Which Ad Won? pt. 3
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Be the judge and decide which ads won. Learn how fresh ad creative can liven up your paid search campaigns.
Which Ad Won? pt. 3
- 1. 息 Boost Media Inc. All Rights Reserved Pt. 3: Which Ad Won?
- 2. 2 Heres The Deal We pick two real ads, throw them in the ring and see which one comes out the victor based on metrics such as click-through rate (CTR) ands conversions per impression (CPI). Now its your turn to be the judge. Can you spot a winner? Youve got 3 chances.
- 3. Challenge #1
- 4. 4 Custom Gift Website Custom Christmas Gifts www.brandname.com Save on Thousands of Personalized Gifts for the Holidays. 25% off! Personalized Xmas Gifts www.brandname.com Skip The Mall & Get a Personalized Xmas Gift Sent Right to Their Door. -VS-
- 5. 5 Custom Gift Website Custom Christmas Gifts www.brandname.com Save on Thousands of Personalized Gifts for the Holidays. 25% off! Personalized Xmas Gifts www.brandname.com Skip The Mall & Get a Personalized Xmas Gift Sent Right to Their Door. -VS- Promotion Inspires action
- 6. 6 Custom Gift Website Custom Christmas Gifts www.brandname.com Save on Thousands of Personalized Gifts for the Holidays. 25% off! Personalized Xmas Gifts www.brandname.com Skip The Mall & Get a Personalized Xmas Gift Sent Right to Their Door. -VS- Promotion Inspires action x No indication of savings x Weak search keywords
- 7. 7 Custom Gift Website Custom Christmas Gifts www.brandname.com Save on Thousands of Personalized Gifts for the Holidays. 25% off! Personalized Xmas Gifts www.brandname.com Skip The Mall & Get a Personalized Xmas Gift Sent Right to Their Door. -VS- Promotion Inspires action x No indication of savings x Weak search keywords + 1.1X CTR
- 8. Challenge #2
- 9. 9 Sports Gear Etailer Seattle Seahawks Store www.brandname.com Buy Seattle Seahawks Gear Here! The Seattle Seahawks Fan Shop. Seattle Seahawks Store www.brandname.com Browse Seattle Seahawks T-Shirts, Jerseys & More. Shop Online Now! -VS-
- 10. 10 Sports Gear Etailer Seattle Seahawks Store www.brandname.com Buy Seattle Seahawks Gear Here! The Seattle Seahawks Fan Shop. Seattle Seahawks Store www.brandname.com Browse Seattle Seahawks T-Shirts, Jerseys & More. Shop Online Now! -VS- Shows Options Persuasive
- 11. 11 Sports Gear Etailer x Verbose x No benefits Seattle Seahawks Store www.brandname.com Buy Seattle Seahawks Gear Here! The Seattle Seahawks Fan Shop. Seattle Seahawks Store www.brandname.com Browse Seattle Seahawks T-Shirts, Jerseys & More. Shop Online Now! -VS- Shows Options Persuasive
- 12. 12 Sports Gear Etailer x Verbose x No benefits Seattle Seahawks Store www.brandname.com Buy Seattle Seahawks Gear Here! The Seattle Seahawks Fan Shop. Seattle Seahawks Store www.brandname.com Browse Seattle Seahawks T-Shirts, Jerseys & More. Shop Online Now! -VS- Shows Options Persuasive + 2X CTR
- 13. Challenge #3
- 14. 14 Local Listings Website Local Listings www.brandname.com Hugely Increase The Visibility Of Your Online Listings Today! -VS- Local Listings www.brandname.com List Your Business Here. Enter Your Business Address To Start Now.
- 15. 15 Local Listings Website Compelling CTA Descriptive Language Local Listings www.brandname.com Hugely Increase The Visibility Of Your Online Listings Today! -VS- Local Listings www.brandname.com List Your Business Here. Enter Your Business Address To Start Now.
- 16. 16 Local Listings Website x Doesnt show the service x Weak CTA Local Listings www.brandname.com Hugely Increase The Visibility Of Your Online Listings Today! -VS- Local Listings www.brandname.com List Your Business Here. Enter Your Business Address To Start Now. Compelling CTA Descriptive Language
- 17. 17 Local Listings Website Local Listings www.brandname.com Hugely Increase The Visibility Of Your Online Listings Today! -VS- + 2.9X CTR Local Listings www.brandname.com List Your Business Here. Enter Your Business Address To Start Now. x Doesnt show the service x Weak CTA Compelling CTA Descriptive Language
- 18. 18 Like What You Saw? Lets Talk. Click to Request Platform Demo
Editor's Notes
- #7: We have developed a platform that uses humans to produce creative at scale, on demand for the enterprise advertiser While humans provide the creative, the platform provides a workflow system to effortlessly identify and test tens or hundreds of new creative.
- #8: We have developed a platform that uses humans to produce creative at scale, on demand for the enterprise advertiser While humans provide the creative, the platform provides a workflow system to effortlessly identify and test tens or hundreds of new creative.
- #15: We have developed a platform that uses humans to produce creative at scale, on demand for the enterprise advertiser While humans provide the creative, the platform provides a workflow system to effortlessly identify and test tens or hundreds of new creative.
- #16: 63% CTR
- #17: 63% CTR
- #18: 63% CTR