Balaji Seetharaman shares his experience creating content on LinkedIn and provides reasons why people should create content on the platform. Originally, Balaji was unaware that people created content on LinkedIn and saw it only as a professional networking site. However, after seeing others share their expertise to help others, he decided to do the same to build a community and help people. Some key reasons he provides for creating content on LinkedIn include opportunities for career growth, building a personal brand, financial opportunities like freelancing, building a community, and promoting one's expertise to become seen as a top mind in their field.
2. #CreateOnLinkedIn 02/09
RECAP OF MY LINKEDIN
CREATOR JOURNEY
Honestly, I didnt know people create content
on LinkedIn. My understanding of LinkedIn is
social media for professional networking.
Then I saw a few people posting regularly
sharing their expertise and helping people.
So I thought why not do it if it helps me build a
community, help them and here I am
3. BELOW ARE
SOME OF THE REASONS
FOR WHY WE SHOULD
CREATE CONTENT ON LINKEDIN
03/09
#CreateonLinkedIn
4. 01
OPPORTUNITIES
04/09
#CreateonLinkedIn
LinkedIn provides a lot of Professional
Opportunities for your career growth.
You can literally Connect,
Collaborate with anyone in and
around the globe.
Creating Content in my niche has
opened up new opportunities from
my LinkedIn Connections
5. Brand is everything these days.
LinkedIn offers a unique way to build
your brand that no other social
media does. It allows sharing of your
knowledge/expertise via content in
various formats. This will boost your
visibility to various levels of
professionals and gets you noticed
02
BUILDING
PERSONAL BRAND
05/09
#CreateOnLinkedIn
6. If your personal brand is built, then it
will provide a lot of financial
opportunities such as Freelancing,
Gig Work, etc...
03
FINANCIAL
OPPORTUNITIES
06/09
#CreatOnLinkedIn
7. Creating content on LinkedIn will
help you on Building your own
community. If you strive hard to
create content based on uplifting
your Community, then you get to see
the vital change you are making via
Content Creation
04
BUILDING
A COMMUNITY
07/09
#CreateOnLinkedIn
8. Creating Content on LinkedIn makes
you the finest minds in your area of
expertise.
People will start reaching out to you in
your area of expertise. It's a Win-Win
05
PROMOTE
YOUR EXPERTISE
08/09
#CreatOnLinkedIn
9. DID YOU FIND THIS
HELPFUL?
#CreateOnLinkedIn 09/09
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@techwithbala
Balaji Seetharaman