements. In April 2013, this case went to proceeding before Guangzhou High Court. In 19 Dec 2014, for the 鍖rst instance, Guangzhou High Court decided that JDB has infringed the trademark and so was ordered to pay the compensation of 1.5 billion Yuan to Guangzhou Pharmaceutical.
  • 6. JDB started the litigation in Beijing Intermediate Court against Guangzhou Pharmaceutical alleging infringement of the Red Can package and decoration right of JDB. At the same day, Guangzhou Intermediate Court also accepted the claim raised by Guangzhou Pharmaceutical for the same right infringed by JDB. In Jan 2013, Guangzhou Intermediate Court issued the verdict of injunction in the litigation, requiring the JDB to stop using Wong Lo Kat renamed as JDB or the top popular tea is renamed as JDB or similar expression for the purpose of advertising.
  • 7. ARGUMENTS The validity of the extension licensee agreement Even though the Guangzhou Pharmaceutical Holdings' general manager Li was found guilty of fraud, the Hung To Group states that it was engaged in the business trade in good faith. From this perspective, the agreement should be valid. The right of the package and decoration JDB insisted that even though the trademark has been owned by Guangzhou Pharmaceutical, the red can which is the main feature of the package should still be used by JDB. JDB argues that it has made huge efforts to invest in its design and popularity for many years. The most signi鍖cant feature of the red can is recognized by the public because of these efforts and so, the red can, its package and decoration can only be used by them.
  • 9. 1.VALIDITY OF THE LICENSE AGREEMENT China International Economic and Trade Arbitration Commission: Invalid May 2012 Reason鐚Commercial Bribery JDB鐚violation of arbitration procedure In 2011 鐚JDB started to withdraw the Wong Lo Kat sign. GP established the Wong Lo Kat group limited.
  • 10. Progress Wong Lo Kat back to GP May 2012War of Wong Lo Kat War of Red Can Dec 20141995 JDB GP JDB 1995-2011 JDB 2011-May 2012
  • 11. 2.THE RIGHT OF PACKAGE AND DECORATION Guangzhou Peoples Higher Court鐚 Wong Lo Kat is a well-known trademark and a time-honored brand . Using Wong Lo Kat on a red can means a huge potential commercial value which is given by the mark itself. The red can could not be able to exist independently.
  • 12. Guangzhou Peoples Higher Court鐚 Products produced by the JDB would make confusion to the public. constitute unfair competition. 3.UNFAIR COMPETITION
  • 13. IMPLICATIONS ≒ National assets in China ≒ Stress the Company name ≒ License fee ≒ Develop own marks