Why amazon gif

Aug 26, 20150 likes83 views

Amazon mobile shoppers are more likely to purchase in-app items like cash, upgrades, virtual goods, and gifts compared to the average mobile user according to a ComScore report from March 2015. Specifically, Amazon shoppers are 132-159% more likely to make these types of in-app purchases.

132% more likely to purchase cash, points or tokens
Amazon mobile shoppers are….
Than the average mobile user
ComScore March 2015

134% more likely to purchase addition levels or upgrades
Amazon mobile shoppers are….
Than the average mobile user
ComScore March 2015

132% more likely to purchase virtual goods
Amazon mobile shoppers are….
Than the average mobile user
ComScore March 2015

159% more likely to purchase gifts for another player
Amazon mobile shoppers are….
Than the average mobile user
ComScore March 2015

Showrooming refers to the practice of customers examining products in physical stores before purchasing them online from cheaper retailers. It costs brick and mortar stores an estimated $217 billion annually in lost sales in the US alone. Various retailers have adopted strategies to combat showrooming such as providing WiFi, mobile apps, price matching, and targeted deals. Research shows that customers who use their smartphones in-store are more likely to purchase products and spend more compared to non-mobile users. To effectively compete with online retailers, physical stores must embrace mobile technologies and utilize mobile apps, product information, rewards, and engagement to attract customers and complete sales in-store.

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Why amazon gif

1. Why Amazon…

2. 132% more likely to purchase cash, points or tokens Amazon mobile shoppers are…. Than the average mobile user ComScore March 2015

3. 134% more likely to purchase addition levels or upgrades Amazon mobile shoppers are…. Than the average mobile user ComScore March 2015

4. 132% more likely to purchase virtual goods Amazon mobile shoppers are…. Than the average mobile user ComScore March 2015

5. 159% more likely to purchase gifts for another player Amazon mobile shoppers are…. Than the average mobile user ComScore March 2015

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Why amazon gif

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