Wireframes are schematics used to represent the basic architecture and structure of a website, showing content, hierarchy, relationships, and functionality but not visual design elements. They can range from low-fidelity sketches to interactive prototypes. Wireframes are used to make decisions about content, structure, hierarchy, relationships, and user flow before visual design is considered. When reviewing wireframes, one should check that important content is prominent, unnecessary content is removed, related content is grouped logically, all sections can be accessed, labels are clear, and elements are identifiable.
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What are wireframes?
1. C H A N C E B L I S S
V P , U S E R E X P E R I E N C E
WHAT ARE
WIREFRAMES?
3. Wireframes can take many forms
from low to high fidelity
WHITEBOARD SKETCH INTERACTIVE PROTOTYPE
4. Wireframes are used to make
decisions about:
Content
What types of content will users access?
Structure
How the content be grouped and labeled?
Hierarchy
What is the most to least important content?
Relationship
What is the relationship between groups of
content?
Functionality
How can the user do with the content?
User Flow
How will the user access and navigation
through the content?
5. Wireframes are not User Interface
Designs
Visual Style
Branding, color, typography, photography, iconography and video
Screen Layout
Placement and sizing of content and functional elements
Animation Style
Movement, speed and timing
7. Questions to ask when reviewing
wireframes
1. Is anything important missing from the page?
2. Is the most important content the first thing you notice?
3. Is there anything on the page that shouldn't be there?
4. Which content is related and how?
5. Can you get to all of the major sections of the site?
6. Do all of the labels make sense?
7. Do you know what all of the elements on the page are?